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S/B Foundation 004 Sand dupes and alternatives Temptu

Medium · Warm · yellow undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: ColourPop Pretty Fresh Hyaluronic Hydrating Foundation Medium Dark 145W

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Temptu
004 SandChange shade
Depth and undertone: Medium · Warm · yellow
Finish and coverage: Luminous · Buildable coverage
The match
ColourPop
Medium Dark 145W
Depth and undertone: Medium · Warm
Finish and coverage: Natural · Medium coverage
Shade match
99out of 100
Colour
99
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$12Ulta BeautyUlta Beauty
$17 less (59%)

Your shade $29 at Ulta Beauty

Closest overall alternative: Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation 38 Light Medium

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Temptu
004 SandChange shade
Depth and undertone: Medium · Warm · yellow
Finish and coverage: Luminous · Buildable coverage
The match
Jane Iredale
38 Light Medium
Depth and undertone: Medium · Warm
Finish and coverage: Radiant · Buildable coverage
Overall match
90out of 100
Shade (Shade match)
94
Finish (Finish & visual result)
92
Wear (Wear & performance)
85
Skin (Skin suitability)
50
Best price
$56Ulta BeautyUlta Beauty
Costs $27 more

Your shade $29 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Jane Iredale

    Skintuition SPF 30 Radiance-Boosting Liquid Foundation

    30 Light Medium
    Shade match 94
    $56Ulta BeautyUlta Beauty(product price)Costs $27 more

    Matches: Very close colourSame warm undertoneSame buildable coverage

    Differences: Radiant rather than luminous finish

    Score details
    Shade match
    94
    Finish & visual result
    92
    Wear & performance
    85
    Skin suitability
    50

    Very close colour · Radiant · Buildable coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Radiant rather than luminous finish

    Retailer shade note: light medium with warm peach undertones

    Medium confidence· Digital match

    View match
  2. #4 · Jane Iredale

    Skintuition SPF 30 Radiance-Boosting Liquid Foundation

    36 Light Medium
    Shade match 86
    $56Ulta BeautyUlta Beauty(product price)Costs $27 more

    Matches: Very close colourSame buildable coverageBoth claim a skin-like finish

    Differences: Neutral rather than warm undertoneRadiant rather than luminous finish

    Score details
    Shade match
    86
    Finish & visual result
    92
    Wear & performance
    85
    Skin suitability
    50

    Very close colour · Radiant · Buildable coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Neutral rather than warm undertone · Radiant rather than luminous finish

    Retailer shade note: light medium with neutral undertones

    Medium confidence· Digital match

    View match
  3. Shade match 94
    $49SephoraSephoraCosts $20 more

    Matches: Very close colourSame warm undertoneBoth claim long-wearing

    Differences: Radiant rather than luminous finishLight rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    94
    Finish & visual result
    65
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Radiant rather than luminous finish · Light rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed

    Retailer shade note: Light medium with warm undertones

    Medium confidence· Digital match

    View match
  4. #6 · m.ph by Mary Phillips

    Le Skin Weightless Serum Foundation

    Light 70 W
    Shade match 95
    $49SephoraSephoraCosts $20 more

    Matches: Very close colourSame warm undertoneBoth claim a skin-like finish

    Differences: Natural rather than luminous finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    95
    Finish & visual result
    68
    Wear & performance
    82
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than luminous finish · Medium rather than buildable coverage · No blurring effect claimed

    Retailer shade note: light with warm undertones

    Medium confidence· Digital match

    View match
  5. Shade match 96
    $18.49Ulta BeautyUlta Beauty(product price)$10.51 less (36%)

    Matches: Very close colourSame warm undertoneSame buildable coverage

    Differences: Natural rather than luminous finishNo long-wear claim

    Score details
    Shade match
    96
    Finish & visual result
    77
    Wear & performance
    60
    Skin suitability
    50

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Natural rather than luminous finish · No long-wear claim

    Retailer shade note: light with warm peachy undertone

    Medium confidence· Digital match

    View match
  6. Shade match 91
    $46Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Very close colourSimilar undertone (neutral vs warm)Both claim a blurring effect

    Differences: Radiant rather than luminous finishFull rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    91
    Finish & visual result
    74
    Wear & performance
    61
    Skin suitability
    50

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Radiant rather than luminous finish · Full rather than buildable coverage · No skin-like finish claimed

    Retailer shade note: warm neutral beige with rosy undertone for light to medium skin

