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Sweetener Foundation fair 9 ng dupes and alternatives R.E.M. Beauty

Very fair · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Huda Beauty Easy Blur Natural Airbrush Foundation Milkshake 100B

The equivalent shade: scored on colour, depth and undertone only.

Shade match
99out of 100
Colour
99
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$37SephoraSephora
Costs $2 more

Your shade $35 at Ulta Beauty

Closest overall alternative: MAC Cosmetics Studio Fix Powder Plus Foundation N3

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
88out of 100
Shade (Shade match)
97
Finish (Finish & visual result)
93
Wear (Wear & performance)
55
Skin (Skin suitability)
73
Best price
$39Ulta BeautyUlta Beauty
Costs $4 more

Your shade $35 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · MAC Cosmetics

    Studio Fix Powder Plus Foundation

    NC10
    Shade match 94
    $39SephoraSephoraCosts $4 more

    Matches: Near-identical swatch colourSame neutral undertoneSame matte finish

    Differences: Full rather than buildable coverage

    Score details
    Shade match
    94
    Finish & visual result
    93
    Wear & performance
    55
    Skin suitability
    73

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Full rather than buildable coverage

    Retailer shade note: very fair beige with neutral undertone for very fair skin

    Medium confidence· Digital match

    View match
  2. #4 · IT Cosmetics

    CC+ Cream Natural Matte Foundation

    Fair Warm
    Shade match 95
    $39SephoraSephoraCosts $4 more

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same matte finish

    Differences: Full rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    95
    Finish & visual result
    93
    Wear & performance
    40
    Skin suitability
    80

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Full rather than buildable coverage · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  3. Shade match 83
    $39.50Ulta BeautyUlta BeautyCosts $4.50 more

    Matches: Very close colourSame matte finishBoth claim not settling into lines

    Differences: Slightly cooler undertoneMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    83
    Finish & visual result
    89
    Wear & performance
    74
    Skin suitability
    80

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than buildable coverage · No blurring effect claimed

    Retailer shade note: fairest porcelain skin w/ cool undertones

    Medium confidence· Digital match

    View match
  4. Shade match 92
    $54SephoraSephoraCosts $19 more

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than buildable coverage

    Score details
    Shade match
    92
    Finish & visual result
    81
    Wear & performance
    55
    Skin suitability
    68

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage

    Retailer shade note: very fair with neutral undertones

    Medium confidence· Digital match

    View match
  5. #7 · Natasha Denona

    HY-GLAM Powder Foundation

    Y1
    Shade match 90
    $55Ulta BeautyUlta Beauty(product price)Costs $20 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same matte finish

    Differences: Medium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    90
    Finish & visual result
    88
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: fair yellow

    Medium confidence· Digital match

    View match
  6. #8 · Essence

    Foundation Stick

    70
    Shade match 91
    $6.99Ulta BeautyUlta Beauty(product price)$28.01 less (80%)

    Matches: Very close colourSimilar undertone (warm vs neutral)Same matte finish

    Differences: Medium rather than buildable coverageNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    91
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    68

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Medium rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines

    Retailer shade note: fair with peachy undertones

    Medium confidence· Digital match

    View match
  7. Shade match 95
    $12.99Ulta BeautyUlta Beauty(product price)$22.01 less (63%)

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Full rather than buildable coverageNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    95
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Full rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  8. #10 · L.A. Girl

    Sheer Skin Tinted Foundation

    Ivory
    Shade match 99
    $10Ulta BeautyUlta Beauty$25 less (71%)

    Matches: Near-identical swatch colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishLight rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    99
    Finish & visual result
    73
    Wear & performance
    40
    Skin suitability
    50

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than matte finish · Light rather than buildable coverage · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  9. #11 · Maybelline

    Fit Me Matte + Poreless Foundation

    Natural Ivory 112
    Shade match 96
    $11.99Ulta BeautyUlta Beauty(product price)$23.01 less (66%)

    Matches: Near-identical swatch colourSame neutral undertoneSame matte finish

    Differences: Medium rather than buildable coverageNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    96
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    0

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Medium rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines · Not marketed for combination skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  10. #12 · L'Oréal Paris

    Infallible Skin Ink 2-in-1 Foundation Concealer

    15 Fair Neutral
    Shade match 91
    $18.99Ulta BeautyUlta Beauty$16.01 less (46%)

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Medium rather than buildable coverageNo blurring effect claimedContains drying alcohol

    Score details
    Shade match
    91
    Finish & visual result
    79
    Wear & performance
    54
    Skin suitability
    68

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Medium rather than buildable coverage · No blurring effect claimed · Contains drying alcohol

