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ColorStay Overtime Lipcolor Perennial Plum dupes and alternatives Revlon

Plum · Cool · Medium

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.

Closest shade match: L'Oréal Paris Colour Riche Intense Volume Matte Lipstick 153 Le Rosewood Ambition

The equivalent shade: scored on colour, depth, undertone and colour family only.

The match
L'Oréal Paris
153 Le Rosewood Ambition
Colour family, undertone and depth: Plum · Cool · Medium
Finish and opacity: Matte
Shade match
93out of 100
Colour
89
Depth
97
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Match price
$13.99Ulta BeautyUlta Beauty
Costs $3.70 more

Your shade $10.29 at Target · product price; shade not separately priced · lowest price $9.99 at Target

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Revlon Super Lustrous Ultra Lipstick Cosmos

The most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.

The match
Revlon
Cosmos
Colour family, undertone and depth: Pink · Neutral · Medium
Finish and opacity: Opaque
Overall match
85out of 100
Shade (Shade match)
81
Finish (Finish & visual result)
100
Wear (Wear & performance)
82
Comfort (Comfort & suitability)
70
Best price
$15.99Ulta BeautyUlta Beauty
Costs $5.70 more

Your shade $10.29 at Target

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · NYX Professional Makeup

    Shine Loud High Shine Long-Lasting Liquid Lipstick

    Fierce Flirt
    Shade match 77
    $13Ulta BeautyUlta Beauty(product price)Costs $2.71 more

    Matches: Same cool undertoneSame opacity: opaqueSame longevity: 16-hour wear

    Differences: Pink rather than plumDoes not claim hydration

    Score details
    Shade match
    77
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    40

    Close colour · Opaque

    Ingredients (not scored): 14% ingredient overlap

    Differences: Pink rather than plum · Does not claim hydration

    Retailer shade note: light mauve pink

    Medium confidence· Digital match

    View match
  2. #4 · Dior

    Rouge Dior Lipstick

    625 Mitzah
    Shade match 82
    $50SephoraSephoraCosts $39.71 more

    Matches: Very close colourSame cool undertoneSame opacity: opaque

    Differences: Nude rather than plumDoes not claim transfer resistance

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    64
    Comfort & suitability
    70

    Very close colour · Satin · Opaque

    Ingredients (not scored): 2% ingredient overlap

    Differences: Nude rather than plum · Does not claim transfer resistance

    Retailer shade note: a mauve nude

    Medium confidence· Digital match

    View match
  3. #5 · NYX Professional Makeup

    Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Maxx Out
    Shade match 75
    $11Ulta BeautyUlta Beauty(product price)Costs $0.71 more

    Matches: Same cool undertoneSame opacity: opaqueSame longevity: 16-hour wear

    Differences: Pink rather than plumDoes not claim hydration

    Score details
    Shade match
    75
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 15% ingredient overlap

    Differences: Pink rather than plum · Does not claim hydration

    Retailer shade note: cool toned light pink

    Medium confidence· Digital match

    View match
  4. #6 · Maybelline

    SuperStay Matte Ink Liquid Lipstick

    Revolutionary
    Shade match 77
    $12.99Ulta BeautyUlta Beauty(product price)Costs $2.70 more

    Matches: Same cool undertoneSame opacity: opaqueSame longevity: 16-hour wear

    Differences: Mauve rather than plumDoes not claim transfer resistanceDoes not claim hydration

    Score details
    Shade match
    77
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: Mauve rather than plum · Does not claim transfer resistance · Does not claim hydration

    Retailer shade note: mid-tone mauve

    Medium confidence· Digital match

    View match
  5. #7 · Jane Iredale

    ColorLuxe Hydrating Cream Lipstick

    Mulberry
    Shade match 83
    $35Ulta BeautyUlta BeautyCosts $24.71 more

    Matches: Very close colourSame cool undertoneSame opacity: opaque

    Differences: Pink rather than plumNot listed rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    83
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    70

    Very close colour · Satin · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Pink rather than plum · Not listed rather than 16-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: cool medium-dark pink

    Medium confidence· Digital match

    View match
  6. #8 · MAC Cosmetics

    M·A·Cximal Sleek Satin Lipstick

    Pink Peppermint
    Shade match 78
    $25SephoraSephoraCosts $14.71 more

    Matches: Same cool undertoneSame opacity: opaqueClaims comfort

    Differences: Purple rather than plumLong-wearing rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    78
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    70

    Close colour · Satin · Opaque

    Ingredients (not scored): 2% ingredient overlap

    Differences: Purple rather than plum · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: dusty lavender

