Light medium · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Preferences
30 matches
Only showing matches without alcohol denat.
The equivalent shade and the most similar concealer overall.
Ulta BeautyYour shade $36 at Sephora · product price; shade not separately priced
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $30 · product priceView at Ulta Beauty
Sephora$30 · out of stockView at SephoraRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Sephora$6 less (17%)Matches: Very close colourSame neutral undertoneSame natural finish
Differences: Does not claim a lightweight feel
Very close colour · Natural · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Does not claim a lightweight feel
Retailer shade note: for neutral undertones
Medium confidence· Digital match
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beauty$30View at Ulta BeautySephora$6 less (17%)Matches: Same neutral undertoneSame natural finishSame full coverage
Differences: Slightly lighterDoes not claim a lightweight feel
Close colour · Natural · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly lighter · Does not claim a lightweight feel
Retailer shade note: for neutral undertones
Medium confidence· Digital match
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautySephora$6 less (17%)Matches: Very close colourSame natural finishSame full coverage
Differences: Slightly cooler undertoneDoes not claim a lightweight feel
Very close colour · Natural · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly cooler undertone · Does not claim a lightweight feel
Retailer shade note: for cool undertones
Medium confidence· Digital match
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautyUlta Beauty$28 less (78%)Matches: Very close colourSame full coverageBoth claim long-wearing
Differences: Slightly cooler undertoneSatin rather than natural finish
Very close colour · Satin · Full coverage
Ingredients (not scored): 41% ingredient overlap
Differences: Slightly cooler undertone · Satin rather than natural finish
Retailer shade note: fair with pink undertones
Medium confidence· Digital match
e.l.f. Cosmetics Hydrating Camo Concealer
Every store that sells this shade · prices as last checked
Ulta Beauty$8View at Ulta BeautySephoraCosts $3 moreMatches: Same neutral undertoneSame natural finishSame full coverage
No material differences in the data we have.
Close colour · Natural · Full coverage
Ingredients (not scored): 20% ingredient overlap
Retailer shade note: Light, Neutral
Medium confidence· Digital match
Hourglass Vanish Airbrush Full Coverage Longwear Concealer
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautySephora$2 less (6%)Matches: Very close colourSame natural finishBoth claim not settling into lines
Differences: Slightly warmer undertoneMedium rather than full coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly warmer undertone · Medium rather than full coverage
Retailer shade note: light with warm undertones
Medium confidence· Digital match
Laura Mercier Real Flawless Weightless Perfecting Serum Concealer
Every store that sells this shade · prices as last checked
Sephora$34View at SephoraUlta Beautyfrom $34 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $6 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Does not claim not settling into linesDoes not claim a lightweight feelNot marketed for dry/combination skin
Very close colour · Natural · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for dry/combination skin · Contains listed fragrance
Retailer shade note: light skin with neutral undertones
Medium confidence· Digital match
Dior Forever Skin Correct Full-Coverage Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyUlta Beauty(product price)$28 less (78%)Matches: Very close colourSame full coverageBoth claim long-wearing
Differences: Slightly lighterSlightly cooler undertoneSatin rather than natural finish
Very close colour · Satin · Full coverage
Ingredients (not scored): 41% ingredient overlap
Differences: Slightly lighter · Slightly cooler undertone · Satin rather than natural finish
Retailer shade note: light with rosy peach undertones
Medium confidence· Digital match
e.l.f. Cosmetics Hydrating Camo Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta BeautySephora$2 less (6%)Matches: Same neutral undertoneSame natural finishBoth claim not settling into lines
Differences: Slightly lighterMedium rather than full coverage
Close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly lighter · Medium rather than full coverage
Retailer shade note: fair with warm neutral undertones
Medium confidence· Digital match
Laura Mercier Real Flawless Weightless Perfecting Serum Concealer
Every store that sells this shade · prices as last checked
Sephora$34View at SephoraUlta Beautyfrom $34 · product priceView at Ulta BeautySephoraCosts $3 moreMatches: Very close colourSame natural finishSame full coverage
Differences: Slightly warmer undertone
Very close colour · Natural · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Slightly warmer undertone
Retailer shade note: Light, Warm Peach
Medium confidence· Digital match
Hourglass Vanish Airbrush Full Coverage Longwear Concealer