    Medium confidence· Digital match

    View match
  11. #13 · Charlotte Tilbury

    Airbrush Flawless Foundation

    2 Neutral
    Shade match 90
    $52SephoraSephoraCosts $17 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Medium rather than buildable coverageDoes not claim not settling into linesContains drying alcohol

    Score details
    Shade match
    90
    Finish & visual result
    88
    Wear & performance
    40
    Skin suitability
    68

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Medium rather than buildable coverage · Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: fair with neutral undertones

    Medium confidence· Digital match

    View match
  12. Shade match 90
    $41Ulta BeautyUlta BeautyCosts $6 more

    Matches: Very close colourSame neutral undertoneClaims a skin-like finish

    Differences: Natural rather than matte finishMedium rather than buildable coverage

    Score details
    Shade match
    90
    Finish & visual result
    73
    Wear & performance
    59
    Skin suitability
    68

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage

    Retailer shade note: fair neutral

    Medium confidence· Digital match

    View match
  13. #15 · Tarte

    Amazonian Clay Blurring Powder Foundation

    12N Fair Neutral
    Shade match 82
    $40SephoraSephoraCosts $5 more

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Slightly cooler undertoneMedium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    73

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: fair skin with a balance of warm & cool undertones

    Medium confidence· Digital match

    View match
  14. Shade match 81
    $40SephoraSephoraCosts $5 more

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Slightly cooler undertoneMedium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    81
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    73

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than buildable coverage · Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: fair cool

    Medium confidence· Digital match

    View match
  15. #17 · Maybelline

    Fit Me Matte + Poreless Foundation

    Fair Ivory 105
    Shade match 92
    $11.99Ulta BeautyUlta Beauty(product price)$23.01 less (66%)

    Matches: Very close colourSimilar undertone (warm vs neutral)Same matte finish

    Differences: Medium rather than buildable coverageNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    92
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    0

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Medium rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines · Not marketed for combination skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  16. #18 · Estée Lauder

    Double Wear Stay-in-Place Matte Powder Foundation

    1C1 Cool Bone
    Shade match 84
    $52Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Near-identical swatch colourSame matte finishClaims 12-hour wear

    Differences: Slightly cooler undertoneFull rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    84
    Finish & visual result
    81
    Wear & performance
    55
    Skin suitability
    73

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly cooler undertone · Full rather than buildable coverage · No blurring effect claimed

    Retailer shade note: light with cool rosy peach undertones

    Medium confidence· Digital match

    View match
  17. Shade match 93
    $45Ulta BeautyUlta Beauty(product price)Costs $10 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Full rather than buildable coverageNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    93
    Finish & visual result
    73
    Wear & performance
    40
    Skin suitability
    68

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Full rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: for very fair neutral skin with a peach hue

    Medium confidence· Digital match

    View match
  18. #20 · Sephora Collection

    Best Skin Ever Liquid Foundation

    07Y
    Shade match 93
    $24SephoraSephora$11 less (31%)

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Claims long-wearing

    Differences: Natural rather than matte finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    93
    Finish & visual result
    70
    Wear & performance
    40
    Skin suitability
    73

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines

    Retailer shade note: fair with yellow undertones

    Medium confidence· Digital match

    View match
  19. #21 · Milani

    Conceal + Perfect 2-in-1 Foundation

    Light Natural
    Shade match 90
    $12.99Ulta BeautyUlta Beauty(product price)$22.01 less (63%)

    Matches: Very close colourSimilar undertone (warm vs neutral)Same matte finish

    Differences: Full rather than buildable coverageNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    90
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Full rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  20. #22 · L'Oréal Paris

    Infallible Pro-Matte Foundation

    099 True Porcelain
    Shade match 89
    $14.99Ulta BeautyUlta Beauty$20.01 less (57%)

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Full rather than buildable coverageDoes not claim not settling into linesNot marketed for combination skin

    Score details
    Shade match
    89
    Finish & visual result
    93
    Wear & performance
    40
    Skin suitability
    0

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Full rather than buildable coverage · Does not claim not settling into lines · Not marketed for combination skin

    Medium confidence· Digital match

    View match
  21. Shade match 94
    $47SephoraSephoraCosts $12 more

    Matches: Near-identical swatch colourSame neutral undertoneClaims a skin-like finish

    Differences: Natural rather than matte finishFull rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    94
    Finish & visual result
    67
    Wear & performance
    40
    Skin suitability
    73

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Natural rather than matte finish · Full rather than buildable coverage · Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: fair with neutral undertones

    Medium confidence· Digital match

    View match
  22. #24 · Sephora Collection

    Best Skin Ever Liquid Foundation

    05N
    Shade match 92
    $24SephoraSephora$11 less (31%)

