Beautler.Your beauty butler

Always On Skin-Balancing Foundation D10W dupes and alternatives Smashbox

Deep tan · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free4No drying alcohol5Vegan3Cruelty-free3Oil-free0With SPF0Mineral1

Avoid an ingredient

Sort

5 of 31

Only showing matches with full coverage, without talc.

  • 1 match has no ingredient list listed and is not shown.

Closest shade match: Jane Iredale Beyond Matte Liquid Foundation M14

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Smashbox
D10WChange shade
Depth and undertone: Deep tan · Warm
Finish and coverage: Natural · Full coverage
The match
Jane Iredale
M14
Depth and undertone: Deep · Warm · golden
Finish and coverage: Matte · Full coverage
Shade match
92out of 100
Colour
86
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$54Ulta BeautyUlta Beauty
Costs $9 more

Your shade $45 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Tarte Amazonian Clay 16-Hour Full Coverage Foundation 47H Tan-Deep Honey

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Smashbox
D10WChange shade
Depth and undertone: Deep tan · Warm
Finish and coverage: Natural · Full coverage
The match
Tarte
47H Tan-Deep Honey
Depth and undertone: Deep tan · Warm · peach
Finish and coverage: Matte · Full coverage
Overall match
81out of 100
Shade (Shade match)
91
Finish (Finish & visual result)
70
Wear (Wear & performance)
70
Skin (Skin suitability)
60
Medium confidence· Digital matchWhy it matches
Best price
$42Ulta BeautyUlta Beauty
$3 less (7%)

Your shade $45 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Estée Lauder

    Double Wear Stay-in-Place Matte Powder Foundation

    8C1 Rich Java
    Shade match 87
    $52Ulta BeautyUlta Beauty(product price)Costs $7 more

    Matches: Very close colourSame full coverageBoth claim 12-hour wear

    Differences: Neutral rather than warm undertoneMatte rather than natural finishDoes not claim transfer resistance

    Score details
    Shade match
    87
    Finish & visual result
    76
    Wear & performance
    73
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than natural finish · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: deepest with neutral rich brown undertones

    Medium confidence· Digital match

    View match
  2. #4 · PÜR

    4-in-1 Love Your Selfie Longwear Foundation & Concealer

    DN7 Cocoa
    Shade match 83
    $40Ulta BeautyUlta Beauty(product price)$5 less (11%)

    Matches: Very close colourSame full coverageClaims a skin-like finish

    Differences: Neutral rather than warm undertoneMatte rather than natural finishDoes not claim colour stability

    Score details
    Shade match
    83
    Finish & visual result
    68
    Wear & performance
    79
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than natural finish · Does not claim colour stability

    Retailer shade note: dark brown skin w/ neutral undertones

    Medium confidence· Digital match

    View match
  3. #5 · KVD Beauty

    Good Apple Full-Coverage Transfer-Proof Serum Foundation

    Tan 078
    Shade match 84
    $42Ulta BeautyUlta Beauty$3 less (7%)

    Matches: Very close colourSame natural finishSame full coverage

    Differences: Neutral rather than warm undertoneDoes not claim not settling into linesDoes not claim colour stability

    Score details
    Shade match
    84
    Finish & visual result
    89
    Wear & performance
    61
    Skin suitability
    40

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 23% ingredient overlap

    Differences: Neutral rather than warm undertone · Does not claim not settling into lines · Does not claim colour stability · Not marketed for dry/normal/sensitive skin

    Retailer shade note: for tan-deep skin with neutral bronze undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Smashbox Always On Skin-Balancing Foundation D10W (Deep tan · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    500 Suede W

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 500 Suede W

    • Very close colour
    • Deep tan · Warm · golden undertone

    $32

    SephoraView at Sephora
  2. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Deep 1

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Deep 1

    • Very close colour
    • Deep · Warm · golden undertone

    $22

    SephoraView at Sephora
  3. L'Oréal Paris True Match Radiant Serum Concealer

    C10

    L'Oréal Paris True Match Radiant Serum Concealer, shade C10

    • Very close colour
    • Deep · Warm undertone

    $16.99

    Ulta BeautyView at Ulta Beauty
  4. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    6W

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 6W

    • Very close colour
    • Deep tan · Warm · golden undertone

    $38

    SephoraView at Sephora
  5. Milk Makeup Future Fluid Longwear Hydrating Concealer

    23W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 23W

    • Very close colour
    • Deep · Warm undertone

    $30

    Ulta BeautyView at Ulta Beauty
  6. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Camel

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Camel

    • Very close colour
    • Deep

    $12

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Jane Iredale Beyond Matte Liquid Foundation in M14, against Smashbox Always On Skin-Balancing Foundation in D10W. Every attribute compared, with its share of the score.

ComparedYour shadeD10WClosest shade matchM14Score
Shade match55% of overall92
Colour86#95613a#995e3cVery close colourColour difference 2.9 (0 is identical)
Depth100Deep tanDeepCloseDepth difference: 0.3
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Undertone100WarmWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall49
Longevity7016-hour wearLong-wearingSome differenceYour product claims 16-hour wear; the match says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveCombination, normal, oilyBoth marketed for combination/​normal/​oily skin
Overall match 78/100Shade match 92/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Jane Iredale Beyond Matte Liquid Foundation in M14.

Same or better

  • Very close colour
  • Same warm undertone
  • Same full coverage
  • Claims a blurring effect
  • Claims a lightweight feel

Different

  • Matte finish instead of natural
  • Does not claim transfer resistance
  • Does not claim not settling into lines
  • Does not claim colour stability
  • Not marketed for dry/sensitive skin

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 10%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high
View full match

Why the closest overall alternative works

Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 47H Tan-Deep Honey, against Smashbox Always On Skin-Balancing Foundation in D10W. Every attribute compared, with its share of the score.

ComparedYour shadeD10WClosest overall alternative47H Tan-Deep HoneyScore
Shade match55% of overall91
Colour86#95613a#9b612fVery close colourColour difference 2.9 (0 is identical)
Depth99Deep tanDeep tanSameDepth difference: 0.9
Retailer descriptionDeepDeep tanSome differenceRetailer descriptions one depth band apart
Undertone100WarmWarm · peachClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall70
Longevity10016-hour wear16-hour wearSameBoth claim 16-hour wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, combination, oilyBoth marketed for combination/​normal/​oily skin
Overall match 81/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 47H Tan-Deep Honey.

Same or better

  • $3 less
  • Very close colour
  • Same warm undertone
  • Same full coverage
  • Claims a blurring effect
  • Both claim 16-hour wear
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Matte finish instead of natural
  • Does not claim transfer resistance
  • Does not claim colour stability
  • Not marketed for dry/sensitive skin
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

14 shared ingredients; weighted similarity 21%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high
View full match

Where to buy

Closest shade match

Jane Iredale Beyond Matte Liquid Foundation M14

Match price
$54Ulta BeautyUlta Beauty
Costs $9 more

Your shade $45 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Tarte Amazonian Clay 16-Hour Full Coverage Foundation 47H Tan-Deep Honey

Best price
$42Ulta BeautyUlta Beauty
$3 less (7%)

Your shade $45 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.