Face Tape Full Coverage Foundation 27S Light-Medium Sand dupes and alternatives Tarte
4.4 (5,909)·Light medium · Warm · golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Near-identical swatch colour· Same matte finish· Both claim a blurring effect
Differences: Buildable rather than full coverage· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
91
Finish & visual result
93
Wear & performance
61
Skin suitability
84
Looks identical · Matte · Buildable coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Buildable rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines · Contains drying alcohol
Matches: Near-identical swatch colour· Same matte finish· Both claim a blurring effect
Differences: Buildable rather than full coverage· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
89
Finish & visual result
93
Wear & performance
61
Skin suitability
84
Looks identical · Matte · Buildable coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Buildable rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines · Contains drying alcohol
Matches: Near-identical swatch colour· Same warm undertone· Both claim a blurring effect
Differences: Natural rather than matte finish· Medium rather than full coverage· Does not claim transfer resistance
Score details
Shade match
98
Finish & visual result
66
Wear & performance
61
Skin suitability
84
Looks identical · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Natural rather than matte finish · Medium rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel
Matches: Near-identical swatch colour· Same warm undertone· Claims a skin-like finish
Differences: Radiant rather than matte finish· Buildable rather than full coverage· Does not claim transfer resistance
Score details
Shade match
99
Finish & visual result
51
Wear & performance
58
Skin suitability
84
Looks identical · Radiant · Buildable coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Radiant rather than matte finish · Buildable rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines
Retailer shade note: light with warm yellow undertones
Matches: Near-identical swatch colour· Same warm undertone· Same full coverage
Differences: Radiant rather than matte finish· No blurring effect claimed· No long-wear claim
Score details
Shade match
99
Finish & visual result
50
Wear & performance
40
Skin suitability
84
Looks identical · Radiant · Full coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Radiant rather than matte finish · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel
The closest shade to Tarte Face Tape Full Coverage Foundation 27S Light-Medium Sand (Light medium · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Lancôme Teint Idole Ultra Wear Natural Matte Foundation in 200N, against Tarte Face Tape Full Coverage Foundation in 27S Light-Medium Sand. Every attribute compared, with its share of the score.
ComparedYour shade27S Light-Medium SandClosest shade match200NHow they compareScore
Shade match55% of overall99
Colour60%98#e7b387#e4b287Looks identicalColour difference 0.6 (0 is identical)
Skin-like finish20%40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring15%100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared77
Longevity30%3512-hour wear24-hour wearDifferent24-hour wear claimed against 12-hour wear
Transfer resistance20%100ClaimedClaimedSameBoth products claim transfer resistance
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type100%60Normal, combination, oilyNormal, oily, sensitiveBoth marketed for normal/oily skin
Overall match 91/100Shade match 99/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Laura Mercier Real Flawless Feather Matte Powder Foundation in 2W Crème Caramel, against Tarte Face Tape Full Coverage Foundation in 27S Light-Medium Sand. Every attribute compared, with its share of the score.
ComparedYour shade27S Light-Medium SandClosest overall alternative2W Crème CaramelHow they compareScore
Shade match55% of overall97
Colour60%95#e7b387#e5b48dLooks identicalColour difference 1.4 (0 is identical)
Overall match 95/100Shade match 97/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.