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Soft Pinch Luminous Powder Blush Truth dupes and alternatives Rare Beauty

Plum · Cool · Light

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar blush overall: shade match 55%, finish, pigmentation and format 25%, wear and performance 15%, comfort and skin suitability 5%.

Closest shade match: Maybelline Fit Me Blush 45 Plum

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
Rare Beauty
TruthChange shade
Colour family, undertone and depth: Plum · Cool · Light
Finish and pigmentation: Dewy · Buildable
The match
Maybelline
45 Plum
Colour family, undertone and depth: Plum · Cool · Light
Finish and pigmentation: Natural · Opaque
Shade match
90out of 100
Colour
84
Depth
90
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Match price
$9.99Ulta BeautyUlta Beauty
$17.01 less (63%)

Your shade $27 at Sephora · lowest price $6.98 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Givenchy Prisme Libre Loose Powder Long-Wearing Radiant Blush 2 - Taffetas Rosé

The most similar blush overall: shade match 55%, finish, pigmentation and format 25%, wear and performance 15%, comfort and skin suitability 5%.

Your shade
Rare Beauty
TruthChange shade
Colour family, undertone and depth: Plum · Cool · Light
Finish and pigmentation: Dewy · Buildable
The match
Givenchy
2 - Taffetas Rosé
Colour family, undertone and depth: Pink · Cool · Light
Finish and pigmentation: Dewy
Overall match
80out of 100
Shade (Shade match)
76
Finish (Finish, pigmentation & format)
100
Wear (Wear & performance)
55
Comfort (Comfort & skin suitability)
100
Best price
$47SephoraSephora
Costs $20 more

Your shade $27 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar blush on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar blush on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Natasha Denona

    Hy-Blush Cloudy Cream Cheek Duo

    Lush Lila

    Matched on the lighter blush pan

    Shade match 79
    $42SephoraSephoraCosts $15 more

    Matches: Same cool undertoneSame finish: dewySame pigmentation: buildable

    Differences: Mauve rather than plumCream rather than powder (format)Does not claim transfer resistance

    Score details
    Shade match
    79
    Finish, pigmentation & format
    84
    Wear & performance
    70
    Comfort & skin suitability
    88

    Close colour · Dewy · Buildable

    Ingredients (not scored): 15% ingredient overlap

    Differences: Mauve rather than plum · Cream rather than powder (format) · Does not claim transfer resistance · Does not claim waterproof

    Retailer shade note: champagne pink lavender/pink lavender

    Medium confidence· Digital match

    View match
  2. #4 · Anastasia Beverly Hills

    Cream Stick Blush with Brush Applicator

    Pink Dahlia
    Shade match 71
    $32SephoraSephoraCosts $5 more

    Matches: Very close colourSame finish: dewySame pigmentation: buildable

    Differences: Neutral rather than cool undertonePink rather than plumStick rather than powder (format)

    Score details
    Shade match
    71
    Finish, pigmentation & format
    84
    Wear & performance
    88
    Comfort & skin suitability
    100

    Very close colour · Dewy · Buildable

    Ingredients (not scored): 28% ingredient overlap

    Differences: Neutral rather than cool undertone · Pink rather than plum · Stick rather than powder (format) · Does not claim waterproof

    Retailer shade note: rose petal pink

    Medium confidence· Digital match

    View match
  3. #5 · Huda Beauty

    Blush Filter Soft Glow Liquid Blush

    Bubblegum
    Shade match 73
    $25SephoraSephora$2 less (7%)

    Matches: Same cool undertoneSame finish: dewySame pigmentation: buildable

    Differences: Pink rather than plumLiquid rather than powder (format)Does not claim transfer resistance

    Score details
    Shade match
    73
    Finish, pigmentation & format
    80
    Wear & performance
    70
    Comfort & skin suitability
    80

    Close colour · Dewy · Buildable

    Ingredients (not scored): 17% ingredient overlap

    Differences: Pink rather than plum · Liquid rather than powder (format) · Does not claim transfer resistance · Does not claim waterproof · Normal, Dry, Oily rather than combination, dry, normal, oily, sensitive (skin types)

