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4-in-1 Love Your Selfie Longwear Foundation & Concealer TN4 dupes and alternatives PÜR

Medium · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free5No drying alcohol6Vegan0Cruelty-free, applied. RemoveOil-free0With SPF0Mineral0

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Only showing matches cruelty-free.

  • 24 matches have no cruelty-free claim listed and are not shown.

Closest shade matchClosest overall alternative: Ulta Beauty Collection Adjustable Coverage Powder Foundation Medium to Tan Neutral

The equivalent shade and the most similar foundation overall.

Your shade
PÜR
TN4Change shade
Depth and undertone: Medium · Neutral
Finish and coverage: Matte · Full coverage
The match
Ulta Beauty Collection
Medium to Tan Neutral
Depth and undertone: Medium · Neutral
Finish and coverage: Matte · Medium coverage
Overall match
87out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
85
Wear (Wear & performance)
57
Skin (Skin suitability)
100
Shade match
95out of 100
Colour
91
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$16Ulta BeautyUlta Beauty
$24 less (60%)

Your shade $40 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Ulta Beauty Collection

    Adjustable Coverage Powder Foundation

    Tan Neutral
    Shade match 92
    $16Ulta BeautyUlta Beauty$24 less (60%)

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Medium rather than full coverageNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    92
    Finish & visual result
    85
    Wear & performance
    57
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Medium rather than full coverage · No long-wear claim · Does not claim transfer resistance

    Medium confidence· Digital match

    View match
  2. #3 · Ulta Beauty Collection

    Adjustable Coverage Powder Foundation

    Light to Medium Warm
    Shade match 84
    $16Ulta BeautyUlta Beauty(product price)$24 less (60%)

    Matches: Very close colourSame matte finishBoth claim a skin-like finish

    Differences: Slightly warmer undertoneMedium rather than full coverageNo long-wear claim

    Score details
    Shade match
    84
    Finish & visual result
    85
    Wear & performance
    57
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than full coverage · No long-wear claim · Does not claim transfer resistance

    Medium confidence· Digital match

    View match
  3. #4 · Ulta Beauty Collection

    Adjustable Coverage Powder Foundation

    Medium Warm
    Shade match 81
    $16Ulta BeautyUlta Beauty(product price)$24 less (60%)

    Matches: Very close colourSame matte finishBoth claim a skin-like finish

    Differences: Slightly lighterSlightly warmer undertoneMedium rather than full coverage

    Score details
    Shade match
    81
    Finish & visual result
    85
    Wear & performance
    57
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · Medium rather than full coverage · No long-wear claim · Does not claim transfer resistance

    Medium confidence· Digital match

    View match
  4. #5 · Ulta Beauty Collection

    Adjustable Coverage Powder Foundation

    Tan Warm
    Shade match 80
    $16Ulta BeautyUlta Beauty(product price)$24 less (60%)

    Matches: Same matte finishBoth claim a skin-like finishClaims a blurring effect

    Differences: Slightly warmer undertoneMedium rather than full coverageNo long-wear claim

    Score details
    Shade match
    80
    Finish & visual result
    85
    Wear & performance
    57
    Skin suitability
    100

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than full coverage · No long-wear claim · Does not claim transfer resistance

    Medium confidence· Digital match

    View match
  5. #6 · CoverGirl

    Olay Simply Ageless 3-in-1 Liquid Foundation

    235 Medium Light
    Shade match 80
    $14.99TargetTarget$25.01 less (63%)

    Natural · Medium coverage

    Differences: Natural rather than matte finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    80
    Finish & visual result
    61
    Wear & performance
    40
    Skin suitability
    80

    Colour not compared · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for sensitive skin · Contains listed fragrance

    Low confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to PÜR 4-in-1 Love Your Selfie Longwear Foundation & Concealer TN4 (Medium · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. CoverGirl TruBlend Undercover Concealer

    Golden Natural

    CoverGirl TruBlend Undercover Concealer, shade Golden Natural

    • Very close colour
    • Medium · Warm · golden undertone

    $12.99

    Ulta BeautyView at Ulta Beauty
  2. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    33.5 Tan Natural

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 33.5 Tan Natural

    • Close colour
    • Medium · Neutral undertone

    $30

    SephoraView at Sephora
  3. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 2

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 2

    • Close colour
    • Medium · Neutral undertone

    $22

    SephoraView at Sephora
  4. Tarte Shape Tape Full Coverage Matte Concealer

    42S tan sand

    Tarte Shape Tape Full Coverage Matte Concealer, shade 42S tan sand

    • Very close colour
    • Medium light · Warm · golden undertone

    $32

    SephoraView at Sephora
  5. e.l.f. Cosmetics 16HR Camo Concealer

    Tan Latte

    e.l.f. Cosmetics 16HR Camo Concealer, shade Tan Latte

    • Close colour
    • Medium light · Neutral · neutral golden undertone

    $8

    Ulta BeautyView at Ulta Beauty
  6. Rare Beauty Liquid Touch Brightening Concealer

    340C

    Rare Beauty Liquid Touch Brightening Concealer, shade 340C

    • Close colour
    • Medium light · Neutral · neutral pink undertone

    $24

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Ulta Beauty Collection Adjustable Coverage Powder Foundation in Medium to Tan Neutral, against PÜR 4-in-1 Love Your Selfie Longwear Foundation & Concealer in TN4. Every attribute compared, with its share of the score.

ComparedYour shadeTN4Closest matchMedium to Tan NeutralScore
Shade match55% of overall95
Colour91#c49f81#c29f87Very close colourColour difference 2.1 (0 is identical)
Depth100MediumMediumSameDepth difference: 0.1
Retailer descriptionTanNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall85
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared57
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 87/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Ulta Beauty Collection Adjustable Coverage Powder Foundation in Medium to Tan Neutral.

Same or better

  • $24 less
  • Very close colour
  • Same neutral undertone
  • Same matte finish
  • Medium rather than full coverage
  • Both claim a skin-like finish
  • Claims a blurring effect
  • Both claim not settling into lines

Different

  • No long-wear claim
  • Does not claim transfer resistance

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconePowder-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs powder-based; silicone high vs high
View full match

Where to buy Medium to Tan Neutral

Match price
$16Ulta BeautyUlta Beauty
$24 less (60%)

Your shade $40 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.