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Natural Glow Hydrating Foundation #100 - Fair Neutral dupes and alternatives Poom

Very fair · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches made for normal skin, with medium coverage, without silicones.

  • 1 match has no skin type listed and is not shown.
  • 1 match has no ingredient list listed and is not shown.

Closest shade match: Givenchy Prisme Libre Glow Serum Blurring Foundation 1.5N

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Poom
#100 - Fair NeutralChange shade
Depth and undertone: Very fair · Neutral
Finish and coverage: Matte · Light coverage
The match
Givenchy
1.5N
Depth and undertone: Very fair · Neutral
Finish and coverage: Natural · Medium coverage
Shade match
96out of 100
Colour
94
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$63SephoraSephora
Costs $15 more

Your shade $48 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation Fair 2 Neutral

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Poom
#100 - Fair NeutralChange shade
Depth and undertone: Very fair · Neutral
Finish and coverage: Matte · Light coverage
The match
Smashbox
Fair 2 Neutral
Depth and undertone: Very fair · Neutral
Finish and coverage: Natural · Medium coverage
Overall match
82out of 100
Shade (Shade match)
94
Finish (Finish & visual result)
70
Wear (Wear & performance)
54
Skin (Skin suitability)
100
Best price
$41Ulta BeautyUlta Beauty
$7 less (15%)

Your shade $48 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · about-face

    THE PERFORMER Skin-Focused Foundation

    F1WARM
    Shade match 89
    $25Ulta BeautyUlta Beauty(product price)$23 less (48%)

    Matches: Near-identical swatch colourBoth claim a skin-like finishClaims long-wearing

    Differences: Slightly warmer undertoneNatural rather than matte finishMedium rather than light coverage

    Score details
    Shade match
    89
    Finish & visual result
    75
    Wear & performance
    60
    Skin suitability
    80

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Medium rather than light coverage · Not marketed for sensitive skin

    Retailer shade note: fair with warm yellow undertones

    Medium confidence· Digital match

    View match
  2. #4 · Lancôme

    Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    130 Versatile Porcelaine Divoire I (N)
    Shade match 87
    $53Ulta BeautyUlta Beauty(product price)Costs $5 more

    Matches: Very close colourSame matte finishClaims a blurring effect

    Differences: Medium rather than light coverageNo skin-like finish claimedContains listed fragrance

    Score details
    Shade match
    87
    Finish & visual result
    73
    Wear & performance
    54
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Medium rather than light coverage · No skin-like finish claimed · Contains listed fragrance

    Retailer shade note: matte sand

    Medium confidence· Digital match

    View match
  3. #5 · about-face

    THE PERFORMER Skin-Focused Foundation

    F2OLIVE
    Shade match 86
    $25Ulta BeautyUlta Beauty(product price)$23 less (48%)

    Matches: Very close colourBoth claim a skin-like finishClaims long-wearing

    Differences: Olive rather than neutral undertoneNatural rather than matte finishMedium rather than light coverage

    Score details
    Shade match
    86
    Finish & visual result
    75
    Wear & performance
    60
    Skin suitability
    80

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Olive rather than neutral undertone · Natural rather than matte finish · Medium rather than light coverage · Not marketed for sensitive skin

    Retailer shade note: fair with olive undertones

    Medium confidence· Digital match

    View match
  4. Shade match 95
    $63SephoraSephoraCosts $15 more

    Matches: Very close colourSame neutral undertoneClaims a blurring effect

    Differences: Natural rather than matte finishMedium rather than light coverageNo skin-like finish claimed

    Score details
    Shade match
    95
    Finish & visual result
    58
    Wear & performance
    60
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than light coverage · No skin-like finish claimed · Not marketed for oily/sensitive skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: fair with neutral undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Poom Natural Glow Hydrating Foundation #100 - Fair Neutral (Very fair · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. NARS Soft Matte Complete Concealer

    Chantilly

    NARS Soft Matte Complete Concealer, shade Chantilly

    • Looks identical
    • Very fair · Neutral undertone

    $36

  2. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Swan

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Swan

    • Looks identical
    • Very fair · Neutral undertone

    $36

  3. L'Oréal Paris True Match Radiant Serum Concealer

    N2

    L'Oréal Paris True Match Radiant Serum Concealer, shade N2

    • Very close colour
    • Very fair · Neutral undertone

    $16.99

  4. Dior Forever Skin Correct Full-Coverage Concealer

    00 Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 00 Neutral

    • Very close colour
    • Very fair · Neutral undertone

    $42

  5. Clinique Even Better All-Over Concealer + Eraser

    CN 10 Alabaster

    Clinique Even Better All-Over Concealer + Eraser, shade CN 10 Alabaster

    • Very close colour
    • Very fair · Neutral · neutral pink undertone

    $22

  6. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    0.5N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 0.5N

    • Very close colour
    • Very fair · Neutral undertone

    $38

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Givenchy Prisme Libre Glow Serum Blurring Foundation in 1.5N, against Poom Natural Glow Hydrating Foundation in #100 - Fair Neutral. Every attribute compared, with its share of the score.

ComparedYour shade#100 - Fair NeutralClosest shade match1.5NScore
Shade match55% of overall96
Colour94#f8e0c8#f8e0ccVery close colourColour difference 1.6 (0 is identical)
Depth100Very fairVery fairSameDepth difference: 0.0
Retailer descriptionFairFairBoth described as fairThe retailers describe the same depth
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall58
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage80LightMediumCloseMedium coverage rather than light (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared60
Longevity40Not listed24-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, dry, combinationBoth marketed for combination/​dry/​normal skin
Overall match 79/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Givenchy Prisme Libre Glow Serum Blurring Foundation in 1.5N.

Same or better

  • Very close colour
  • Same neutral undertone
  • Medium rather than light coverage
  • Claims a blurring effect
  • Claims 24-hour wear
  • Both claim a lightweight feel

Different

  • Natural finish instead of matte
  • No skin-like finish claimed
  • Not marketed for oily/sensitive skin
  • Fragrance is listed in the formula
  • Contains alcohol

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, moderate siliconemoderate silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedListed (alcohol)
SPFNot listedNot listed
OverlapWater-based vs unknown-based; silicone moderate vs moderate

Why the closest overall alternative works

Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation in Fair 2 Neutral, against Poom Natural Glow Hydrating Foundation in #100 - Fair Neutral. Every attribute compared, with its share of the score.

ComparedYour shade#100 - Fair NeutralClosest overall alternativeFair 2 NeutralScore
Shade match55% of overall94
Colour90#f8e0c8#f9dbc1Very close colourColour difference 2.3 (0 is identical)
Depth98Very fairVery fairSameDepth difference: 1.1
Retailer descriptionFairFairBoth described as fairThe retailers describe the same depth
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall70
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage80LightMediumCloseMedium coverage rather than light (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared54
Longevity40Not listed16-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 82/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation in Fair 2 Neutral.

Same or better

  • $7 less
  • Very close colour
  • Same neutral undertone
  • Medium rather than light coverage
  • Both claim a skin-like finish
  • Claims a blurring effect
  • Claims 16-hour wear
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • Natural finish instead of matte

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 19%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, moderate siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone moderate vs none

Where to buy

Closest shade match

Givenchy Prisme Libre Glow Serum Blurring Foundation 1.5N

Best price
$63SephoraSephora
Costs $15 more

Your shade $48 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation Fair 2 Neutral

Best price
$41Ulta BeautyUlta Beauty
$7 less (15%)

Your shade $48 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.