    Medium confidence· Digital match

    View match
  7. Shade match 84
    $12.99Ulta BeautyUlta BeautyCosts $2.70 more

    Matches: Very close colourSame cool undertoneBoth claim transfer resistance

    Differences: Mauve rather than plumBuildable rather than opaque (opacity)Does not claim hydration

    Score details
    Shade match
    84
    Finish & visual result
    65
    Wear & performance
    88
    Comfort & suitability
    40

    Very close colour · Matte · Buildable

    Ingredients (not scored): 16% ingredient overlap

    Differences: Mauve rather than plum · Buildable rather than opaque (opacity) · Does not claim hydration

    Retailer shade note: pinky mauve

    Medium confidence· Digital match

    View match
  8. #10 · NYX Professional Makeup

    Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Flaunt It
    Shade match 70
    $11Ulta BeautyUlta Beauty(product price)Costs $0.71 more

    Matches: Very close colourSame opacity: opaqueSame longevity: 16-hour wear

    Differences: Warm rather than cool undertonePink rather than plumDoes not claim hydration

    Score details
    Shade match
    70
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    40

    Very close colour · Matte · Opaque

    Ingredients (not scored): 15% ingredient overlap

    Differences: Warm rather than cool undertone · Pink rather than plum · Does not claim hydration

    Retailer shade note: peach pink

    Medium confidence· Digital match

    View match
  9. #11 · Urban Decay

    Vice Lip Bond Glossy Longwear Liquid Lipstick

    Cuffed Up
    Shade match 67
    $28SephoraSephoraCosts $17.71 more

    Matches: Same opacity: opaqueSame longevity: 16-hour wearBoth claim transfer resistance

    Differences: Neutral rather than cool undertonePink rather than plum

    Score details
    Shade match
    67
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · Glossy · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than cool undertone · Pink rather than plum

    Retailer shade note: bubblegum pink

    Medium confidence· Digital match

    View match
  10. #12 · Pat McGrath Labs

    LiquiLUST: Legendary Wear Matte Lipstick

    Wild Orchid
    Shade match 70
    $34SephoraSephoraCosts $23.71 more

    Matches: Same cool undertoneSame opacity: opaqueBoth claim transfer resistance

    Differences: Pink rather than plum

    Score details
    Shade match
    70
    Finish & visual result
    100
    Wear & performance
    88
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 17% ingredient overlap

    Differences: Pink rather than plum

    Retailer shade note: mid-tone berry pink

    Medium confidence· Digital match

    View match
  11. Shade match 83
    $9.97WalmartWalmart$0.32 less (3%)

    Matches: Very close colourSame cool undertoneBoth claim transfer resistance

    Differences: Pink rather than plumBuildable rather than opaque (opacity)Does not claim hydration

    Score details
    Shade match
    83
    Finish & visual result
    65
    Wear & performance
    88
    Comfort & suitability
    40

    Very close colour · Matte · Buildable

    Ingredients (not scored): 16% ingredient overlap

    Differences: Pink rather than plum · Buildable rather than opaque (opacity) · Does not claim hydration

    Medium confidence· Digital match

    View match
  12. Shade match 69
    $25Ulta BeautyUlta BeautyCosts $14.71 more

    Matches: Same cool undertoneSame opacity: opaqueBoth claim transfer resistance

    Differences: Pink rather than plum

    Score details
    Shade match
    69
    Finish & visual result
    100
    Wear & performance
    88
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 12% ingredient overlap

    Differences: Pink rather than plum

    Retailer shade note: mauve pink

    Medium confidence· Digital match

    View match
  13. #15 · Milani

    Color Fetish Matte Lipstick

    Flushed
    Shade match 80
    $11.99Ulta BeautyUlta BeautyCosts $1.70 more

    Matches: Same cool undertoneSame opacity: opaqueClaims comfort

    Differences: Mauve rather than plumNot listed rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    80
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Mauve rather than plum · Not listed rather than 16-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: mauve

    Medium confidence· Digital match

    View match
  14. #16 · Maybelline

    SuperStay Matte Ink Liquid Lipstick

    Self-Starter
    Shade match 74
    $12.99Ulta BeautyUlta Beauty(product price)Costs $2.70 more

    Matches: Same cool undertoneSame opacity: opaqueSame longevity: 16-hour wear

    Differences: Nude rather than plumDoes not claim transfer resistanceDoes not claim hydration

    Score details
    Shade match
    74
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: Nude rather than plum · Does not claim transfer resistance · Does not claim hydration

