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Born This Way Undetectable Medium-To-Full Coverage Foundation Swan dupes and alternatives Too Faced

Fair · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

  • Dry0
  • Normal0
  • Combination0
  • Oily0
  • Sensitive0

Preferences

Fragrance-free1No drying alcohol1Vegan0Cruelty-free0Oil-free0With SPF0Mineral1

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Only showing matches with medium coverage, in stick form.

  • 9 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: Doll 10 Peptide Blur Stick Foundation Fair/Light

The equivalent shade and the most similar foundation overall.

Your shade
Too Faced
SwanChange shade
Depth and undertone: Fair · Neutral
Finish and coverage: Natural · Medium coverage
The match
Doll 10
Fair/Light
Depth and undertone: Fair · Cool
Finish and coverage: Natural · Medium coverage
Overall match
80out of 100
Shade (Shade match)
89
Finish (Finish & visual result)
91
Wear (Wear & performance)
40
Skin (Skin suitability)
50
Shade match
89out of 100
Colour
96
Depth
98
Undertone
65
Medium confidence· Digital matchWhy it matches
Best price
$44Ulta BeautyUlta Beauty
$5 less (10%)

Your shade $49 at Sephora

Ulta BeautyView at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation Swan (Fair · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Vanilla

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Vanilla

    • Close colour
    • Very fair · Neutral undertone

    $36

    SephoraView at Sephora

Closest concealers

  1. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Bisque 1.8

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Bisque 1.8

    • Looks identical
    • Fair · Neutral undertone

    $39

    SephoraView at Sephora
  2. Dior Forever Skin Correct Full-Coverage Concealer

    1N Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 1N Neutral

    • Looks identical
    • Fair · Neutral undertone

    $42

    Ulta BeautyView at Ulta Beauty
  3. Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer

    2 Fair

    Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 2 Fair

    • Very close colour
    • Fair · Neutral undertone

    $36

    Ulta BeautyView at Ulta Beauty
  4. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    11.0 Light Nude

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 11.0 Light Nude

    • Very close colour
    • Fair · Neutral undertone

    $30

    SephoraView at Sephora
  5. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Very Fair 0.5N

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Very Fair 0.5N

    • Very close colour
    • Fair · Neutral undertone

    $31

    Ulta BeautyView at Ulta Beauty
  6. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    1.5

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 1.5

    • Very close colour
    • Light · Neutral undertone

    $42

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Doll 10 Peptide Blur Stick Foundation in Fair/Light, against Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation in Swan. Every attribute compared, with its share of the score.

ComparedYour shadeSwanClosest matchFair/LightScore
Shade match55% of overall89
Colour96#eec9ae#ebc7afLooks identicalColour difference 1.2 (0 is identical)
Depth98FairFairSameDepth difference: 1.0
Retailer descriptionVery fairFairSome differenceRetailer descriptions one depth band apart
Undertone65NeutralCoolSome differencefrom retailer shade descriptions
Finish & visual result25% of overall91
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Normal, dryNot publishedSkin-type suitability not published for one product
Overall match 80/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Doll 10 Peptide Blur Stick Foundation in Fair/Light.

Same or better

  • $5 less
  • Near-identical swatch colour
  • Same natural finish
  • Same medium coverage
  • Both claim a skin-like finish
  • Claims a blurring effect

Different

  • Slightly cooler undertone
  • No long-wear claim
  • Does not claim transfer resistance
  • Does not claim not settling into lines
  • Does not claim colour stability

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs unknown-based; silicone high vs none
View full match

Where to buy Fair/Light

Best price
$44Ulta BeautyUlta Beauty
$5 less (10%)

Your shade $49 at Sephora

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.