    Retailer shade note: soft poppy pink

    Medium confidence· Digital match

    View match
  4. #6 · Laura Geller

    Baked Blush-n-Brighten Marbleized Blush

    Sunlit Rose
    Shade match 62
    $32SephoraSephoraCosts $5 more

    Matches: Same cool undertoneSame finish: dewySame format: powder

    Differences: DeeperPink rather than plumDoes not claim transfer resistance

    Score details
    Shade match
    62
    Finish, pigmentation & format
    100
    Wear & performance
    70
    Comfort & skin suitability
    88

    Slight colour difference · Dewy

    Ingredients (not scored): 18% ingredient overlap

    Differences: Deeper · Pink rather than plum · Does not claim transfer resistance · Does not claim waterproof

    Retailer shade note: gold and cool pink, for pale skin tones

    Medium confidence· Digital match

    View match
  5. #7 · Givenchy

    Prisme Libre Loose Powder Long-Wearing Radiant Blush

    1 - Mousseline Lilas
    Shade match 65
    $47SephoraSephoraCosts $20 more

    Matches: Same cool undertoneSame finish: dewySame format: powder

    Differences: Noticeably different swatch colourMauve rather than plum12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    65
    Finish, pigmentation & format
    100
    Wear & performance
    55
    Comfort & skin suitability
    100

    Slight colour difference · Dewy

    Ingredients (not scored): 22% ingredient overlap

    Differences: Noticeably different swatch colour · Mauve rather than plum · 12-hour wear rather than long-wearing (longevity) · Does not claim transfer resistance · Does not claim waterproof

    Retailer shade note: cool-toned light pink & lilac

    Medium confidence· Digital match

    View match
  6. #8 · Clinique

    Cheek Pop Powder Blush

    Pink Pop
    Shade match 73
    $32Ulta BeautyUlta BeautyCosts $5 more

    Matches: Same cool undertoneSame format: powderSame longevity: long-wearing

    Differences: Pink rather than plumNatural rather than dewy (finish)Sheer rather than buildable (pigmentation)

    Score details
    Shade match
    73
    Finish, pigmentation & format
    75
    Wear & performance
    70
    Comfort & skin suitability
    70

    Close colour · Natural · Sheer

    Ingredients (not scored): 14% ingredient overlap

    Differences: Pink rather than plum · Natural rather than dewy (finish) · Sheer rather than buildable (pigmentation) · Does not claim transfer resistance · Does not claim waterproof · Does not claim comfort

    Medium confidence· Digital match

    View match
  7. #9 · MERIT

    Flush Balm Cream Blush

    Stockholm
    Shade match 80
    $30SephoraSephoraCosts $3 more

    Matches: Very close colourSame cool undertoneSame longevity: long-wearing

    Differences: Pink rather than plumNatural rather than dewy (finish)Sheer rather than buildable (pigmentation)

    Score details
    Shade match
    80
    Finish, pigmentation & format
    59
    Wear & performance
    70
    Comfort & skin suitability
    72

    Very close colour · Natural · Sheer

    Ingredients (not scored): 10% ingredient overlap

    Differences: Pink rather than plum · Natural rather than dewy (finish) · Sheer rather than buildable (pigmentation) · Stick rather than powder (format) · Does not claim transfer resistance · Does not claim waterproof · Normal, Dry, Combination rather than combination, dry, normal, oily, sensitive (skin types)

    Retailer shade note: baby pink

    Medium confidence· Digital match

    View match
  8. #10 · Dior

    Rosy Glow Blush Stick

    107 Dragonfruit
    Shade match 77
    $44SephoraSephoraCosts $17 more

    Matches: Same cool undertoneSame pigmentation: buildableBoth claim comfort

    Differences: Mauve rather than plumStick rather than powder (format)12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    77
    Finish, pigmentation & format
    74
    Wear & performance
    55
    Comfort & skin suitability
    72

    Close colour · Shimmer · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Mauve rather than plum · Stick rather than powder (format) · 12-hour wear rather than long-wearing (longevity) · Does not claim transfer resistance · Does not claim waterproof · Normal, Dry, Oily rather than combination, dry, normal, oily, sensitive (skin types)

    Retailer shade note: A powdery pink mauve with golden shimmer

    Medium confidence· Digital match

    View match
  9. #11 · Clinique

    Cheek Pop Powder Blush

    Heather Pop
    Shade match 72
    $32Ulta BeautyUlta BeautyCosts $5 more

    Matches: Same format: powderSame longevity: long-wearingSame skin types: combination, dry, normal, oily, sensitive

