Beautler.Your beauty butler

Amazonian Clay 16-Hour Full Coverage Foundation 53H Deep Honey dupes and alternatives Tarte

Medium · Warm · peach undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches in powder form.

  • 3 matches have no formulation listed and are not shown.

Closest shade match: Ulta Beauty Collection Velvet Veil Minerals Powder Foundation Tan Neutral

The equivalent shade: scored on colour, depth and undertone only.

Closest overall alternative: Juvia's Place I am Magic Powder Foundation Havana - Medium 2

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · L'Oréal Paris

    Infallible 24H Fresh Wear Foundation In A Powder

    300 Amber
    Shade match 77
    $14.99TargetTarget$27.01 less (64%)

    Matches: Same matte finishSame full coverageClaims transfer resistance

    Differences: Slightly deeperNeutral rather than warm undertoneNo blurring effect claimed

    Score details
    Shade match
    77
    Finish & visual result
    89
    Wear & performance
    72
    Skin suitability
    84

    Close colour · Matte · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly deeper · Neutral rather than warm undertone · No blurring effect claimed

    Medium confidence· Digital match

    View match
  2. #4 · MAC Cosmetics

    Studio Fix Powder Plus Foundation

    NW33
    Shade match 40
    $39SephoraSephora$3 less (7%)

    Matches: Very close colourSame warm undertoneSame matte finish

    Differences: Described as medium, yours as deep

    Score details
    Shade match
    40
    Finish & visual result
    100
    Wear & performance
    81
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Described as medium, yours as deep

    Retailer shade note: medium warm beige with rosy undertone for medium skin

    Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as deep

    View match
  3. #5 · Make Up For Ever

    HD Skin Matte Velvet Blurring Powder Foundation

    2N26 Sand
    Shade match 40
    $45SephoraSephoraCosts $3 more

    Matches: Same matte finishSame full coverageBoth claim a blurring effect

    Differences: Described as medium, yours as deepNeutral rather than warm undertone

    Score details
    Shade match
    40
    Finish & visual result
    100
    Wear & performance
    82
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Described as medium, yours as deep · Neutral rather than warm undertone

    Retailer shade note: medium skin tones with neutral undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as deep

    View match
  4. #6 · Laura Mercier

    Real Flawless Feather Matte Powder Foundation

    4C Canelé
    Shade match 40
    $54Ulta BeautyUlta Beauty(product price)Costs $12 more

    Matches: Same matte finishBoth claim a blurring effectBoth claim 16-hour wear

    Differences: Described as medium, yours as deepSlightly cooler undertoneBuildable rather than full coverage

    Score details
    Shade match
    40
    Finish & visual result
    93
    Wear & performance
    86
    Skin suitability
    84

    Close colour · Matte · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Described as medium, yours as deep · Slightly cooler undertone · Buildable rather than full coverage

    Retailer shade note: medium with cool undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as deep

    View match
  5. #7 · Laura Mercier

    Real Flawless Feather Matte Powder Foundation

    4N Palmier
    Shade match 40
    $54Ulta BeautyUlta Beauty(product price)Costs $12 more

    Matches: Same matte finishBoth claim a blurring effectBoth claim 16-hour wear

    Differences: Described as medium, yours as deepNeutral rather than warm undertoneBuildable rather than full coverage

    Score details
    Shade match
    40
    Finish & visual result
    93
    Wear & performance
    86
    Skin suitability
    84

    Close colour · Matte · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Described as medium, yours as deep · Neutral rather than warm undertone · Buildable rather than full coverage

    Retailer shade note: medium with neutral undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as deep

    View match

Looking for a concealer in your shade?

The closest shade to Tarte Amazonian Clay 16-Hour Full Coverage Foundation 53H Deep Honey (Medium · Warm · peach undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Tarte Shape Tape Full Coverage Matte Concealer

    47H tan-deep honey

    Tarte Shape Tape Full Coverage Matte Concealer, shade 47H tan-deep honey

    • Very close colour
    • Medium · Warm · peach undertone

    $32

  2. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    395 Walnut

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 395 Walnut

    • Very close colour
    • Medium

    $15.99

  3. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    140

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 140

    • Close colour
    • Light medium · Warm undertone

    $12.99

  4. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    410

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 410

    • Close colour
    • Medium · Warm · golden undertone

    $30

  5. CoverGirl TruBlend Undercover Concealer

    Golden Amber

    CoverGirl TruBlend Undercover Concealer, shade Golden Amber

    • Close colour
    • Medium · Warm · golden undertone

    $12.99

  6. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Medium Golden

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Medium Golden

    • Slight colour difference
    • Medium · Warm · golden undertone

    $12

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Ulta Beauty Collection Velvet Veil Minerals Powder Foundation in Tan Neutral, against Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 53H Deep Honey. Every attribute compared, with its share of the score.

ComparedYour shade53H Deep HoneyClosest shade matchTan NeutralScore
Shade match55% of overall83
Colour88#d8977c#cc947dVery close colourColour difference 2.6 (0 is identical)
Depth95MediumMediumSameDepth difference: 2.9
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone65Warm · peachNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared81
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared54
Longevity4016-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 78/100Shade match 83/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Ulta Beauty Collection Velvet Veil Minerals Powder Foundation in Tan Neutral.

Same or better

  • $26 less
  • Very close colour
  • Same matte finish
  • Medium rather than full coverage
  • Both claim a lightweight feel
  • No fragrance listed

Different

  • Neutral rather than warm undertone
  • No blurring effect claimed
  • No long-wear claim
  • Does not claim not settling into lines

Ingredients (information only, not scored)

0 shared ingredients; weighted similarity 0%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconePowder-based, no silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs powder-based; silicone high vs none

Why the closest overall alternative works

Juvia's Place I am Magic Powder Foundation in Havana - Medium 2, against Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 53H Deep Honey. Every attribute compared, with its share of the score.

ComparedYour shade53H Deep HoneyClosest overall alternativeHavana - Medium 2Score
Shade match55% of overall78
Colour79#d8977c#d69f7fClose colourColour difference 3.8 (0 is identical)
Depth96MediumMedium lightCloseDepth difference: 2.5
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone65Warm · peachNeutralSome differencecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared89
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared68
Longevity7016-hour wearLong-wearingSome differenceYour product claims 16-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 80/100Shade match 78/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Juvia's Place I am Magic Powder Foundation in Havana - Medium 2.

Same or better

  • $22 less
  • Same matte finish
  • Same full coverage
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch
  • Neutral rather than warm undertone
  • No blurring effect claimed
  • Does not claim not settling into lines

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeNo ingredient list
FragranceListed (fragrance)No ingredient list
Drying alcoholNot listedNo ingredient list
SPFNot listedNot listed
Overlap

Where to buy

Closest shade match

Ulta Beauty Collection Velvet Veil Minerals Powder Foundation Tan Neutral

Best price
$16Ulta BeautyUlta Beauty
$26 less (62%)

Your shade $42 at Sephora

Closest overall alternative

Juvia's Place I am Magic Powder Foundation Havana - Medium 2

Match price
$20Ulta BeautyUlta Beauty
$22 less (52%)

Your shade $42 at Sephora · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.