Born This Way Undetectable Medium-To-Full Coverage Foundation Honey dupes and alternatives Too Faced
4.5 (3,309)·Deep tan · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$24Ulta Beauty(product price)$25 less (51%)3.9 (396)
Matches: Very close colour· Same neutral undertone· Same medium coverage
Differences: Radiant rather than natural finish· No skin-like finish claimed· Does not claim transfer resistance
Score details
Shade match
96
Finish & visual result
68
Wear & performance
61
Skin suitability
76
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Radiant rather than natural finish · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Contains listed fragrance
$13.99Ulta Beauty(product price)$35.01 less (71%)4.3 (33,167)
Matches: Very close colour· Same natural finish· Same medium coverage
Differences: Slightly warmer undertone· No long-wear claim· Does not claim transfer resistance
Score details
Shade match
87
Finish & visual result
100
Wear & performance
40
Skin suitability
76
Very close colour · Natural · Medium coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Slightly warmer undertone · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Matches: Very close colour· Same natural finish· Same medium coverage
Differences: Olive rather than neutral undertone· No skin-like finish claimed· Does not claim transfer resistance
Score details
Shade match
86
Finish & visual result
79
Wear & performance
58
Skin suitability
87
Very close colour · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Olive rather than neutral undertone · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Retailer shade note: dark medium - neutral, slightly olive
Matches: Very close colour· Same natural finish· Same medium coverage
Differences: Slightly warmer undertone· No long-wear claim· Does not claim transfer resistance
Score details
Shade match
85
Finish & visual result
91
Wear & performance
52
Skin suitability
50
Very close colour · Natural · Medium coverage
Ingredients (not scored): 26% ingredient overlap
Differences: Slightly warmer undertone · No long-wear claim · Does not claim transfer resistance · Does not claim colour stability · Not marketed for normal skin
Retailer shade note: Tan with strong golden undertones
The closest shade to Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation Honey (Deep tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Too Faced Born This Way Soft Matte Foundation in Honey, against Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation in Honey. Every attribute compared, with its share of the score.
ComparedYour shadeHoneyClosest shade matchHoneyHow they compareScore
Shade match55% of overall98
Colour60%97#a0613a#9e5e37Looks identicalColour difference 1.1 (0 is identical)
Finish & visual result25% of overall · 3 of 4 compared82
Finish35%56NaturalMatteSome differenceMatte finish rather than natural
Coverage30%100MediumMediumSameSame medium coverage
Skin-like finish20%100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall70
Longevity30%70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance20%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%100ClaimedClaimedSameBoth products claim colour stability (no oxidation)
Comfort15%40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall40
Skin type100%40Normal, dryNormal, combination, oilyBoth marketed for normal skin
Overall match 87/100Shade match 98/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation in 370, against Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation in Honey. Every attribute compared, with its share of the score.
ComparedYour shadeHoneyClosest overall alternative370How they compareScore
Shade match55% of overall91
Colour60%92#a0613a#a4663dVery close colourColour difference 1.9 (0 is identical)
Finish & visual result25% of overall · 3 of 4 compared86
Finish35%100NaturalNaturalSameSame natural finish
Coverage30%100MediumMediumSameSame medium coverage
Skin-like finish20%40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared75
Longevity30%100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance20%100ClaimedClaimedSameBoth products claim transfer resistance
Settling20%40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability15%40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall87
Skin type100%87Normal, dryNormal, dry, combinationBoth marketed for normal/dry skin
Overall match 87/100Shade match 91/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
SephoraCosts $5 more
