Born This Way Soft Matte Foundation Honey dupes and alternatives Too Faced
Deep tan · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 4 applied
Coverage
Formulation
- Liquid1
- Stick0
- Powder0
- Serum0
- Gel0
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance1
- Silicones0
- Coconut oil1
SortSort byOverall match
1 of 30 matches
Only showing matches with medium coverage, with a natural finish, without talc or alcohol denat.
- 1 match has no finish listed and is not shown.
- 3 matches have no ingredient list listed and are not shown.
Closest shade matchClosest overall alternative: Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation Honey
The equivalent shade and the most similar foundation overall.

HoneyChange shade

- Overall match
- 86out of 100
- Shade (Shade match)
- 98
- Finish (Finish & visual result)
- 82
- Wear (Wear & performance)
- 70
- Skin (Skin suitability)
- 30
- Shade match
- 98out of 100
- Colour
- 97
- Depth
- 98
- Undertone
- 100
Your shade $48 at Sephora
Where to buy Honey
Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Too Faced Born This Way Soft Matte Foundation Honey (Deep tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
From the same range
Honey
Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Honey
- Nearest in this range
- Medium tan · Neutral undertone
$36
Closest concealers
Café
148
Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 148
- Close colour
- Deep tan · Neutral undertone
$12.99

Butterscotch 7.5 Golden
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Butterscotch 7.5 Golden
- Very close colour
- Deep tan · Warm · golden undertone
$31
N9
L'Oréal Paris True Match Radiant Serum Concealer, shade N9
- Close colour
- Deep tan · Neutral undertone
$16.99
22NW
Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 22NW
- Close colour
- Deep · Neutral · neutral golden undertone
$30

41 Medium Deep Neutral
Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 41 Medium Deep Neutral
- Slight colour difference
- Deep · Neutral undertone
$32
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation in Honey, against Too Faced Born This Way Soft Matte Foundation in Honey. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation in Honey.
Same or better
- Near-identical swatch colour
- Same neutral undertone
- Same medium coverage
- Both claim a skin-like finish
- Claims transfer resistance
- Both claim not settling into lines
- Both claim colour stability
Different
- Natural finish instead of matte
- Does not claim a lightweight feel
- Not marketed for combination/oily skin
Ingredients (information only, not scored)
11 shared ingredients; weighted similarity 25%. Ingredients only affect results through the filters.
Where to buy Honey
Your shade $48 at Sephora
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.