    Matches: Very close colourSame neutral undertoneClaims long-wearing

    Differences: Natural rather than matte finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    92
    Finish & visual result
    70
    Wear & performance
    40
    Skin suitability
    73

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines

    Retailer shade note: fair with neutral undertones

    Medium confidence· Digital match

    View match
  23. #25 · Maybelline

    Fit Me Dewy + Smooth Foundation

    105 Fair Ivory
    Shade match 96
    $14.90WalmartWalmart$20.10 less (57%)

    Matches: Very close colourSame neutral undertoneClaims a lightweight feel

    Differences: Radiant rather than matte finishLight rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    96
    Finish & visual result
    43
    Wear & performance
    40
    Skin suitability
    0

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Radiant rather than matte finish · Light rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines · Not marketed for combination skin

    Medium confidence· Digital match

    View match

Showing 12 of 23 matches

Looking for a concealer in your shade?

The closest shade to R.E.M. Beauty Sweetener Foundation fair 9 ng (Very fair · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Rare Beauty Liquid Touch Brightening Concealer

    110N

    Rare Beauty Liquid Touch Brightening Concealer, shade 110N

    • Very close colour
    • Very fair · Neutral · neutral golden undertone

    $24

  2. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    110

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 110

    • Very close colour
    • Very fair · Neutral · neutral golden undertone

    $12.99

  3. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Snow

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Snow

    • Looks identical
    • Very fair · Neutral undertone

    $36

  4. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    120

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 120

    • Very close colour
    • Very fair · Neutral undertone

    $30

  5. CoverGirl TruBlend Undercover Concealer

    Light Ivory

    CoverGirl TruBlend Undercover Concealer, shade Light Ivory

    • Very close colour
    • Very fair · Neutral · neutral golden undertone

    $12.99

  6. Maybelline Fit Me Natural Finish Concealer

    005 Ivory

    Maybelline Fit Me Natural Finish Concealer, shade 005 Ivory

    • Looks identical
    • Very fair

    $10.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Huda Beauty Easy Blur Natural Airbrush Foundation in Milkshake 100B, against R.E.M. Beauty Sweetener Foundation in fair 9 ng. Every attribute compared, with its share of the score.

ComparedYour shadefair 9 ngClosest shade matchMilkshake 100BScore
Shade match55% of overall99
Colour99#fedbc3#fddbc4Looks identicalColour difference 0.4 (0 is identical)
Depth100Very fairVery fairSameDepth difference: 0.1
Retailer descriptionFairFairBoth described as fairThe retailers describe the same depth
Undertone100Neutral · neutral goldenNeutral · neutral goldenSamecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared81
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100BuildableBuildableSameSame buildable coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall0
Skin type0CombinationNormal, dry, oilyMarketed for different skin types
Overall match 81/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Huda Beauty Easy Blur Natural Airbrush Foundation in Milkshake 100B.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Same buildable coverage
  • Both claim a blurring effect
  • Claims long-wearing
  • Claims a lightweight feel

Different

  • Natural finish instead of matte
  • Does not claim not settling into lines
  • Not marketed for combination skin

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high

Why the closest overall alternative works

MAC Cosmetics Studio Fix Powder Plus Foundation in N3, against R.E.M. Beauty Sweetener Foundation in fair 9 ng. Every attribute compared, with its share of the score.

ComparedYour shadefair 9 ngClosest overall alternativeN3Score
Shade match55% of overall97
Colour95#fedbc3#f7d7c0Looks identicalColour difference 1.4 (0 is identical)
Depth96Very fairVery fairSameDepth difference: 2.4
Retailer descriptionFairVery fairSome differenceRetailer descriptions one depth band apart
Undertone100Neutral · neutral goldenNeutral · neutral goldenSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared93
Finish100MatteMatteSameSame matte finish
Coverage80BuildableFullCloseFull coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared55
Longevity40Not listed12-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall73
Skin type73CombinationNormal, combination, oilyBoth marketed for combination skin
Overall match 88/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Studio Fix Powder Plus Foundation in N3.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Same matte finish
  • Full rather than buildable coverage
  • Both claim a blurring effect
  • Claims 12-hour wear
  • Both claim not settling into lines
  • Claims colour stability
  • Claims a lightweight feel

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconePowder-based, moderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs powder-based; silicone high vs moderate

Where to buy

Closest shade match

Huda Beauty Easy Blur Natural Airbrush Foundation Milkshake 100B

Best price
$37SephoraSephora
Costs $2 more

Your shade $35 at Ulta Beauty

Closest overall alternative

MAC Cosmetics Studio Fix Powder Plus Foundation N3

Best price
$39Ulta BeautyUlta Beauty
Costs $4 more

Your shade $35 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.