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Amazonian Clay 16-Hour Full Coverage Foundation 32S Medium Sand dupes and alternatives Tarte

Very fair · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free4No drying alcohol4Vegan0Cruelty-free0Oil-free0With SPF0Mineral3

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Only showing matches with full coverage, in powder form, without talc.

  • 10 matches have no formulation listed and are not shown.

Closest shade match: MAC Cosmetics Studio Fix Powder Plus Foundation NC5

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Tarte
32S Medium SandChange shade
Depth and undertone: Very fair · Warm · golden
Finish and coverage: Matte · Full coverage
The match
MAC Cosmetics
NC5
Depth and undertone: Very fair · Warm · golden
Finish and coverage: Matte · Full coverage
Shade match
40out of 100
Colour
98
Depth
100
Undertone
100
Low confidence· Digital matchRetailer descriptions disagree: described as very fair, yours as mediumWhy it matches
Best price
$39SephoraSephora
$3 less (7%)

Your shade $42 at Ulta Beauty

SephoraView at Sephora

No match is close enough in colour to recommend as an overall alternative (shade match under 70).

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Estée Lauder

    Double Wear Stay-in-Place Matte Powder Foundation

    1N2 Ecru
    Shade match 40
    $52Ulta BeautyUlta Beauty(product price)Costs $10 more

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    Differences: Described as light, yours as mediumSlightly cooler undertoneNo blurring effect claimed

    Score details
    Shade match
    40
    Finish & visual result
    89
    Wear & performance
    81
    Skin suitability
    100

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Described as light, yours as medium · Slightly cooler undertone · No blurring effect claimed

    Retailer shade note: light with neutral rosy undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as light, yours as medium

    View match
  2. #3 · Estée Lauder

    Double Wear Stay-in-Place Matte Powder Foundation

    1W2 Sand
    Shade match 40
    $52Ulta BeautyUlta Beauty(product price)Costs $10 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Described as light, yours as mediumOlive rather than warm undertoneNo blurring effect claimed

    Score details
    Shade match
    40
    Finish & visual result
    89
    Wear & performance
    81
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Described as light, yours as medium · Olive rather than warm undertone · No blurring effect claimed

    Retailer shade note: light with warm subtle olive undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as light, yours as medium

    View match
  3. #4 · Estée Lauder

    Double Wear Stay-in-Place Matte Powder Foundation

    1N1 Ivory Nude
    Shade match 40
    $52Ulta BeautyUlta Beauty(product price)Costs $10 more

    Matches: Very close colourSimilar undertone (neutral vs warm)Same matte finish

    Differences: Described as light, yours as mediumNo blurring effect claimed

    Score details
    Shade match
    40
    Finish & visual result
    89
    Wear & performance
    81
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Described as light, yours as medium · No blurring effect claimed

    Retailer shade note: light with neutral peach undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as light, yours as medium

    View match

Looking for a concealer in your shade?

The closest shade to Tarte Amazonian Clay 16-Hour Full Coverage Foundation 32S Medium Sand (Very fair · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. L'Oréal Paris True Match Radiant Serum Concealer

    C2

    L'Oréal Paris True Match Radiant Serum Concealer, shade C2

    • Very close colour
    • Very fair · Warm undertone

    $16.99

    Ulta BeautyView at Ulta Beauty
  2. CoverGirl TruBlend Undercover Concealer

    Fair Porcelain

    CoverGirl TruBlend Undercover Concealer, shade Fair Porcelain

    • Close colour
    • Very fair · Warm undertone

    $12.99

    Ulta BeautyView at Ulta Beauty
  3. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    355 Vanilla

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 355 Vanilla

    • Very close colour
    • Very fair

    $15.99

    Ulta BeautyView at Ulta Beauty
  4. e.l.f. Cosmetics 16HR Camo Concealer

    Medium Peach

    e.l.f. Cosmetics 16HR Camo Concealer, shade Medium Peach

    • Close colour
    • Fair · Warm · peach undertone

    $8

    Ulta BeautyView at Ulta Beauty
  5. Glossier Stretch Concealer for Dewy Buildable Coverage

    Very Light 4

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Very Light 4

    • Slight colour difference
    • Very fair · Warm · peach undertone

    $22

    SephoraView at Sephora
  6. Maybelline Fit Me Natural Finish Concealer

    011 Vanilla

    Maybelline Fit Me Natural Finish Concealer, shade 011 Vanilla

    • Close colour
    • Very fair

    $10.99

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

MAC Cosmetics Studio Fix Powder Plus Foundation in NC5, against Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 32S Medium Sand. Every attribute compared, with its share of the score.

ComparedYour shade32S Medium SandClosest shade matchNC5Score
Shade match55% of overall40
Colour98#f4dcc3#f5dbc0Looks identicalColour difference 0.8 (0 is identical)
Depth100Very fairVery fairSameDepth difference: 0.3
Retailer descriptionMediumVery fairDifferentRetailer descriptions two or more depth bands apart: shade match capped at 40, confidence Low
Undertone100Warm · goldenWarm · goldenSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared81
Longevity8016-hour wear12-hour wearClose12-hour wear claimed against 16-hour wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Normal, combination, oilyNormal, combination, oilyBoth marketed for normal/​combination/​oily skin
Overall match 64/100Shade match 40/100Low confidence· Digital matchRetailer descriptions disagree: described as very fair, yours as medium

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Studio Fix Powder Plus Foundation in NC5.

Same or better

  • $3 less
  • Near-identical swatch colour
  • Same warm undertone
  • Same matte finish
  • Same full coverage
  • Both claim a blurring effect
  • Both claim 12-hour wear
  • Both claim not settling into lines
  • Claims colour stability
  • Both claim a lightweight feel
  • No fragrance listed

Different

  • Retailer describes it as very fair, yours as medium

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconePowder-based, moderate silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs powder-based; silicone high vs moderate
View full match

Where to buy NC5

Best price
$39SephoraSephora
$3 less (7%)

Your shade $42 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.