    Medium confidence· Digital match

    View match
  7. #9 · Armani Beauty

    Luminous Silk Foundation

    5.75
    Shade match 94
    $69SephoraSephoraCosts $40 more

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Both claim a blurring effect

    Differences: Natural rather than luminous finishMedium rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    94
    Finish & visual result
    65
    Wear & performance
    61
    Skin suitability
    50

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Natural rather than luminous finish · Medium rather than buildable coverage · No skin-like finish claimed · Contains listed fragrance

    Retailer shade note: light medium, neutral golden

    Medium confidence· Digital match

    View match
  8. #10 · Well People

    Skinforia Serum Foundation

    26 Medium Warm
    Shade match 80
    $30TargetTargetCosts $1 more

    Matches: Same warm undertoneSame buildable coverageBoth claim a skin-like finish

    Differences: Natural rather than luminous finishNo blurring effect claimed

    Score details
    Shade match
    80
    Finish & visual result
    68
    Wear & performance
    100
    Skin suitability
    50

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Natural rather than luminous finish · No blurring effect claimed

    Low confidence· Digital match

    View match
  9. #11 · KimChi Chic Beauty

    A Really Good Foundation

    110L
    Shade match 96
    $29Ulta BeautyUlta Beauty(product price)Same price

    Matches: Very close colourSame warm undertoneBoth claim long-wearing

    Differences: Natural matte rather than luminous finishFull rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    96
    Finish & visual result
    42
    Wear & performance
    82
    Skin suitability
    50

    Very close colour · Natural matte · Full coverage

    Ingredients (not scored): 28% ingredient overlap

    Differences: Natural matte rather than luminous finish · Full rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed

    Retailer shade note: Light/Medium with Warm Undertones

    Medium confidence· Digital match

    View match
  10. #12 · Live Tinted

    HUESTICK Complexion Stick

    11 Medium
    Shade match 94
    $42Ulta BeautyUlta Beauty(product price)Costs $13 more

    Matches: Very close colourSame warm undertoneBoth claim a skin-like finish

    Differences: Matte rather than luminous finishFull rather than buildable coverageNo long-wear claim

    Score details
    Shade match
    94
    Finish & visual result
    59
    Wear & performance
    60
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Matte rather than luminous finish · Full rather than buildable coverage · No long-wear claim

    Retailer shade note: warm undertone

    Medium confidence· Digital match

    View match
  11. Shade match 88
    $38SephoraSephoraCosts $9 more

    Matches: Very close colourClaims not settling into linesBoth claim a lightweight feel

    Differences: Neutral rather than warm undertoneRadiant rather than luminous finishLight rather than buildable coverage

    Score details
    Shade match
    88
    Finish & visual result
    65
    Wear & performance
    68
    Skin suitability
    50

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Neutral rather than warm undertone · Radiant rather than luminous finish · Light rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed

    Retailer shade note: light medium, neutral to cool

    Medium confidence· Digital match

    View match
  12. Shade match 94
    $70Ulta BeautyUlta BeautyCosts $41 more

    Matches: Very close colourSame warm undertoneBoth claim a lightweight feel

    Differences: Natural rather than luminous finishMedium rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    94
    Finish & visual result
    56
    Wear & performance
    60
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Natural rather than luminous finish · Medium rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · No long-wear claim

    Medium confidence· Digital match

    View match
  13. #15 · Clinique

    Beyond Perfecting Foundation + Concealer

    6.5 Buttermilk
    Shade match 94
    $41SephoraSephoraCosts $12 more

    Matches: Very close colourSame warm undertoneClaims colour stability

    Differences: Natural rather than luminous finishFull rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    94
    Finish & visual result
    50
    Wear & performance
    70
    Skin suitability
    50

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 25% ingredient overlap

    Differences: Natural rather than luminous finish · Full rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed

    Medium confidence· Digital match

    View match
  14. Shade match 87
    $38Ulta BeautyUlta Beauty(product price)Costs $9 more

    Matches: Very close colourBoth claim a blurring effectBoth claim long-wearing

    Differences: Neutral rather than warm undertoneMatte rather than luminous finishFull rather than buildable coverage

    Score details
    Shade match
    87
    Finish & visual result
    47
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than luminous finish · Full rather than buildable coverage · No skin-like finish claimed

    Retailer shade note: light with neutral undertones

    Medium confidence· Digital match

    View match
  15. Shade match 91
    $44SephoraSephoraCosts $15 more

    Matches: Very close colourSimilar undertone (neutral vs warm)Both claim long-wearing

