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Timeless Hydrating Foundation 47S Tan-Deep Sand dupes and alternatives Tarte

Medium tan · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Coverage

Finish

Formulation

Skin type

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2 of 32

Only showing matches with light coverage, with SPF, without silicones.

  • 26 matches have no SPF listed and are not shown.
  • 1 match has no ingredient list listed and is not shown.

Closest shade matchClosest overall alternative: ILIA Super Serum Skin Tint SPF 40 Kokkini ST12

The equivalent shade and the most similar foundation overall.

The match
ILIA
Kokkini ST12
Depth and undertone: Medium tan · Neutral · neutral golden
Finish and coverage: Radiant · Light coverage
Overall match
82out of 100
Shade (Shade match)
99
Finish (Finish & visual result)
73
Wear (Wear & performance)
40
Skin (Skin suitability)
60
Shade match
99out of 100
Colour
99
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$48SephoraSephora
Costs $6 more

Your shade $42 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · ILIA

    Super Serum Skin Tint SPF 40

    Kamari ST13
    Shade match 96
    $48SephoraSephoraCosts $6 more

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Radiant rather than natural finishLight rather than buildable coverageNo long-wear claim

    Score details
    Shade match
    96
    Finish & visual result
    73
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Radiant rather than natural finish · Light rather than buildable coverage · No long-wear claim · Does not claim a lightweight feel · Not marketed for combination/oily skin

    Retailer shade note: Medium-deep with neutral warm under

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Tarte Timeless Hydrating Foundation 47S Tan-Deep Sand (Medium tan · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Caramel Corn 5.1 Neutral

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Caramel Corn 5.1 Neutral

    • Looks identical
    • Medium tan · Neutral undertone

    $31

  2. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    11.5

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 11.5

    • Looks identical
    • Medium · Warm · golden undertone

    $42

  3. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    4N1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 4N1

    • Looks identical
    • Medium tan · Neutral undertone

    $34

  4. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW40

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW40

    • Very close colour
    • Medium · Neutral undertone

    $30

  5. Milk Makeup Future Fluid Longwear Hydrating Concealer

    18W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 18W

    • Very close colour
    • Medium tan · Warm undertone

    $30

  6. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 7.8 N

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 7.8 N

    • Very close colour
    • Medium · Neutral undertone

    $32

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

ILIA Super Serum Skin Tint SPF 40 in Kokkini ST12, against Tarte Timeless Hydrating Foundation in 47S Tan-Deep Sand. Every attribute compared, with its share of the score.

ComparedYour shade47S Tan-Deep SandClosest matchKokkini ST12Score
Shade match55% of overall99
Colour99#cd895a#cb895bLooks identicalColour difference 0.5 (0 is identical)
Depth99Medium tanMedium tanSameDepth difference: 0.4
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone100Neutral · neutral goldenNeutral · neutral goldenSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared73
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage80BuildableLightCloseLight coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared40
Longevity4012-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, dry, sensitiveBoth marketed for dry/​normal/​sensitive skin
Overall match 82/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To ILIA Super Serum Skin Tint SPF 40 in Kokkini ST12.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Light rather than buildable coverage
  • Both claim a blurring effect
  • Adds SPF 40

Different

  • Radiant finish instead of natural
  • No long-wear claim
  • Does not claim a lightweight feel
  • Not marketed for combination/oily skin

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 9%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, no siliconeOil-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 40
OverlapWater-based vs oil-based; silicone none vs none

Where to buy Kokkini ST12

Best price
$48SephoraSephora
Costs $6 more

Your shade $42 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.