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True to Myself Natural Matte Longwear Foundation 27 Medium Warm dupes and alternatives Rare Beauty

Medium light · Warm · peach undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Only showing matches in cushion form.

  • 10 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: L'Oréal Paris Infallible Cushion Foundation 260 Warm

The equivalent shade and the most similar foundation overall.

Your shade
Rare Beauty
27 Medium WarmChange shade
Depth and undertone: Medium light · Warm · peach
Finish and coverage: Matte · Medium coverage
The match
L'Oréal Paris
260 Warm
Depth and undertone: Medium light · Warm
Finish and coverage: Matte · Buildable coverage
Overall match
88out of 100
Shade (Shade match)
90
Finish (Finish & visual result)
100
Wear (Wear & performance)
59
Skin (Skin suitability)
92
Shade match
90out of 100
Colour
83
Depth
97
Undertone
100
High confidence· Digital matchWhy it matches
Match price
$19.99Ulta BeautyUlta Beauty
$18.01 less (47%)

Your shade $38 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to Rare Beauty True to Myself Natural Matte Longwear Foundation 27 Medium Warm (Medium light · Warm · peach undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC35

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC35

    • Looks identical
    • Medium light · Warm · peach undertone

    $30

    SephoraView at Sephora
  2. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Topaz 7

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Topaz 7

    • Looks identical
    • Medium light · Warm · peach undertone

    $39

    SephoraView at Sephora
  3. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    11.5 Tan

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 11.5 Tan

    • Very close colour
    • Medium light · Warm undertone

    $36

    SephoraView at Sephora
  4. e.l.f. Cosmetics Hydrating Camo Concealer

    Deep Chestnut

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Deep Chestnut

    • Close colour
    • Medium light · Warm · golden undertone

    $8

    Ulta BeautyView at Ulta Beauty
  5. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    390

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 390

    • Close colour
    • Medium · Warm · yellow undertone

    $30

    SephoraView at Sephora
  6. Maybelline Fit Me Natural Finish Concealer

    030 Honey

    Maybelline Fit Me Natural Finish Concealer, shade 030 Honey

    • Close colour
    • Light medium · Warm undertone

    $10.99

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

L'Oréal Paris Infallible Cushion Foundation in 260 Warm, against Rare Beauty True to Myself Natural Matte Longwear Foundation in 27 Medium Warm. Every attribute compared, with its share of the score.

ComparedYour shade27 Medium WarmClosest match260 WarmScore
Shade match55% of overall90
Colour83#ea9d65#e6a377Close colourColour difference 3.2 (0 is identical)
Depth97Medium lightMedium lightSameDepth difference: 1.7
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100Warm · peachWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall100
Finish100MatteMatteSameSame matte finish
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared59
Longevity208-hour wear24-hour wearDifferent24-hour wear claimed against 8-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall92
Skin type92Combination, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​normal/​oily/​sensitive skin
Overall match 88/100Shade match 90/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Infallible Cushion Foundation in 260 Warm.

Same or better

  • $18.01 less
  • Same warm undertone
  • Same matte finish
  • Buildable rather than medium coverage
  • Both claim a skin-like finish
  • Both claim a blurring effect
  • Both claim transfer resistance
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch
  • Does not claim colour stability

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 17%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high
View full match

Where to buy 260 Warm

Match price
$19.99Ulta BeautyUlta Beauty
$18.01 less (47%)

Your shade $38 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.