Amazonian Clay 16-Hour Full Coverage Foundation 54G Deep Golden dupes and alternatives Tarte
3.4 (2,267)·Rich deep · Olive undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same matte finish· Same full coverage· Claims transfer resistance
Differences: Slightly deeper· Slightly cooler undertone· No blurring effect claimed
Score details
Shade match
71
Finish & visual result
89
Wear & performance
55
Skin suitability
100
Close colour · Matte · Full coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Slightly deeper · Slightly cooler undertone · No blurring effect claimed · Does not claim not settling into lines · Contains drying alcohol
Retailer shade note: deep shade with cool undertones 9
Matches: Same matte finish· Same full coverage· Claims colour stability
Differences: Slightly cooler undertone· No blurring effect claimed· Does not claim not settling into lines
Score details
Shade match
75
Finish & visual result
89
Wear & performance
48
Skin suitability
60
Close colour · Matte · Full coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Slightly cooler undertone · No blurring effect claimed · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for combination skin
The closest shade to Tarte Amazonian Clay 16-Hour Full Coverage Foundation 54G Deep Golden (Rich deep · Olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Dermablend Flawless Creator Liquid Foundation Drops in 75W, against Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 54G Deep Golden. Every attribute compared, with its share of the score.
ComparedYour shade54G Deep GoldenClosest shade match75WHow they compareScore
Shade match55% of overall80
Colour60%83#622e06#653813Close colourColour difference 3.3 (0 is identical)
Overall match 76/100Shade match 80/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 490, against Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 54G Deep Golden. Every attribute compared, with its share of the score.
ComparedYour shade54G Deep GoldenClosest overall alternative490How they compareScore
Shade match55% of overall77
Colour60%74#622e06#5d331aClose colourColour difference 4.4 (0 is identical)
Finish & visual result25% of overall · 3 of 4 compared89
Finish35%100MatteMatteSameSame matte finish
Coverage30%100FullFullSameSame full coverage
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared72
Longevity30%7016-hour wearLong-wearingSome differenceYour product claims 16-hour wear; the match says long-wearing without hours
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall100
Skin type100%100Normal, combination, oilyNormal, combination, oilyBoth marketed for normal/combination/oily skin
Overall match 80/100Shade match 77/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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Ulta Beauty(product price)$13 less (31%)
