Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same cool undertone· Both claim comfort
Differences: Pink rather than plum· Sheer rather than buildable (opacity)· Long-wearing rather than 12-hour wear (longevity)
Score details
Shade match
83
Finish & visual result
65
Wear & performance
58
Comfort & suitability
100
Very close colour · Sheer tint · Sheer
Ingredients (not scored): 0% ingredient overlap
Differences: Pink rather than plum · Sheer rather than buildable (opacity) · Long-wearing rather than 12-hour wear (longevity) · Does not claim transfer resistance
$12.99Ulta Beauty(product price)$9.01 less (41%)4.4 (280,394)
Matches: Very close colour· Same cool undertone
Differences: Pink rather than plum· Opaque rather than buildable (opacity)· Does not claim transfer resistance
Score details
Shade match
82
Finish & visual result
65
Wear & performance
64
Comfort & suitability
40
Very close colour · Matte · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Pink rather than plum · Opaque rather than buildable (opacity) · Does not claim transfer resistance · Does not claim comfort · Does not claim hydration
Matches: Same cool undertone· Both claim comfort· Both claim hydration
Differences: Lighter· Berry rather than plum· Sheer rather than buildable (opacity)
Score details
Shade match
71
Finish & visual result
65
Wear & performance
58
Comfort & suitability
100
Slight colour difference · Sheer tint · Sheer
Ingredients (not scored): 0% ingredient overlap
Differences: Lighter · Berry rather than plum · Sheer rather than buildable (opacity) · Long-wearing rather than 12-hour wear (longevity) · Does not claim transfer resistance
Matches: Same cool undertone· Same opacity: buildable· Both claim hydration
Differences: Noticeably different swatch colour· Lighter· Red rather than plum
Score details
Shade match
60
Finish & visual result
100
Wear & performance
58
Comfort & suitability
70
Slight colour difference · Buildable
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Red rather than plum · Long-wearing rather than 12-hour wear (longevity) · Does not claim transfer resistance · Does not claim comfort
Matches: Same cool undertone· Same longevity: 12-hour wear· Both claim comfort
Differences: Noticeably different swatch colour· Deeper· Berry rather than plum
Score details
Shade match
63
Finish & visual result
65
Wear & performance
76
Comfort & suitability
100
Slight colour difference · Matte · Sheer
Ingredients (not scored): 1% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Berry rather than plum · Sheer rather than buildable (opacity) · Does not claim transfer resistance
RMS Beauty Legendary Serum Lipstick in Linda, against Summer Fridays Flushed Lip Stain 12HR Long-Lasting Lip Tint in Plum - cool berry. Every attribute compared, with its share of the score.
ComparedYour shadePlum - cool berryClosest matchLindaHow they compareScore
Shade match60% of overall93
Colour60%97#db5079#da4e7bLooks identicalColour difference 1.0 (0 is identical)
Depth15%99MediumMediumSameDepth difference 0.6 on the 0–100 scale
Overall match 80/100Shade match 93/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty$15.51 less (71%)
Sephora
