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Born This Way Undetectable Medium-To-Full Coverage Foundation Butter Pecan dupes and alternatives Too Faced

Deep · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Coverage

  • Light0
  • Light to medium0
  • Medium1
  • Full0
  • Buildable0

Finish

Formulation

Preferences

Fragrance-free0No drying alcohol1Vegan0Cruelty-free0Oil-free0With SPF0Mineral1
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Only showing matches made for sensitive skin, with medium coverage, without silicones.

  • 3 matches have no skin type listed and are not shown.
  • 1 match has no ingredient list listed and is not shown.

Closest shade matchClosest overall alternative: Lancôme Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation 540 Suede (W)

The equivalent shade and the most similar foundation overall.

The match
Lancôme
540 Suede (W)
Depth and undertone: Deep
Finish and coverage: Matte · Medium coverage
Overall match
74out of 100
Shade (Shade match)
80
Finish (Finish & visual result)
64
Wear (Wear & performance)
70
Skin (Skin suitability)
76
Shade match
80out of 100
Colour
83
Depth
88
Undertone
70
Medium confidence· Digital matchWhy it matches
Match price
$53Ulta BeautyUlta Beauty
Costs $4 more

Your shade $49 at Sephora · product price; shade not separately priced

Looking for a concealer in your shade?

The closest shade to Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation Butter Pecan (Deep · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Warm Sand

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Warm Sand

    • Nearest in this range
    • Medium · Warm · golden undertone

    $36

Closest concealers

  1. Tarte Shape Tape Full Coverage Matte Concealer

    57S rich sand

    Tarte Shape Tape Full Coverage Matte Concealer, shade 57S rich sand

    • Very close colour
    • Deep · Warm · golden undertone

    $32

  2. L'Oréal Paris True Match Radiant Serum Concealer

    C7

    L'Oréal Paris True Match Radiant Serum Concealer, shade C7

    • Slight colour difference
    • Deep · Warm undertone

    $16.99

  3. Milk Makeup Future Fluid Longwear Hydrating Concealer

    22NW

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 22NW

    • Slight colour difference
    • Deep · Neutral · neutral golden undertone

    $30

  4. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    5W1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 5W1

    • Slight colour difference
    • Deep · Warm undertone

    $34

  5. Revlon ColorStay Skin Awaken Concealer

    Truffle

    Revlon ColorStay Skin Awaken Concealer, shade Truffle

    • Slight colour difference
    • Deep

    $14.99

  6. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    43 Medium Deep Golden

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 43 Medium Deep Golden

    • Slight colour difference
    • Deep · Warm · golden undertone

    $32

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Lancôme Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation in 540 Suede (W), against Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation in Butter Pecan. Every attribute compared, with its share of the score.

ComparedYour shadeButter PecanClosest match540 Suede (W)Score
Shade match55% of overall80
Colour83#924720#9f4e26Close colourColour difference 3.3 (0 is identical)
Depth88DeepDeepSameDepth difference: 5.1
Retailer descriptionTanNot statedNo depth word in one descriptionNot compared
Undertone70Warm · goldenUnknownSome differencefrom retailer shade descriptions
Finish & visual result25% of overall64
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall70
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall76
Skin type76Normal, dryNormal, dry, combination, oily, sensitiveBoth marketed for normal/​dry skin
Overall match 74/100Shade match 80/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Lancôme Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation in 540 Suede (W).

Same or better

  • Same medium coverage
  • Claims a blurring effect
  • Both claim long-wearing
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Small colour difference on the swatch
  • Runs slightly lighter
  • Matte finish instead of natural
  • No skin-like finish claimed
  • Does not claim transfer resistance
  • Does not claim colour stability
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

0 shared ingredients; weighted similarity 0%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconePowder-based, no silicone
FragranceNot listedListed (linalool)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs powder-based; silicone high vs none

Where to buy 540 Suede (W)

Match price
$53Ulta BeautyUlta Beauty
Costs $4 more

Your shade $49 at Sephora · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.