    Differences: Natural rather than luminous finishMedium rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    91
    Finish & visual result
    56
    Wear & performance
    68
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Natural rather than luminous finish · Medium rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel

    Retailer shade note: warm neutral

    Medium confidence· Digital match

    View match
  16. Shade match 99
    $22Ulta BeautyUlta Beauty(product price)$7 less (24%)

    Matches: Near-identical swatch colourSame warm undertoneSame buildable coverage

    Differences: Natural rather than luminous finishNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    99
    Finish & visual result
    56
    Wear & performance
    40
    Skin suitability
    50

    Looks identical · Natural · Buildable coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Natural rather than luminous finish · No skin-like finish claimed · No blurring effect claimed · No long-wear claim · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  17. Shade match 87
    $38SephoraSephoraCosts $9 more

    Matches: Very close colourBoth claim long-wearingClaims not settling into lines

    Differences: Neutral rather than warm undertoneNatural rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    87
    Finish & visual result
    56
    Wear & performance
    82
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than luminous finish · Medium rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed

    Retailer shade note: light (neutral)

    Medium confidence· Digital match

    View match
  18. Shade match 91
    $44SephoraSephoraCosts $15 more

    Matches: Very close colourSimilar undertone (neutral vs warm)Both claim long-wearing

    Differences: Natural rather than luminous finishMedium rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    91
    Finish & visual result
    56
    Wear & performance
    68
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Natural rather than luminous finish · Medium rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel

    Retailer shade note: warm neutral

    Medium confidence· Digital match

    View match
  19. #21 · Well People

    Supernatural Complexion Stick

    26 Medium Warm
    Shade match 95
    $18.20$26Ulta BeautyUlta Beauty$10.80 less (37%)

    Matches: Very close colourSame warm undertoneBoth claim a lightweight feel

    Differences: Natural rather than luminous finishLight rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    95
    Finish & visual result
    50
    Wear & performance
    60
    Skin suitability
    50

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Natural rather than luminous finish · Light rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · No long-wear claim

    Medium confidence· Digital match

    View match
  20. #22 · Wet n Wild

    PhotoFocus Liquid Foundation

    Golden Beige
    Shade match 96
    $5.24$7.49Ulta BeautyUlta Beauty$23.76 less (82%)

    Matches: Very close colourSame warm undertoneBoth claim a skin-like finish

    Differences: Matte rather than luminous finishFull rather than buildable coverageNo long-wear claim

    Score details
    Shade match
    96
    Finish & visual result
    59
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 25% ingredient overlap

    Differences: Matte rather than luminous finish · Full rather than buildable coverage · No long-wear claim · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  21. #23 · Unleashia

    Satin Wear Healthy-Green Cushion Foundation

    24N Wind Storm
    Shade match 94
    $24Ulta BeautyUlta Beauty(product price)$5 less (17%)

    Matches: Very close colourSame warm undertoneBoth claim a lightweight feel

    Differences: Natural rather than luminous finishFull rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    94
    Finish & visual result
    50
    Wear & performance
    60
    Skin suitability
    50

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Natural rather than luminous finish · Full rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · No long-wear claim

    Retailer shade note: light medium with peach undertones

    Medium confidence· Digital match

    View match
  22. #24 · Danessa Myricks Beauty

    Yummy Skin Blurring Balm Powder

    3.5
    Shade match 94
    $39SephoraSephoraCosts $10 more

    Matches: Very close colourSame warm undertoneBoth claim a blurring effect

    Differences: Matte rather than luminous finishLight rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    94
    Finish & visual result
    47
    Wear & performance
    60
    Skin suitability
    50

    Very close colour · Matte · Light coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Matte rather than luminous finish · Light rather than buildable coverage · No skin-like finish claimed · No long-wear claim

    Retailer shade note: LIGHT TO MEDIUM WITH WARM UNDERTONES

    Medium confidence· Digital match

    View match
  23. Shade match 86
    $44SephoraSephoraCosts $15 more

    Matches: Very close colourBoth claim long-wearingClaims transfer resistance

    Differences: Neutral rather than warm undertoneNatural rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    86
    Finish & visual result
    56
    Wear & performance
    68
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than luminous finish · Medium rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel

    Retailer shade note: neutral

    Medium confidence· Digital match

    View match
  24. #26 · L'Oréal Paris

    Infallible 24H Fresh Wear Foundation In A Powder

    245 Radiant Honey
    Shade match 94
    $18.99Ulta BeautyUlta Beauty$10.01 less (35%)

    Matches: Very close colourSame warm undertoneClaims transfer resistance

    Differences: Matte rather than luminous finishFull rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    94
    Finish & visual result
    38
    Wear & performance
    61
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Matte rather than luminous finish · Full rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · Contains listed fragrance

    Medium confidence· Digital match

    View match

Showing 12 of 24 matches

Looking for a concealer in your shade?

