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Perfect Base Foundation Stick 20C Very Deep Cool dupes and alternatives Rude

Rich deep · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Tarte Amazonian Clay Blurring Powder Foundation 61N Espresso Neutral

The equivalent shade: scored on colour, depth and undertone only.

The match
Tarte
61N Espresso Neutral
Depth and undertone: Rich deep · Cool
Finish and coverage: Matte · Medium coverage
Shade match
94out of 100
Colour
91
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$40SephoraSephora
Costs $31.25 more

Your shade $8.75 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: L'Oréal Paris Lumi Le Glow Skin Tint 430 Cool

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
L'Oréal Paris
430 Cool
Depth and undertone: Rich deep · Cool
Finish and coverage: Radiant · Light coverage
Overall match
90out of 100
Shade (Shade match)
94
Finish (Finish & visual result)
82
Wear (Wear & performance)
100
Skin (Skin suitability)
50
Match price
$16.99Ulta BeautyUlta Beauty
Costs $8.24 more

Your shade $8.75 at Ulta Beauty · lowest price $13.97 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 93
    $50SephoraSephoraCosts $41.25 more

    Matches: Very close colourSame cool undertoneBoth claim a blurring effect

    Differences: Medium rather than light coverage

    Score details
    Shade match
    93
    Finish & visual result
    87
    Wear & performance
    60
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Medium rather than light coverage

    Retailer shade note: Extra deep with cool undertones

    Medium confidence· Digital match

    View match
  2. #4 · L'Oréal Paris

    Lumi Le Glow Skin Tint

    420 Neutral
    Shade match 83
    $16.99Ulta BeautyUlta BeautyCosts $8.24 more

    Matches: Very close colourSame light coverageClaims a skin-like finish

    Differences: Neutral rather than cool undertone

    Score details
    Shade match
    83
    Finish & visual result
    82
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Neutral rather than cool undertone

    Medium confidence· Digital match

    View match
  3. Shade match 92
    $40SephoraSephoraCosts $31.25 more

    Matches: Very close colourSame cool undertoneClaims a skin-like finish

    Differences: Medium rather than light coverageNo blurring effect claimed

    Score details
    Shade match
    92
    Finish & visual result
    59
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Medium rather than light coverage · No blurring effect claimed

    Retailer shade note: rich skin tones with cool undertones

    Medium confidence· Digital match

    View match
  4. Shade match 87
    $40SephoraSephoraCosts $31.25 more

    Matches: Very close colourClaims a skin-like finishBoth claim a lightweight feel

    Differences: Neutral rather than cool undertoneMedium rather than light coverageNo blurring effect claimed

    Score details
    Shade match
    87
    Finish & visual result
    59
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Neutral rather than cool undertone · Medium rather than light coverage · No blurring effect claimed

    Retailer shade note: rich skin tones with neutral undertones

    Medium confidence· Digital match

    View match
  5. #7 · PÜR

    4-in-1 Pressed Mineral Makeup SPF 15

    Truffle DPP4
    Shade match 91
    $34Ulta BeautyUlta Beauty(product price)Costs $25.25 more

    Matches: Very close colourSame cool undertoneClaims not settling into lines

    Differences: Medium rather than light coverageNo blurring effect claimed

    Score details
    Shade match
    91
    Finish & visual result
    67
    Wear & performance
    66
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Medium rather than light coverage · No blurring effect claimed

    Retailer shade note: rich brown with pink undertones

    Medium confidence· Digital match

    View match
  6. #8 · NARS

    Light Reflecting Foundation

    Ambato
    Shade match 82
    $55SephoraSephoraCosts $46.25 more

    Matches: Both claim a blurring effectClaims long-wearingBoth claim a lightweight feel

    Differences: Neutral rather than cool undertoneMedium rather than light coverage

    Score details
    Shade match
    82
    Finish & visual result
    87
    Wear & performance
    60
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Neutral rather than cool undertone · Medium rather than light coverage

    Retailer shade note: D8 - very rich deep with neutral undertones

    Medium confidence· Digital match

    View match
  7. Shade match 84
    $28SephoraSephoraCosts $19.25 more

    Matches: Very close colourClaims a skin-like finishBoth claim a blurring effect

    Differences: Neutral rather than cool undertoneMedium rather than light coverage

    Score details
    Shade match
    84
    Finish & visual result
    72
    Wear & performance
    54
    Skin suitability
    50

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Neutral rather than cool undertone · Medium rather than light coverage