    Differences: Neutral rather than cool undertoneMauve rather than plumNatural rather than dewy (finish)

    Score details
    Shade match
    72
    Finish, pigmentation & format
    75
    Wear & performance
    70
    Comfort & skin suitability
    70

    Close colour · Natural · Sheer

    Ingredients (not scored): 14% ingredient overlap

    Differences: Neutral rather than cool undertone · Mauve rather than plum · Natural rather than dewy (finish) · Sheer rather than buildable (pigmentation) · Does not claim transfer resistance · Does not claim waterproof · Does not claim comfort

    Medium confidence· Digital match

    View match
  10. #12 · Rare Beauty

    Soft Pinch Liquid Blush

    Hope
    Shade match 71
    $25SephoraSephora$2 less (7%)

    Matches: Same cool undertoneSame finish: dewySame pigmentation: buildable

    Differences: Mauve rather than plumLiquid rather than powder (format)12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    71
    Finish, pigmentation & format
    80
    Wear & performance
    55
    Comfort & skin suitability
    100

    Slight colour difference · Dewy · Buildable

    Ingredients (not scored): 14% ingredient overlap

    Differences: Mauve rather than plum · Liquid rather than powder (format) · 12-hour wear rather than long-wearing (longevity) · Does not claim transfer resistance · Does not claim waterproof

    Retailer shade note: nude mauve

    Medium confidence· Digital match

    View match
  11. #13 · Natasha Denona

    Hy-Blush Cloudy Cream Cheek Duo

    Nude Muse

    Matched on the lighter blush pan

    Shade match 66
    $42SephoraSephoraCosts $15 more

    Matches: Same finish: dewySame pigmentation: buildableSame longevity: long-wearing

    Differences: Neutral rather than cool undertoneBrown / nude rather than plumCream rather than powder (format)

    Score details
    Shade match
    66
    Finish, pigmentation & format
    84
    Wear & performance
    70
    Comfort & skin suitability
    88

    Close colour · Dewy · Buildable

    Ingredients (not scored): 15% ingredient overlap

    Differences: Neutral rather than cool undertone · Brown / nude rather than plum · Cream rather than powder (format) · Does not claim transfer resistance · Does not claim waterproof

    Retailer shade note: icy nude/dusty rose beige

    Medium confidence· Digital match

    View match
  12. #14 · NARS

    Insatiable Liquid Blush

    ORGASM CRUSH
    Shade match 71
    $36Ulta BeautyUlta BeautyCosts $9 more

    Matches: Same cool undertoneSame pigmentation: buildableBoth claim transfer resistance

    Differences: Noticeably different swatch colourBerry rather than plumLiquid rather than powder (format)

    Score details
    Shade match
    71
    Finish, pigmentation & format
    70
    Wear & performance
    73
    Comfort & skin suitability
    72

    Slight colour difference · Shimmer · Buildable

    Ingredients (not scored): 9% ingredient overlap

    Differences: Noticeably different swatch colour · Berry rather than plum · Liquid rather than powder (format) · 16-hour wear rather than long-wearing (longevity) · Does not claim waterproof · Normal, Dry, Combination rather than combination, dry, normal, oily, sensitive (skin types)

    Retailer shade note: shimmering mulberry

    Medium confidence· Digital match

    View match
  13. #15 · NARS

    Talc-Free Powder Blush

    Impassioned - 903
    Shade match 74
    $36SephoraSephoraCosts $9 more

    Matches: Same cool undertoneSame pigmentation: buildableSame format: powder

    Differences: Mauve rather than plumMatte rather than dewy (finish)16-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    74
    Finish, pigmentation & format
    73
    Wear & performance
    55
    Comfort & skin suitability
    80

    Close colour · Matte · Buildable

    Ingredients (not scored): 16% ingredient overlap

    Differences: Mauve rather than plum · Matte rather than dewy (finish) · 16-hour wear rather than long-wearing (longevity) · Does not claim transfer resistance · Does not claim waterproof · Normal, Dry, Oily rather than combination, dry, normal, oily, sensitive (skin types)