The closest shade to Temptu S/B Foundation 004 Sand (Medium · Warm · yellow undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    21.0 Medium Tan

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 21.0 Medium Tan

    • Very close colour
    • Medium light · Warm undertone

    $30

  2. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    5.75

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 5.75

    • Very close colour
    • Medium light · Warm · golden undertone

    $42

  3. CoverGirl TruBlend Undercover Concealer

    Golden Natural

    CoverGirl TruBlend Undercover Concealer, shade Golden Natural

    • Close colour
    • Medium · Warm · golden undertone

    $12.99

  4. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    14 Light Peach

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 14 Light Peach

    • Close colour
    • Medium · Warm · peach undertone

    $32

  5. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 2

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 2

    • Looks identical
    • Medium · Neutral undertone

    $22

  6. Milk Makeup Future Fluid Longwear Hydrating Concealer

    10W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 10W

    • Close colour
    • Medium light · Warm undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

ColourPop Pretty Fresh Hyaluronic Hydrating Foundation in Medium Dark 145W, against Temptu S/B Foundation in 004 Sand. Every attribute compared, with its share of the score.

ComparedYour shade004 SandClosest shade matchMedium Dark 145WScore
Shade match55% of overall99
Colour99#c89b72#c99c74Looks identicalColour difference 0.4 (0 is identical)
Depth99MediumMediumSameDepth difference: 0.5
Retailer descriptionLight mediumNot statedNo depth word in one descriptionNot compared
Undertone100Warm · yellowWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall68
Finish34LuminousNaturalDifferentNatural finish rather than luminous
Coverage100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 2 of 5 compared60
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Not publishedCombination, dry, normal, oily, sensitiveSkin-type suitability not published for one product
Overall match 83/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To ColourPop Pretty Fresh Hyaluronic Hydrating Foundation in Medium Dark 145W.

Same or better

  • $17 less
  • Near-identical swatch colour
  • Same warm undertone
  • Medium rather than buildable coverage
  • Both claim a skin-like finish
  • Both claim a lightweight feel
  • No drying alcohol listed

Different

  • Natural finish instead of luminous
  • No blurring effect claimed
  • No long-wear claim

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high

Why the closest overall alternative works

Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation in 38 Light Medium, against Temptu S/B Foundation in 004 Sand. Every attribute compared, with its share of the score.

ComparedYour shade004 SandClosest overall alternative38 Light MediumScore
Shade match55% of overall94
Colour91#c89b72#cb9768Very close colourColour difference 2.2 (0 is identical)
Depth98MediumMediumSameDepth difference: 1.2
Retailer descriptionLight mediumLightSome differenceRetailer descriptions one depth band apart
Undertone100Warm · yellowWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall92
Finish78LuminousRadiantCloseRadiant finish rather than luminous
Coverage100BuildableBuildableSameSame buildable coverage
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared85
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Not publishedCombination, dry, normal, oily, sensitiveSkin-type suitability not published for one product
Overall match 90/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation in 38 Light Medium.

Same or better

  • Very close colour
  • Same warm undertone
  • Radiant finish instead of luminous
  • Same buildable coverage
  • Both claim a skin-like finish
  • Both claim a blurring effect
  • Both claim long-wearing
  • Claims colour stability
  • Both claim a lightweight feel
  • No drying alcohol listed
  • Adds SPF 30

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconePowder-based, moderate silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedSPF 30
OverlapSilicone-based vs powder-based; silicone high vs moderate

Where to buy

Closest shade match

ColourPop Pretty Fresh Hyaluronic Hydrating Foundation Medium Dark 145W

Best price
$12Ulta BeautyUlta Beauty
$17 less (59%)

Your shade $29 at Ulta Beauty

Closest overall alternative

Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation 38 Light Medium

Best price
$56Ulta BeautyUlta Beauty
Costs $27 more

Your shade $29 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.