    Retailer shade note: coffee - rich brown skin with neutral undertones

    Medium confidence· Digital match

    View match
  8. Shade match 79
    $38SephoraSephoraCosts $29.25 more

    Matches: Same light coverageClaims 12-hour wearClaims not settling into lines

    Differences: Slightly lighterNeutral rather than cool undertoneNo blurring effect claimed

    Score details
    Shade match
    79
    Finish & visual result
    80
    Wear & performance
    54
    Skin suitability
    50

    Close colour · Radiant · Light coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Slightly lighter · Neutral rather than cool undertone · No blurring effect claimed

    Retailer shade note: very deep, neutral to cool

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Rude Perfect Base Foundation Stick 20C Very Deep Cool (Rich deep · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Tarte Shape Tape Full Coverage Matte Concealer

    61N espresso neutral

    Tarte Shape Tape Full Coverage Matte Concealer, shade 61N espresso neutral

    • Very close colour
    • Rich deep · Cool undertone

    $32

  2. Milk Makeup Future Fluid Longwear Hydrating Concealer

    30NC

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 30NC

    • Very close colour
    • Rich deep · Neutral · neutral pink undertone

    $30

  3. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    6N1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 6N1

    • Looks identical
    • Rich deep · Neutral undertone

    $34

  4. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Chocolate Chip 8.7 Red

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Chocolate Chip 8.7 Red

    • Close colour
    • Rich deep · Cool undertone

    $31

  5. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW65

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW65

    • Close colour
    • Rich deep · Cool undertone

    $30

  6. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Sable

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Sable

    • Close colour
    • Rich deep · Cool · rosy undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Tarte Amazonian Clay Blurring Powder Foundation in 61N Espresso Neutral, against Rude Perfect Base Foundation Stick in 20C Very Deep Cool. Every attribute compared, with its share of the score.

ComparedYour shade20C Very Deep CoolClosest shade match61N Espresso NeutralScore
Shade match55% of overall94
Colour91#4b291f#43251dVery close colourColour difference 2.2 (0 is identical)
Depth98Rich deepRich deepSameDepth difference: 1.1
Retailer descriptionNot statedVery deepNo depth word in one descriptionNot compared
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared87
Finishnot comparableNot listedMatteNot comparedFinish not listed for one product
Coverage80LightMediumCloseMedium coverage rather than light (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall50
Skin type50Not publishedNormal, combination, oilySkin-type suitability not published for one product
Overall match 82/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Amazonian Clay Blurring Powder Foundation in 61N Espresso Neutral.

Same or better

  • Very close colour
  • Same cool undertone
  • Medium rather than light coverage
  • Both claim a blurring effect
  • Claims long-wearing

Different

  • Does not claim a lightweight feel

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseNo ingredient listPowder-based, no silicone
FragranceNo ingredient listNot listed
Drying alcoholNo ingredient listNot listed
SPFNot listedNot listed
Overlap

Why the closest overall alternative works

L'Oréal Paris Lumi Le Glow Skin Tint in 430 Cool, against Rude Perfect Base Foundation Stick in 20C Very Deep Cool. Every attribute compared, with its share of the score.

ComparedYour shade20C Very Deep CoolClosest overall alternative430 CoolScore
Shade match55% of overall94
Colour90#4b291f#472b21Very close colourColour difference 2.3 (0 is identical)
Depth100Rich deepRich deepSameDepth difference: 0.0
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared82
Finishnot comparableNot listedRadiantNot comparedFinish not listed for one product
Coverage100LightLightSameSame light coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 1 of 5 compared100
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Not publishedCombination, dry, normal, oily, sensitiveSkin-type suitability not published for one product
Overall match 90/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Lumi Le Glow Skin Tint in 430 Cool.

Same or better

  • Very close colour
  • Same cool undertone
  • Same light coverage
  • Claims a skin-like finish
  • Both claim a blurring effect
  • Both claim a lightweight feel

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseNo ingredient listWater-based, low silicone
FragranceNo ingredient listNot listed
Drying alcoholNo ingredient listNot listed
SPFNot listedNot listed
Overlap

Where to buy

Closest shade match

Tarte Amazonian Clay Blurring Powder Foundation 61N Espresso Neutral

Best price
$40SephoraSephora
Costs $31.25 more

Your shade $8.75 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

L'Oréal Paris Lumi Le Glow Skin Tint 430 Cool

Match price
$16.99Ulta BeautyUlta Beauty
Costs $8.24 more

Your shade $8.75 at Ulta Beauty · lowest price $13.97 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.