    Retailer shade note: brown pink nude

    Medium confidence· Digital match

    View match
  15. #17 · L'Oréal Paris

    Colour Riche Intense Volume Matte Lipstick

    140 Le Berry Brilliant
    Shade match 84
    $13.99Ulta BeautyUlta Beauty(product price)Costs $3.70 more

    Matches: Same cool undertoneSame longevity: 16-hour wearBoth claim transfer resistance

    Differences: Berry rather than plumDoes not claim hydration

    Score details
    Shade match
    84
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): 2% ingredient overlap

    Differences: Berry rather than plum · Does not claim hydration

    Retailer shade note: soft cool berry

    Medium confidence· Digital match

    View match
  16. #18 · NARS

    Explicit Lipstick

    Devious – 831
    Shade match 69
    $42SephoraSephoraCosts $31.71 more

    Matches: Same opacity: opaqueBoth claim transfer resistanceClaims comfort

    Differences: Neutral rather than cool undertonePink rather than plumLong-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    69
    Finish & visual result
    100
    Wear & performance
    82
    Comfort & suitability
    70

    Close colour · Satin · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than cool undertone · Pink rather than plum · Long-wearing rather than 16-hour wear (longevity)

    Retailer shade note: rosy pink

    Medium confidence· Digital match

    View match
  17. #19 · Maybelline

    SuperStay Matte Ink Liquid Lipstick

    Inspirer
    Shade match 72
    $12.99Ulta BeautyUlta Beauty(product price)Costs $2.70 more

    Matches: Same cool undertoneSame opacity: opaqueSame longevity: 16-hour wear

    Differences: Pink rather than plumDoes not claim transfer resistanceDoes not claim hydration

    Score details
    Shade match
    72
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: Pink rather than plum · Does not claim transfer resistance · Does not claim hydration

    Retailer shade note: mauvey pink

    Medium confidence· Digital match

    View match
  18. #20 · Pat McGrath Labs

    LiquiLUST: Legendary Wear Matte Lipstick

    Pink Desire
    Shade match 67
    $34SephoraSephoraCosts $23.71 more

    Matches: Same opacity: opaqueBoth claim transfer resistanceClaims comfort

    Differences: Warm rather than cool undertonePink rather than plum

    Score details
    Shade match
    67
    Finish & visual result
    100
    Wear & performance
    88
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 17% ingredient overlap

    Differences: Warm rather than cool undertone · Pink rather than plum

    Retailer shade note: vivid warm pink

    Medium confidence· Digital match

    View match
  19. #21 · Dior

    Rouge Dior On Stage Matte Lipstick

    383 Mauve D-Vibe
    Shade match 72
    $48SephoraSephoraCosts $37.71 more

    Matches: Same cool undertoneSame opacity: opaqueBoth claim transfer resistance

    Differences: Pink rather than plum24-hour wear rather than 16-hour wear (longevity)Does not claim hydration

    Score details
    Shade match
    72
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Pink rather than plum · 24-hour wear rather than 16-hour wear (longevity) · Does not claim hydration

    Retailer shade note: a mauve pink

    Medium confidence· Digital match

    View match
  20. #22 · Ulta Beauty Collection

    Luxe Satin Lipstick

    déjà vu 308
    Shade match 78
    $12Ulta BeautyUlta Beauty(product price)Costs $1.71 more

    Matches: Same cool undertoneSame opacity: opaqueClaims comfort

    Differences: Rose rather than plumNot listed rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    78
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    70

    Close colour · Shimmer · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Rose rather than plum · Not listed rather than 16-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: dusty rose with slight shimmer

    Medium confidence· Digital match

    View match
  21. #23 · Rare Beauty

    Soft Pinch Tinted Lip Oil Stain

    Wonder
    Shade match 84
    $24SephoraSephoraCosts $13.71 more

    Matches: Very close colourSame cool undertoneClaims comfort

    Differences: Mauve rather than plumBuildable rather than opaque (opacity)Long-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    84
    Finish & visual result
    65
    Wear & performance
    58
    Comfort & suitability
    70

    Very close colour · Buildable

    Ingredients (not scored): 0% ingredient overlap

    Differences: Mauve rather than plum · Buildable rather than opaque (opacity) · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: rose mauve

    Medium confidence· Digital match

    View match
  22. #24 · L'Oréal Paris

    Colour Riche Original Satin Lipstick

    Saucy Mauve
    Shade match 83
    $12.49Ulta BeautyUlta Beauty(product price)Costs $2.20 more

    Matches: Very close colourSame cool undertoneBoth claim transfer resistance

    Differences: Pink rather than plumNot listed rather than 16-hour wear (longevity)

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    64
    Comfort & suitability
    100