    Retailer shade note: matte pink orchid

    Medium confidence· Digital match

    View match
  14. Shade match 72
    $29SephoraSephoraCosts $2 more

    Matches: Same cool undertoneSame pigmentation: buildableSame longevity: long-wearing

    Differences: Rose rather than plumNatural rather than dewy (finish)Cream rather than powder (format)

    Score details
    Shade match
    72
    Finish, pigmentation & format
    67
    Wear & performance
    70
    Comfort & skin suitability
    80

    Close colour · Natural · Buildable

    Ingredients (not scored): 14% ingredient overlap

    Differences: Rose rather than plum · Natural rather than dewy (finish) · Cream rather than powder (format) · Does not claim transfer resistance · Does not claim waterproof · Normal, Combination, Oily rather than combination, dry, normal, oily, sensitive (skin types)

    Retailer shade note: soft blushing rose

    Medium confidence· Digital match

    View match
  15. #17 · MAC Cosmetics

    Glow Play Cushiony Blush

    Totally Synced
    Shade match 77
    $34SephoraSephoraCosts $7 more

    Matches: Same cool undertoneSame finish: dewyBoth claim comfort

    Differences: Mauve rather than plumOpaque rather than buildable (pigmentation)Cream rather than powder (format)

    Score details
    Shade match
    77
    Finish, pigmentation & format
    75
    Wear & performance
    40
    Comfort & skin suitability
    72

    Close colour · Dewy · Opaque

    Ingredients (not scored): 20% ingredient overlap

    Differences: Mauve rather than plum · Opaque rather than buildable (pigmentation) · Cream rather than powder (format) · Not listed rather than long-wearing (longevity) · Does not claim transfer resistance · Does not claim waterproof · Normal, Dry, Oily rather than combination, dry, normal, oily, sensitive (skin types)

    Retailer shade note: pastel lilac

    Medium confidence· Digital match

    View match
  16. #18 · Charlotte Tilbury

    Airbrush Powder Blush Blur

    Pillow Talk Medium
    Shade match 67
    $43Ulta BeautyUlta BeautyCosts $16 more

    Matches: Same cool undertoneSame pigmentation: buildableSame format: powder

    Differences: DeeperPink rather than plumMatte rather than dewy (finish)

    Score details
    Shade match
    67
    Finish, pigmentation & format
    73
    Wear & performance
    85
    Comfort & skin suitability
    48

    Close colour · Matte · Buildable

    Ingredients (not scored): 28% ingredient overlap

    Differences: Deeper · Pink rather than plum · Matte rather than dewy (finish) · 16-hour wear rather than long-wearing (longevity) · Does not claim comfort · Normal, Combination, Oily rather than combination, dry, normal, oily, sensitive (skin types)

    Retailer shade note: rosy pink with cool undertones (dream blur matte)

    Medium confidence· Digital match

    View match
  17. #19 · Huda Beauty

    Blush Filter Soft Glow Liquid Blush

    Ube Cream
    Shade match 64
    $25SephoraSephora$2 less (7%)

    Matches: Same cool undertoneSame finish: dewySame pigmentation: buildable

    Differences: Noticeably different swatch colourDeeperMauve rather than plum

    Score details
    Shade match
    64
    Finish, pigmentation & format
    80
    Wear & performance
    70
    Comfort & skin suitability
    80

    Slight colour difference · Dewy · Buildable

    Ingredients (not scored): 17% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Mauve rather than plum · Liquid rather than powder (format) · Does not claim transfer resistance · Does not claim waterproof · Normal, Dry, Oily rather than combination, dry, normal, oily, sensitive (skin types)

    Retailer shade note: electric lilac

    Medium confidence· Digital match

    View match
  18. #20 · Laura Geller

    Baked Blush-n-Brighten Marbleized Blush

    Pink Buttercream
    Shade match 54
    $32SephoraSephoraCosts $5 more

    Matches: Same finish: dewySame format: powderSame longevity: long-wearing

    Differences: Noticeably different swatch colourNeutral rather than cool undertonePink rather than plum

    Score details
    Shade match
    54
    Finish, pigmentation & format
    100
    Wear & performance
    70
    Comfort & skin suitability
    88

    Slight colour difference · Dewy

    Ingredients (not scored): 18% ingredient overlap

    Differences: Noticeably different swatch colour · Neutral rather than cool undertone · Pink rather than plum · Does not claim transfer resistance · Does not claim waterproof

    Retailer shade note: raspberry, bronze and neutral pink, for medium skin tones.

