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Born This Way Undetectable Medium-To-Full Coverage Foundation Butter Pecan dupes and alternatives Too Faced

Deep · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with full coverage, without talc.

  • 1 match has no ingredient list listed and is not shown.

Closest shade match: Tarte Face Tape Full Coverage Foundation 59S Rich Sand

The equivalent shade: scored on colour, depth and undertone only.

The match
Tarte
59S Rich Sand
Depth and undertone: Deep · Warm · golden
Finish and coverage: Matte · Full coverage
Shade match
93out of 100
Colour
89
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$42SephoraSephora
$7 less (14%)

Your shade $49 at Sephora

SephoraView at Sephora

Closest overall alternative: L'Oréal Paris Infallible 32H Fresh Wear Foundation 530 Deep Amber

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
L'Oréal Paris
530 Deep Amber
Depth and undertone: Deep
Finish and coverage: Natural · Full coverage
Overall match
79out of 100
Shade (Shade match)
81
Finish (Finish & visual result)
79
Wear (Wear & performance)
70
Skin (Skin suitability)
76
Match price
$18.99Ulta BeautyUlta Beauty
$30.01 less (61%)

Your shade $49 at Sephora · product price; shade not separately priced · lowest price $14.97 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · L'Oréal Paris

    Infallible 32H Fresh Wear Foundation

    520 Sienna
    Shade match 81
    $18.99Ulta BeautyUlta Beauty(product price)$30.01 less (61%)

    Matches: Same natural finishBoth claim transfer resistanceBoth claim colour stability

    Differences: Slightly lighterFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    81
    Finish & visual result
    79
    Wear & performance
    70
    Skin suitability
    76

    Close colour · Natural · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly lighter · Full rather than medium coverage · No skin-like finish claimed · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol

    Medium confidence· Digital match

    View match
  2. #4 · L'Oréal Paris

    Infallible 32H Fresh Wear Foundation

    515 Copper
    Shade match 80
    $14.97WalmartWalmart$34.03 less (69%)

    Matches: Same natural finishBoth claim transfer resistanceBoth claim colour stability

    Differences: Slightly lighterNeutral rather than warm undertoneFull rather than medium coverage

    Score details
    Shade match
    80
    Finish & visual result
    79
    Wear & performance
    70
    Skin suitability
    76

    Close colour · Natural · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly lighter · Neutral rather than warm undertone · Full rather than medium coverage · No skin-like finish claimed · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol

    Medium confidence· Digital match

    View match
  3. #5 · Live Tinted

    HUESTICK Complexion Stick

    05 Medium/Dark
    Shade match 91
    $42Ulta BeautyUlta Beauty(product price)$7 less (14%)

    Matches: Very close colourSame warm undertoneBoth claim a skin-like finish

    Differences: Matte rather than natural finishFull rather than medium coverageNo long-wear claim

    Score details
    Shade match
    91
    Finish & visual result
    70
    Wear & performance
    40
    Skin suitability
    76

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability

    Retailer shade note: warm undertone

    Medium confidence· Digital match

    View match
  4. Shade match 82
    $39SephoraSephora$10 less (20%)

    Matches: Similar undertone (neutral vs warm)Same natural finishBoth claim long-wearing

    Differences: Full rather than medium coverageNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    82
    Finish & visual result
    72
    Wear & performance
    61
    Skin suitability
    76

    Close colour · Natural · Full coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Contains listed fragrance

    Retailer shade note: tan to deep complexion with neutral peach undertone

    Medium confidence· Digital match

    View match
  5. #7 · Maybelline

    Super Stay Lumi-Matte Foundation

    368
    Shade match 82
    $15.99Ulta BeautyUlta Beauty(product price)$33.01 less (67%)

    Matches: Similar undertone (neutral vs warm)Both claim transfer resistanceClaims a lightweight feel

    Differences: Matte rather than natural finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    82
    Finish & visual result
    61
    Wear & performance
    61
    Skin suitability
    76

    Close colour · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim not settling into lines · Does not claim colour stability · Contains drying alcohol

    Retailer shade note: neutral warm undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation Butter Pecan (Deep · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Warm Sand