    Very close colour · Satin

    Ingredients (not scored): 4% ingredient overlap

    Differences: Pink rather than plum · Not listed rather than 16-hour wear (longevity)

    Retailer shade note: medium mauve-pink

    Medium confidence· Digital match

    View match
  23. #25 · L'Oréal Paris

    Colour Riche Intense Volume Matte Lipstick

    113 Le Nude Admirable
    Shade match 79
    $13.99Ulta BeautyUlta BeautyCosts $3.70 more

    Matches: Very close colourSame longevity: 16-hour wearBoth claim transfer resistance

    Differences: Neutral rather than cool undertonePink rather than plumDoes not claim hydration

    Score details
    Shade match
    79
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    40

    Very close colour · Matte

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than cool undertone · Pink rather than plum · Does not claim hydration

    Retailer shade note: medium pink

    Medium confidence· Digital match

    View match
  24. #26 · Dior

    Rouge Dior Lipstick

    581 Virevolte
    Shade match 68
    $50Ulta BeautyUlta Beauty(product price)Costs $39.71 more

    Matches: Same opacity: opaqueClaims comfortBoth claim hydration

    Differences: Neutral rather than cool undertonePink rather than plumDoes not claim transfer resistance

    Score details
    Shade match
    68
    Finish & visual result
    100
    Wear & performance
    64
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than cool undertone · Pink rather than plum · Does not claim transfer resistance

    Retailer shade note: a bright pink - velvet

    Medium confidence· Digital match

    View match
  25. #27 · Valentino

    Liquirosso 2 in 1 Soft Matte Liquid Lipstick & Blush

    128R - Nude At Last
    Shade match 79
    $40SephoraSephoraCosts $29.71 more

    Matches: Very close colourSame cool undertoneClaims comfort

    Differences: Pink rather than plumBuildable rather than opaque (opacity)Does not claim transfer resistance

    Score details
    Shade match
    79
    Finish & visual result
    65
    Wear & performance
    64
    Comfort & suitability
    70

    Very close colour · Matte · Buildable

    Ingredients (not scored): 8% ingredient overlap

    Differences: Pink rather than plum · Buildable rather than opaque (opacity) · Does not claim transfer resistance

    Retailer shade note: deep pink

    Medium confidence· Digital match

    View match
  26. Shade match 87
    $29Ulta BeautyUlta Beauty(product price)Costs $18.71 more

    Matches: Very close colourSame cool undertoneBoth claim hydration

    Differences: Berry rather than plumNot listed rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    87
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Very close colour

    Ingredients (not scored): 5% ingredient overlap

    Differences: Berry rather than plum · Not listed rather than 16-hour wear (longevity) · Does not claim transfer resistance

    Medium confidence· Digital match

    View match
  27. #29 · Anastasia Beverly Hills

    Full-Pigment Matte & Satin Velvet Lipstick

    Taupe Beige
    Shade match 70
    $26SephoraSephoraCosts $15.71 more

    Matches: Same cool undertoneSame opacity: opaqueClaims comfort

    Differences: Nude rather than plumLong-wearing rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    70
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    40

    Close colour · Satin · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: Nude rather than plum · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance · Does not claim hydration

    Retailer shade note: pink beige with a satin finish

    Medium confidence· Digital match

    View match
  28. Shade match 68
    $24SephoraSephoraCosts $13.71 more

    Matches: Very close colourSame opacity: opaqueClaims comfort

    Differences: Warm rather than cool undertoneRose rather than plumLong-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    68
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    70

    Very close colour · Matte · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Warm rather than cool undertone · Rose rather than plum · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: warm dirty rose

    Medium confidence· Digital match

    View match
  29. #31 · Revlon

    Super Lustrous Lipstick

    Blushing Mauve
    Shade match 87
    $11.99Ulta BeautyUlta Beauty(product price)Costs $1.70 more

    Matches: Very close colourSame cool undertoneClaims comfort

    Differences: Mauve rather than plumNot listed rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    87
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    70

    Very close colour

    Ingredients (not scored): 4% ingredient overlap

    Differences: Mauve rather than plum · Not listed rather than 16-hour wear (longevity) · Does not claim transfer resistance

    Medium confidence· Digital match

    View match
  30. #32 · Morphe

    Liplock Glossy Lipstick

    Chain Reaction
    Shade match 85
    $15Ulta BeautyUlta BeautyCosts $4.71 more

    Matches: Very close colourSame cool undertoneClaims comfort

    Differences: Mauve rather than plumNot listed rather than 16-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    85
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    70

    Very close colour

    Ingredients (not scored): 3% ingredient overlap

    Differences: Mauve rather than plum · Not listed rather than 16-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: cool-toned mauve