    Medium confidence· Digital match

    View match
  19. #21 · Makeup By Mario

    Soft Pop Plumping Cream Blush Veil

    Perfect Pink
    Shade match 73
    $34SephoraSephoraCosts $7 more

    Matches: Same cool undertoneSame finish: dewyBoth claim comfort

    Differences: Pink rather than plumSheer rather than buildable (pigmentation)Cream rather than powder (format)

    Score details
    Shade match
    73
    Finish, pigmentation & format
    75
    Wear & performance
    40
    Comfort & skin suitability
    72

    Close colour · Dewy · Sheer

    Ingredients (not scored): 9% ingredient overlap

    Differences: Pink rather than plum · Sheer rather than buildable (pigmentation) · Cream rather than powder (format) · Not listed rather than long-wearing (longevity) · Does not claim transfer resistance · Does not claim waterproof · Normal, Dry, Combination rather than combination, dry, normal, oily, sensitive (skin types)

    Retailer shade note: cool pink

    Medium confidence· Digital match

    View match
  20. #22 · bareMinerals

    GEN NUDE Highlighting Blush

    Pink Glow
    Shade match 57
    $29Ulta BeautyUlta BeautyCosts $2 more

    Matches: Same pigmentation: buildableSame longevity: long-wearingBoth claim comfort

    Differences: Warm rather than cool undertonePink rather than plumDoes not claim transfer resistance

    Score details
    Shade match
    57
    Finish, pigmentation & format
    87
    Wear & performance
    70
    Comfort & skin suitability
    100

    Close colour · Shimmer · Buildable

    Ingredients (not scored): 23% ingredient overlap

    Differences: Warm rather than cool undertone · Pink rather than plum · Does not claim transfer resistance · Does not claim waterproof

    Retailer shade note: peachy pink shimmer

    Medium confidence· Digital match

    View match
  21. #23 · Yves Saint Laurent

    Make Me Blush 24H Buildable Powder Blush

    87 Pink Voltage
    Shade match 69
    $46SephoraSephoraCosts $19 more

    Matches: Same cool undertoneSame pigmentation: buildableSame format: powder

    Differences: Pink rather than plumMatte rather than dewy (finish)24-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    69
    Finish, pigmentation & format
    73
    Wear & performance
    67
    Comfort & skin suitability
    48

    Close colour · Matte · Buildable

    Ingredients (not scored): 13% ingredient overlap

    Differences: Pink rather than plum · Matte rather than dewy (finish) · 24-hour wear rather than long-wearing (longevity) · Does not claim transfer resistance · Does not claim comfort · Normal, Dry, Oily rather than combination, dry, normal, oily, sensitive (skin types)

    Retailer shade note: cool vibrant pink matte

    Medium confidence· Digital match

    View match
  22. #24 · Yves Saint Laurent

    Make Me Blush 24H Buildable Powder Blush

    93 Restless Rose
    Shade match 61
    $46SephoraSephoraCosts $19 more

    Matches: Same pigmentation: buildableSame format: powderBoth claim waterproof

    Differences: Warm rather than cool undertonePink rather than plum24-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    61
    Finish, pigmentation & format
    89
    Wear & performance
    67
    Comfort & skin suitability
    48

    Close colour · Satin · Buildable

    Ingredients (not scored): 13% ingredient overlap

    Differences: Warm rather than cool undertone · Pink rather than plum · 24-hour wear rather than long-wearing (longevity) · Does not claim transfer resistance · Does not claim comfort · Normal, Dry, Oily rather than combination, dry, normal, oily, sensitive (skin types)

    Retailer shade note: peachy pink satin

    Medium confidence· Digital match

    View match
  23. #25 · Ulta Beauty Collection

    Velvet Veil Minerals Powder Blush

    Snapdragon
    Shade match 72
    $6$12Ulta BeautyUlta Beauty$21 less (78%)

    Matches: Same cool undertoneSame pigmentation: buildableSame format: powder

    Differences: Mauve rather than plumMatte rather than dewy (finish)Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    72
    Finish, pigmentation & format
    73
    Wear & performance
    40
    Comfort & skin suitability
    70

