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Born This Way Soft Matte Foundation Sable dupes and alternatives Too Faced

Rich deep · Cool · rosy undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free1No drying alcohol2Vegan1Cruelty-free1Oil-free0With SPF, applied. RemoveMineral1

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2 of 30

Only showing matches with medium coverage, with SPF.

  • 22 matches have no SPF listed and are not shown.

Closest shade match: PÜR 4-in-1 Pressed Mineral Makeup SPF 15 Coffee DPN4

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Too Faced
SableChange shade
Depth and undertone: Rich deep · Cool · rosy
Finish and coverage: Matte · Medium coverage
The match
PÜR
Coffee DPN4
Depth and undertone: Very deep · Neutral
Finish and coverage: Natural · Medium coverage
Shade match
79out of 100
Colour
82
Depth
89
Undertone
65
Medium confidence· Digital matchWhy it matches
Match price
$34Ulta BeautyUlta Beauty
$14 less (29%)

Your shade $48 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15 Neutral Chestnut (N-100)

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Too Faced
SableChange shade
Depth and undertone: Rich deep · Cool · rosy
Finish and coverage: Matte · Medium coverage
The match
Bobbi Brown
Neutral Chestnut (N-100)
Depth and undertone: Very deep · Neutral
Finish and coverage: Matte · Medium coverage
Overall match
80out of 100
Shade (Shade match)
78
Finish (Finish & visual result)
86
Wear (Wear & performance)
70
Skin (Skin suitability)
100
High confidence· Digital matchWhy it matches
Best price
$58SephoraSephora
Costs $10 more

Your shade $48 at Sephora

SephoraView at Sephora

Looking for a concealer in your shade?

The closest shade to Too Faced Born This Way Soft Matte Foundation Sable (Rich deep · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Sable

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Sable

    • Slight colour difference
    • Rich deep · Cool · rosy undertone

    $36

    SephoraView at Sephora

Closest concealers

  1. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    8C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 8C

    • Close colour
    • Very deep · Cool undertone

    $38

    SephoraView at Sephora
  2. Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer

    17.5 Deep

    Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 17.5 Deep

    • Close colour
    • Rich deep · Cool undertone

    $36

    Ulta BeautyView at Ulta Beauty
  3. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Brownie 8.5 Red

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Brownie 8.5 Red

    • Close colour
    • Rich deep · Cool undertone

    $31

    SephoraView at Sephora
  4. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    175

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 175

    • Close colour
    • Rich deep · Neutral · neutral pink undertone

    $12.99

    Ulta BeautyView at Ulta Beauty
  5. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    445 Espresso

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 445 Espresso

    • Close colour
    • Rich deep

    $15.99

    Ulta BeautyView at Ulta Beauty
  6. Milk Makeup Future Fluid Longwear Hydrating Concealer

    28C

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 28C

    • Slight colour difference
    • Rich deep · Cool undertone

    $30

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

PÜR 4-in-1 Pressed Mineral Makeup SPF 15 in Coffee DPN4, against Too Faced Born This Way Soft Matte Foundation in Sable. Every attribute compared, with its share of the score.

ComparedYour shadeSableClosest shade matchCoffee DPN4Score
Shade match55% of overall79
Colour82#642c12#68371fClose colourColour difference 3.4 (0 is identical)
Depth89Rich deepVery deepCloseDepth difference: 4.8
Retailer descriptionRich deepRich deepBoth described as rich deepThe retailers describe the same depth
Undertone65Cool · rosyNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared68
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared66
Longevity4024-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 75/100Shade match 79/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To PÜR 4-in-1 Pressed Mineral Makeup SPF 15 in Coffee DPN4.

Same or better

  • $14 less
  • Same medium coverage
  • Both claim not settling into lines
  • Both claim a lightweight feel
  • Adds SPF 15

Different

  • Small colour difference on the swatch
  • Runs slightly lighter
  • Neutral rather than cool undertone
  • Natural finish instead of matte
  • No skin-like finish claimed
  • No long-wear claim
  • Does not claim colour stability

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 15
OverlapWater-based vs unknown-based; silicone high vs none
View full match

Why the closest overall alternative works

Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15 in Neutral Chestnut (N-100), against Too Faced Born This Way Soft Matte Foundation in Sable. Every attribute compared, with its share of the score.

ComparedYour shadeSableClosest overall alternativeNeutral Chestnut (N-100)Score
Shade match55% of overall78
Colour80#642c12#63361cClose colourColour difference 3.6 (0 is identical)
Depth94Rich deepVery deepCloseDepth difference: 3.3
Retailer descriptionRich deepRich deepBoth described as rich deepThe retailers describe the same depth
Undertone65Cool · rosyNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared86
Finish100MatteMatteSameSame matte finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall70
Longevity7024-hour wearLong-wearingSome differenceYour product claims 24-hour wear; the match says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Normal, combination, oilyNormal, combination, oilyBoth marketed for normal/​combination/​oily skin
Overall match 80/100Shade match 78/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15 in Neutral Chestnut (N-100).

Same or better

  • Same matte finish
  • Same medium coverage
  • Claims transfer resistance
  • Both claim not settling into lines
  • Both claim a lightweight feel
  • Adds SPF 15

Different

  • Small colour difference on the swatch
  • Neutral rather than cool undertone
  • No skin-like finish claimed
  • Does not claim colour stability
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

13 shared ingredients; weighted similarity 19%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeOil-based, high silicone
FragranceNot listedListed (linalool)
Drying alcoholNot listedNot listed
SPFNot listedSPF 15
OverlapWater-based vs oil-based; silicone high vs high
View full match

Where to buy

Closest shade match

PÜR 4-in-1 Pressed Mineral Makeup SPF 15 Coffee DPN4

Match price
$34Ulta BeautyUlta Beauty
$14 less (29%)

Your shade $48 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15 Neutral Chestnut (N-100)

Best price
$58SephoraSephora
Costs $10 more

Your shade $48 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.