    Medium confidence· Digital match

    View match
  31. #33 · Sephora Collection

    About That Shine Sheer Shine Lipstick

    05 Mystical Blush
    Shade match 85
    $16SephoraSephoraCosts $5.71 more

    Matches: Near-identical swatch colourSame cool undertoneClaims comfort

    Differences: Pink rather than plumSheer rather than opaque (opacity)Long-wearing rather than 16-hour wear (longevity)

    Score details
    Shade match
    85
    Finish & visual result
    30
    Wear & performance
    58
    Comfort & suitability
    70

    Looks identical · Sheer tint · Sheer

    Ingredients (not scored): 4% ingredient overlap

    Differences: Pink rather than plum · Sheer rather than opaque (opacity) · Long-wearing rather than 16-hour wear (longevity) · Does not claim transfer resistance

    Medium confidence· Digital match

    View match

Showing 12 of 31 matches

Why the closest shade match works

L'Oréal Paris Colour Riche Intense Volume Matte Lipstick in 153 Le Rosewood Ambition, against Revlon ColorStay Overtime Lipcolor in Perennial Plum. Every attribute compared, with its share of the score.

ComparedYour shadePerennial PlumClosest shade match153 Le Rosewood AmbitionScore
Shade match60% of overall93
Colour89#bb5f6c#c55e72Very close colourColour difference 2.5 (0 is identical)
Depth97MediumMediumSameDepth difference 2.0 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family100PlumPlumSameSame colour family
Finish & visual result20% of overall · none of 2 comparable50
Finishnot comparableNot listedMatteNot listed for eitherA finish not listed for one product
Opacitynot comparableOpaqueNot listedNot listed for eitherAn opacity not listed for one product
Wear & performance15% of overall100
Longevity10016-hour wear16-hour wearSameBoth claim 16-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Comfort & suitability5% of overall40
Comfort40Not listedClaimedSome differenceThe match claims a comfortable feel; your product does not list it
Hydration40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Overall match 83/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Colour Riche Intense Volume Matte Lipstick in 153 Le Rosewood Ambition.

Same or better

  • Very close colour
  • Same cool undertone
  • Same longevity: 16-hour wear
  • Both claim transfer resistance
  • Claims comfort

Different

  • Does not claim hydration

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionNot listedcool vibrant plum
FormatLiquidBullet
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Why the closest overall alternative works

Revlon Super Lustrous Ultra Lipstick in Cosmos, against Revlon ColorStay Overtime Lipcolor in Perennial Plum. Every attribute compared, with its share of the score.

ComparedYour shadePerennial PlumClosest overall alternativeCosmosScore
Shade match60% of overall81
Colour98#bb5f6c#bc5e6aLooks identicalColour difference 0.6 (0 is identical)
Depth100MediumMediumSameDepth difference 0.1 on the 0–100 scale
Undertone60CoolNeutralSome differenceOne side neutral: partial agreement
Colour family0PlumPinkDifferentDifferent colour families
Finish & visual result20% of overall · 1 of 2 compared100
Finishnot comparableNot listedNot listedNot listed for eitherNeither product lists a finish
Opacity100OpaqueOpaqueSameSame opaque opacity
Wear & performance15% of overall82
Longevity7016-hour wearLong-wearingSome differenceYour product claims 16-hour wear; the match says long-wearing without hours
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Comfort & suitability5% of overall70
Comfort40Not listedClaimedSome differenceThe match claims a comfortable feel; your product does not list it
Hydration100ClaimedClaimedSameBoth products claim hydration
Overall match 85/100Shade match 81/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Revlon Super Lustrous Ultra Lipstick in Cosmos.

Same or better

  • Near-identical swatch colour
  • Neutral rather than cool undertone
  • Same opacity: opaque
  • Both claim transfer resistance
  • Claims comfort
  • Both claim hydration

Different

  • Long-wearing longevity instead of 16-hour wear

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionNot listedNot listed
FormatLiquidBullet
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy

Closest shade match

L'Oréal Paris Colour Riche Intense Volume Matte Lipstick 153 Le Rosewood Ambition

Match price
$13.99Ulta BeautyUlta Beauty
Costs $3.70 more

Your shade $10.29 at Target · product price; shade not separately priced · lowest price $9.99 at Target

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Revlon Super Lustrous Ultra Lipstick Cosmos

Best price
$15.99Ulta BeautyUlta Beauty
Costs $5.70 more

Your shade $10.29 at Target

Ulta BeautyView at Ulta Beauty

How these matches are scored

33 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.