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 0% ingredient overlap

    Differences: Mauve rather than plum · Matte rather than dewy (finish) · Not listed rather than long-wearing (longevity) · Does not claim transfer resistance · Does not claim waterproof · Does not claim comfort

    Retailer shade note: mauve

    Medium confidence· Digital match

    View match
  24. #26 · NARS

    Talc-Free Powder Blush

    Behave - 900
    Shade match 67
    $36Ulta BeautyUlta Beauty(product price)Costs $9 more

    Matches: Same cool undertoneSame pigmentation: buildableSame format: powder

    Differences: Noticeably different swatch colourMauve rather than plumMatte rather than dewy (finish)

    Score details
    Shade match
    67
    Finish, pigmentation & format
    73
    Wear & performance
    55
    Comfort & skin suitability
    80

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 16% ingredient overlap

    Differences: Noticeably different swatch colour · Mauve rather than plum · Matte rather than dewy (finish) · 16-hour wear rather than long-wearing (longevity) · Does not claim transfer resistance · Does not claim waterproof · Normal, Dry, Oily rather than combination, dry, normal, oily, sensitive (skin types)

    Retailer shade note: matte pink mauve

    Medium confidence· Digital match

    View match
  25. #27 · Armani Beauty

    Cheek Tint Longwear Lightweight Liquid Blush

    53 Bold Pink
    Shade match 71
    $40SephoraSephoraCosts $13 more

    Matches: Same cool undertoneSame pigmentation: buildableBoth claim comfort

    Differences: Pink rather than plumNatural rather than dewy (finish)Liquid rather than powder (format)

    Score details
    Shade match
    71
    Finish, pigmentation & format
    64
    Wear & performance
    55
    Comfort & skin suitability
    80

    Close colour · Natural · Buildable

    Ingredients (not scored): 10% ingredient overlap

    Differences: Pink rather than plum · Natural rather than dewy (finish) · Liquid rather than powder (format) · 12-hour wear rather than long-wearing (longevity) · Does not claim transfer resistance · Does not claim waterproof

    Retailer shade note: cool baby pink

    Medium confidence· Digital match

    View match
  26. Shade match 68
    $26SephoraSephora$1 less (4%)

    Matches: Same cool undertoneSame finish: dewySame pigmentation: buildable

    Differences: Mauve rather than plumLiquid rather than powder (format)Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    68
    Finish, pigmentation & format
    80
    Wear & performance
    40
    Comfort & skin suitability
    72

    Slight colour difference · Dewy · Buildable

    Ingredients (not scored): 3% ingredient overlap

    Differences: Mauve rather than plum · Liquid rather than powder (format) · Not listed rather than long-wearing (longevity) · Does not claim transfer resistance · Does not claim waterproof · Normal, Combination, Sensitive rather than combination, dry, normal, oily, sensitive (skin types)

    Retailer shade note: Nude Mauve

    Medium confidence· Digital match

    View match
  27. #29 · Hourglass

    Ambient Lighting Blush

    Sublime Flush
    Shade match 61
    $48Ulta BeautyUlta BeautyCosts $21 more

    Matches: Same cool undertoneSame finish: dewyBoth claim comfort

    Differences: LighterPink rather than plumOpaque rather than buildable (pigmentation)

    Score details
    Shade match
    61
    Finish, pigmentation & format
    88
    Wear & performance
    40
    Comfort & skin suitability
    100

    Slight colour difference · Dewy · Opaque

    Ingredients (not scored): 28% ingredient overlap

    Differences: Lighter · Pink rather than plum · Opaque rather than buildable (pigmentation) · Not listed rather than long-wearing (longevity) · Does not claim transfer resistance · Does not claim waterproof

    Retailer shade note: a soft pink blush fused with lilac for a natural flush

    Medium confidence· Digital match

    View match
  28. #30 · Rare Beauty

    Soft Pinch Liquid Blush

    Daydream
    Shade match 60
    $16SephoraSephora$11 less (41%)

    Matches: Same cool undertoneSame finish: dewySame pigmentation: buildable

    Differences: Noticeably different swatch colourDeeperMauve rather than plum

    Score details
    Shade match
    60
    Finish, pigmentation & format
    80
    Wear & performance
    55
    Comfort & skin suitability
    100

    Slight colour difference · Dewy · Buildable

    Ingredients (not scored): 14% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Mauve rather than plum · Liquid rather than powder (format) · 12-hour wear rather than long-wearing (longevity) · Does not claim transfer resistance · Does not claim waterproof

    Retailer shade note: muted cool mauve

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Why the closest shade match works

Maybelline Fit Me Blush in 45 Plum, against Rare Beauty Soft Pinch Luminous Powder Blush in Truth. Every attribute compared, with its share of the score.