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beauty$39View at Ulta BeautySephoraCosts $3 moreMatches: Very close colourSame natural finishSame full coverage
Differences: Slightly cooler undertone
Very close colour · Natural · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Slightly cooler undertone
Retailer shade note: Light, Cool Rosy
High confidence· Digital match
Hourglass Vanish Airbrush Full Coverage Longwear Concealer
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautySephoraCosts $3 moreMatches: Same neutral undertoneSame natural finishSame full coverage
Differences: Slightly lighter
Close colour · Natural · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Slightly lighter
Retailer shade note: Fair, Neutral
High confidence· Digital match
Hourglass Vanish Airbrush Full Coverage Longwear Concealer
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautySephoraCosts $6 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Does not claim not settling into linesDoes not claim a lightweight feelNot marketed for dry/combination skin
Very close colour · Natural · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for dry/combination skin · Contains listed fragrance
Retailer shade note: light medium skin with neutral undertones
Medium confidence· Digital match
Dior Forever Skin Correct Full-Coverage Concealer
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraUlta Beauty$42View at Ulta BeautySephoraCosts $6 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Does not claim not settling into linesDoes not claim a lightweight feelNot marketed for dry/combination skin
Very close colour · Natural · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for dry/combination skin · Contains listed fragrance
Retailer shade note: light skin with neutral undertones
Medium confidence· Digital match
Dior Forever Skin Correct Full-Coverage Concealer
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraSephoraCosts $3 moreMatches: Very close colourSame natural finishSame full coverage
Differences: Slightly warmer undertone
Very close colour · Natural · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Slightly warmer undertone
Retailer shade note: Light, Warm Olive
High confidence· Digital match
Hourglass Vanish Airbrush Full Coverage Longwear Concealer
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beauty$39View at Ulta BeautySephoraCosts $2 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Slightly lighterDoes not claim not settling into linesNot marketed for combination skin
Very close colour · Natural · Full coverage
Ingredients (not scored): 23% ingredient overlap
Differences: Slightly lighter · Does not claim not settling into lines · Not marketed for combination skin
Retailer shade note: light medium with neutral undertones
Medium confidence· Digital match
Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer
Every store that sells this shade · prices as last checked
Sephora$38View at SephoraUlta Beautyfrom $38 · product priceView at Ulta BeautySephoraCosts $6 moreMatches: Same neutral undertoneSame natural finishSame full coverage
Differences: Does not claim not settling into linesDoes not claim a lightweight feelNot marketed for dry/combination skin
Close colour · Natural · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for dry/combination skin · Contains listed fragrance
Retailer shade note: fair to light skin with neutral undertones
Medium confidence· Digital match
Dior Forever Skin Correct Full-Coverage Concealer
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraUlta Beautyfrom $42 · product priceView at Ulta BeautySephora$6 less (17%)Matches: Very close colourSame neutral undertoneSame full coverage
Differences: Slightly lighterMatte rather than natural finish
Very close colour · Matte · Full coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Slightly lighter · Matte rather than natural finish
Retailer shade note: neutral beige with neutral undertones
Medium confidence· Digital match
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beauty$30View at Ulta BeautySephoraCosts $6 moreMatches: Near-identical swatch colourSame natural finishSame full coverage
Differences: Slightly warmer undertoneDoes not claim not settling into linesDoes not claim a lightweight feel
Looks identical · Natural · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Slightly warmer undertone · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for dry/combination skin · Contains listed fragrance
Retailer shade note: light medium skin with warm peach undertones
Medium confidence· Digital match
Dior Forever Skin Correct Full-Coverage Concealer
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraUlta Beauty(product price)Costs $6 moreMatches: Same neutral undertoneSame natural finishSame full coverage
Differences: Slightly deeperDoes not claim not settling into linesDoes not claim a lightweight feel
Close colour · Natural · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Slightly deeper · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for dry/combination skin · Contains listed fragrance
Retailer shade note: light medium skin with neutral undertones
Medium confidence· Digital match
