Medium · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
7 of 32 matches
Only showing matches with buildable coverage.
The equivalent shade and the most similar foundation overall.
SephoraYour shade $8.75 at Ulta Beauty
Huda Beauty Easy Blur Natural Airbrush Foundation
Every store that sells this shade · prices as last checked
Sephora$37View at SephoraRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta BeautyCosts $33.25 moreMatches: Very close colourSimilar undertone (neutral vs warm)Both claim a blurring effect
Differences: Buildable rather than light coverage
Very close colour · Natural · Buildable coverage
Ingredients (not scored): no ingredient list for one product
Differences: Buildable rather than light coverage
Medium confidence· Digital match
Tarte Timeless Hydrating Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$42View at Ulta BeautyUlta Beauty(product price)Costs $26.25 moreMatches: Very close colourSame warm undertoneBoth claim a blurring effect
Differences: Buildable rather than light coverageDoes not claim a lightweight feel
Very close colour · Matte · Buildable coverage
Ingredients (not scored): no ingredient list for one product
Differences: Buildable rather than light coverage · Does not claim a lightweight feel
Retailer shade note: medium to tan with golden undertones
Medium confidence· Digital match
R.E.M. Beauty Sweetener Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $35 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $33.25 moreMatches: Very close colourBoth claim a blurring effectClaims 12-hour wear
Differences: Neutral rather than warm undertoneBuildable rather than light coverage
Very close colour · Natural · Buildable coverage
Ingredients (not scored): no ingredient list for one product
Differences: Neutral rather than warm undertone · Buildable rather than light coverage
Medium confidence· Digital match
Tarte Timeless Hydrating Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautySephoraCosts $28.25 moreMatches: Very close colourBoth claim a blurring effectClaims long-wearing
Differences: Olive rather than warm undertoneBuildable rather than light coverage
Very close colour · Natural · Buildable coverage
Ingredients (not scored): no ingredient list for one product
Differences: Olive rather than warm undertone · Buildable rather than light coverage
Retailer shade note: Tan skin with neutral-olive undertones
Medium confidence· Digital match
Huda Beauty Easy Blur Natural Airbrush Foundation
Every store that sells this shade · prices as last checked
Sephora$37View at SephoraUlta Beauty(product price)Costs $26.25 moreMatches: Same warm undertoneBoth claim a blurring effectClaims not settling into lines
Differences: Buildable rather than light coverageDoes not claim a lightweight feel
Close colour · Matte · Buildable coverage
Ingredients (not scored): no ingredient list for one product
Differences: Buildable rather than light coverage · Does not claim a lightweight feel
Retailer shade note: tan with warm golden undertones
Medium confidence· Digital match
R.E.M. Beauty Sweetener Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $35 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $38.15 moreMatches: Both claim a blurring effectClaims long-wearingBoth claim a lightweight feel
Differences: Slightly deeperBuildable rather than light coverage
Close colour · Matte · Buildable coverage
Ingredients (not scored): no ingredient list for one product
Differences: Slightly deeper · Buildable rather than light coverage
Medium confidence· Digital match
Kryolan Professional Makeup Digital Complexion Fluid Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $46.90 · product priceView at Ulta BeautyThe closest shade to Rude Perfect Base Foundation Stick 17W Medium Tan Warm (Medium · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
NC42
$30
Tone 7.5 W
$32
11.5 Tan
$36
3N42
$35
390
$30
Topaz 7
$39
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Huda Beauty Easy Blur Natural Airbrush Foundation in Cinnamon 440G, against Rude Perfect Base Foundation Stick in 17W Medium Tan Warm. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Huda Beauty Easy Blur Natural Airbrush Foundation in Cinnamon 440G.
No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.
SephoraYour shade $8.75 at Ulta Beauty
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