ComparedYour shadeTruthClosest shade match45 PlumScore
Shade match55% of overall90
Colour84#e598a5#d5939dClose colourColour difference 3.1 (0 is identical)
Depth90LightLightSameDepth difference 4.5 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family100PlumPlumSameSame colour family
Finish, pigmentation & format25% of overall · 2 of 3 compared66
Finish67DewyNaturalSome differenceNatural finish rather than dewy
Pigmentation65BuildableOpaqueSome differenceOpaque rather than buildable
Formatnot comparablePowderNot listedNot listed for eitherFormat not listed for one product
Wear & performance15% of overall40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Waterproof40ClaimedNot listedSome differenceOnly your product claims waterproof wear; the match does not list it
Comfort & skin suitability5% of overall · 2 of 3 compared90
Comfort100ClaimedClaimedSameBoth products claim a comfortable feel
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Skin types80Combination, Dry, Normal, Oily, SensitiveCombination, Dry, Normal, OilyCloseBoth marketed for combination, dry, normal, oily skin
Overall match 76/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Fit Me Blush in 45 Plum.

Same or better

  • $17.01 less
  • Same cool undertone
  • Both claim comfort

Different

  • Small colour difference on the swatch
  • Natural finish instead of dewy
  • Opaque pigmentation instead of buildable
  • Not listed longevity instead of long-wearing
  • Does not claim transfer resistance
  • Does not claim waterproof

Description and ingredients (information only, not scored)

Weighted ingredient similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionmauve maroonNot listed
BasePowder-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Why the closest overall alternative works

Givenchy Prisme Libre Loose Powder Long-Wearing Radiant Blush in 2 - Taffetas Rosé, against Rare Beauty Soft Pinch Luminous Powder Blush in Truth. Every attribute compared, with its share of the score.

ComparedYour shadeTruthClosest overall alternative2 - Taffetas RoséScore
Shade match55% of overall76
Colour87#e598a5#f1a1aeVery close colourColour difference 2.7 (0 is identical)
Depth88LightLightSameDepth difference 5.1 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family0PlumPinkDifferentDifferent colour families
Finish, pigmentation & format25% of overall · 2 of 3 compared100
Finish100DewyDewySameSame dewy finish
Pigmentationnot comparableBuildableNot listedNot listed for eitherAn opacity not listed for one product
Format100PowderPowderSameBoth powder
Wear & performance15% of overall55
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Waterproof40ClaimedNot listedSome differenceOnly your product claims waterproof wear; the match does not list it
Comfort & skin suitability5% of overall · 1 of 3 compared100
Comfort100ClaimedClaimedSameBoth products claim a comfortable feel
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Skin typesnot comparableCombination, Dry, Normal, Oily, SensitiveNot listedNot listed for eitherSkin types not listed for one product
Overall match 80/100Shade match 76/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Givenchy Prisme Libre Loose Powder Long-Wearing Radiant Blush in 2 - Taffetas Rosé.

Same or better

  • Very close colour
  • Same cool undertone
  • Same finish: dewy
  • Same format: powder
  • Both claim comfort

Different

  • 12-hour wear longevity instead of long-wearing
  • Does not claim transfer resistance
  • Does not claim waterproof

Description and ingredients (information only, not scored)

Weighted ingredient similarity 22%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionmauve maroonvivid pink
BasePowder-based, high siliconePowder-based, no silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy

Closest shade match

Maybelline Fit Me Blush 45 Plum

Match price
$9.99Ulta BeautyUlta Beauty
$17.01 less (63%)

Your shade $27 at Sephora · lowest price $6.98 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Givenchy Prisme Libre Loose Powder Long-Wearing Radiant Blush 2 - Taffetas Rosé

Best price
$47SephoraSephora
Costs $20 more

Your shade $27 at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.