Dior Forever Skin Correct Full-Coverage Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $6 moreMatches: Near-identical swatch colourSame natural finishSame full coverage
Differences: Slightly cooler undertoneDoes not claim not settling into linesDoes not claim a lightweight feel
Looks identical · Natural · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Slightly cooler undertone · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for dry/combination skin · Contains listed fragrance
Retailer shade note: light medium skin with cool pink undertones
Medium confidence· Digital match
Dior Forever Skin Correct Full-Coverage Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautySephoraCosts $3 moreMatches: Very close colourSame natural finishSame full coverage
Differences: Slightly cooler undertone
Very close colour · Natural · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Slightly cooler undertone
Retailer shade note: Fair, Cool Pink
High confidence· Digital match
Hourglass Vanish Airbrush Full Coverage Longwear Concealer
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautySephora$6 less (17%)Matches: Very close colourSame neutral undertoneSame full coverage
Differences: Slightly lighterMatte rather than natural finish
Very close colour · Matte · Full coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Slightly lighter · Matte rather than natural finish
Retailer shade note: fair with neutral undertones
Medium confidence· Digital match
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautyUlta Beauty(product price)$24 less (67%)Matches: Near-identical swatch colourSame natural finishClaims a skin-like finish
Differences: Medium rather than full coverageNo long-wear claim
Looks identical · Natural · Medium coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Medium rather than full coverage · No long-wear claim
Medium confidence· Digital match
NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $12 · product priceView at Ulta BeautyUlta Beauty(product price)$24 less (67%)Matches: Very close colourSame natural finishClaims a skin-like finish
Differences: Medium rather than full coverageNo long-wear claim
Very close colour · Natural · Medium coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Medium rather than full coverage · No long-wear claim
Medium confidence· Digital match
NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $12 · product priceView at Ulta BeautySephora$6 less (17%)Matches: Very close colourSame neutral undertoneSame full coverage
Differences: Slightly lighterMatte rather than natural finish
Very close colour · Matte · Full coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Slightly lighter · Matte rather than natural finish
Retailer shade note: light beige with neutral golden undertones
Medium confidence· Digital match
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautySephora$6 less (17%)Matches: Same neutral undertoneSame full coverageClaims a blurring effect
Differences: Matte rather than natural finish
Close colour · Matte · Full coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Matte rather than natural finish
Retailer shade note: light beige with neutral golden undertones
Medium confidence· Digital match
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautySephoraCosts $6 moreMatches: Very close colourSame natural finishSame full coverage
Differences: Slightly warmer undertoneDoes not claim not settling into linesDoes not claim a lightweight feel
Very close colour · Natural · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Slightly warmer undertone · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for dry/combination skin · Contains listed fragrance
Retailer shade note: light skin with warm peach undertones
Medium confidence· Digital match
Dior Forever Skin Correct Full-Coverage Concealer
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraSephora$5 less (14%)Matches: Very close colourSame neutral undertoneSame full coverage
Differences: Matte rather than natural finishDoes not claim a lightweight feelNot marketed for combination skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Matte rather than natural finish · Does not claim a lightweight feel · Not marketed for combination skin
Retailer shade note: light-medium skin tones with neutral undertones
Medium confidence· Digital match
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer
Every store that sells this shade · prices as last checked
Sephora$31View at SephoraShowing 12 of 29 matches
The closest shade to Too Faced Born This Way Super Coverage Multi-Use Concealer Light Beige (Light medium · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Pearl
$49
2N22 - Nude
$49
F2NC
$14
Light 205 N
$16
Light 10 Neutral
$41
N6
$39
13N Light Neutral
$8.75
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 25.0 Medium Natural, against Too Faced Born This Way Super Coverage Multi-Use Concealer in Light Beige. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 25.0 Medium Natural.
4 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.
Ulta BeautyYour shade $36 at Sephora · product price; shade not separately priced
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