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Warm Sand

    • Nearest in this range
    • Medium · Warm · golden undertone

    $36

Closest concealers

  1. Tarte Shape Tape Full Coverage Matte Concealer

    57S rich sand

    Tarte Shape Tape Full Coverage Matte Concealer, shade 57S rich sand

    • Very close colour
    • Deep · Warm · golden undertone

    $32

  2. L'Oréal Paris True Match Radiant Serum Concealer

    C7

    L'Oréal Paris True Match Radiant Serum Concealer, shade C7

    • Slight colour difference
    • Deep · Warm undertone

    $16.99

  3. Milk Makeup Future Fluid Longwear Hydrating Concealer

    22NW

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 22NW

    • Slight colour difference
    • Deep · Neutral · neutral golden undertone

    $30

  4. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    5W1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 5W1

    • Slight colour difference
    • Deep · Warm undertone

    $34

  5. Revlon ColorStay Skin Awaken Concealer

    Truffle

    Revlon ColorStay Skin Awaken Concealer, shade Truffle

    • Slight colour difference
    • Deep

    $14.99

  6. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    43 Medium Deep Golden

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 43 Medium Deep Golden

    • Slight colour difference
    • Deep · Warm · golden undertone

    $32

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Tarte Face Tape Full Coverage Foundation in 59S Rich Sand, against Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation in Butter Pecan. Every attribute compared, with its share of the score.

ComparedYour shadeButter PecanClosest shade match59S Rich SandScore
Shade match55% of overall93
Colour89#924720#8c4c29Very close colourColour difference 2.4 (0 is identical)
Depth99DeepDeepSameDepth difference: 0.4
Retailer descriptionTanNot statedNo depth word in one descriptionNot compared
Undertone100Warm · goldenWarm · goldenSamefrom retailer shade descriptions
Finish & visual result25% of overall52
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage60MediumFullSome differenceFull coverage rather than medium
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall73
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall40
Skin type40Normal, dryNormal, combination, oilyBoth marketed for normal skin
Overall match 77/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Face Tape Full Coverage Foundation in 59S Rich Sand.

Same or better

  • $7 less
  • Very close colour
  • Same warm undertone
  • Claims a blurring effect
  • Both claim transfer resistance
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Matte finish instead of natural
  • Full rather than medium coverage
  • No skin-like finish claimed
  • Does not claim colour stability
  • Not marketed for dry skin
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone high vs high

Why the closest overall alternative works

L'Oréal Paris Infallible 32H Fresh Wear Foundation in 530 Deep Amber, against Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation in Butter Pecan. Every attribute compared, with its share of the score.

ComparedYour shadeButter PecanClosest overall alternative530 Deep AmberScore
Shade match55% of overall81
Colour82#924720#88492cClose colourColour difference 3.4 (0 is identical)
Depth98DeepDeepSameDepth difference: 1.3
Retailer descriptionTanNot statedNo depth word in one descriptionNot compared
Undertone70Warm · goldenUnknownSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared79
Finish100NaturalNaturalSameSame natural finish
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall70
Longevity70Long-wearing32-hour wearSome differenceThe match claims 32-hour wear; your product says long-wearing without hours
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability100ClaimedClaimedSameBoth products claim colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall76
Skin type76Normal, dryCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry skin
Overall match 79/100Shade match 81/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Infallible 32H Fresh Wear Foundation in 530 Deep Amber.

Same or better

  • $30.01 less
  • Same natural finish
  • Full rather than medium coverage
  • Both claim transfer resistance
  • Both claim colour stability
  • Claims a lightweight feel
  • Adds SPF 25

Different

  • Small colour difference on the swatch
  • No skin-like finish claimed
  • Does not claim not settling into lines
  • Fragrance is listed in the formula
  • Contains alcohol denat.

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedSPF 25
OverlapWater-based vs silicone-based; silicone high vs high

Where to buy

Closest shade match

Tarte Face Tape Full Coverage Foundation 59S Rich Sand

Best price
$42SephoraSephora
$7 less (14%)

Your shade $49 at Sephora

SephoraView at Sephora

Closest overall alternative

L'Oréal Paris Infallible 32H Fresh Wear Foundation 530 Deep Amber

Match price
$18.99Ulta BeautyUlta Beauty
$30.01 less (61%)

Your shade $49 at Sephora · product price; shade not separately priced · lowest price $14.97 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.