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Turn Up the Base Full Beat Waterproof Liquid Foundation Medium 10 N dupes and alternatives ONE/SIZE

Fair · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Only showing matches in gel form.

  • 4 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: CoverGirl Olay Simply Ageless Instant Wrinkle-Defying Foundation with SPF 28 Warm Beige

The equivalent shade and the most similar foundation overall.

Overall match
80out of 100
Shade (Shade match)
88
Finish (Finish & visual result)
89
Wear (Wear & performance)
40
Skin (Skin suitability)
68
Shade match
88out of 100
Colour
95
Depth
98
Undertone
65
Medium confidence· Digital matchWhy it matches
Best price
$15.13WalmartWalmart
$2.86 less (16%)

Your shade $17.99 at Sephora

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · CoverGirl

    Olay Simply Ageless 3-in-1 Liquid Foundation

    215 Natural Ivory
    Shade match 78
    $14.99TargetTarget$3 less (17%)

    Natural · Medium coverage

    Differences: Slightly lighterNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    78
    Finish & visual result
    55
    Wear & performance
    40
    Skin suitability
    0

    Colour not compared · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly lighter · Natural rather than matte finish · Medium rather than full coverage · No blurring effect claimed · No long-wear claim · Does not claim a lightweight feel · Not marketed for sensitive skin · Contains listed fragrance

    Low confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to ONE/SIZE Turn Up the Base Full Beat Waterproof Liquid Foundation Medium 10 N (Fair · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. NARS Soft Matte Complete Concealer

    Tiramisu

    NARS Soft Matte Complete Concealer, shade Tiramisu

    • Very close colour
    • Light · Neutral undertone

    $36

  2. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 5.8 N

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 5.8 N

    • Very close colour
    • Light · Neutral undertone

    $32

  3. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    280

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 280

    • Very close colour
    • Fair · Neutral undertone

    $30

  4. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    N12

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade N12

    • Very close colour
    • Light · Neutral undertone

    $30

  5. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    14.5 Light Buff

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 14.5 Light Buff

    • Close colour
    • Light · Neutral undertone

    $30

  6. Maybelline Fit Me Natural Finish Concealer

    020 Sand

    Maybelline Fit Me Natural Finish Concealer, shade 020 Sand

    • Very close colour
    • Fair

    $10.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

CoverGirl Olay Simply Ageless Instant Wrinkle-Defying Foundation with SPF 28 in Warm Beige, against ONE/SIZE Turn Up the Base Full Beat Waterproof Liquid Foundation in Medium 10 N. Every attribute compared, with its share of the score.

ComparedYour shadeMedium 10 NClosest matchWarm BeigeScore
Shade match55% of overall88
Colour95#f4c6a2#f0c49dLooks identicalColour difference 1.5 (0 is identical)
Depth98FairFairSameDepth difference: 1.4
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Undertone65NeutralWarmSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared89
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 2 of 5 compared40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall68
Skin type68SensitiveCombination, dry, normal, oily, sensitiveBoth marketed for sensitive skin
Overall match 80/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To CoverGirl Olay Simply Ageless Instant Wrinkle-Defying Foundation with SPF 28 in Warm Beige.

Same or better

  • $2.86 less
  • Near-identical swatch colour
  • Same matte finish
  • Same full coverage
  • Adds SPF 28

Different

  • Slightly warmer undertone
  • No blurring effect claimed
  • No long-wear claim
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Basemoderate siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 28
OverlapUnknown-based vs silicone-based; silicone moderate vs high

Where to buy Warm Beige

Best price
$15.13WalmartWalmart
$2.86 less (16%)

Your shade $17.99 at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.