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Born This Way Undetectable Medium-To-Full Coverage Foundation Warm Nude dupes and alternatives Too Faced

Medium · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with medium coverage, without talc.

  • 2 matches have no coverage listed and are not shown.
  • 6 matches have no ingredient list listed and are not shown.

Closest shade match: Clinique Acne Solutions Liquid Makeup Foundation CN 78 Nutty

The equivalent shade: scored on colour, depth and undertone only.

The match
Clinique
CN 78 Nutty
Depth and undertone: Medium · Neutral
Finish and coverage: Matte · Medium coverage
Shade match
97out of 100
Colour
95
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$39Ulta BeautyUlta Beauty
$10 less (20%)

Your shade $49 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: L'Oréal Paris True Match Super-Blendable Foundation W7 Warm Medium Deep

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
L'Oréal Paris
W7 Warm Medium Deep
Depth and undertone: Medium · Warm
Finish and coverage: Natural · Medium coverage
Overall match
83out of 100
Shade (Shade match)
88
Finish (Finish & visual result)
100
Wear (Wear & performance)
40
Skin (Skin suitability)
76
Match price
$13.99Ulta BeautyUlta Beauty
$35.01 less (71%)

Your shade $49 at Sephora · lowest price $9.97 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Juvia's Place

    I am Magic Natural Radiance Foundation

    600 Cairo
    Shade match 97
    $24Ulta BeautyUlta Beauty(product price)$25 less (51%)

    Matches: Near-identical swatch colourSame neutral undertoneSame medium coverage

    Differences: Radiant rather than natural finishNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    97
    Finish & visual result
    68
    Wear & performance
    61
    Skin suitability
    76

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Radiant rather than natural finish · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Contains listed fragrance

    Medium confidence· Digital match

    View match
  2. #4 · Juvia's Place

    I am Magic Natural Radiance Foundation

    540 Giza
    Shade match 93
    $24Ulta BeautyUlta Beauty(product price)$25 less (51%)

    Matches: Very close colourSame neutral undertoneSame medium coverage

    Differences: Radiant rather than natural finishNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    93
    Finish & visual result
    68
    Wear & performance
    61
    Skin suitability
    76

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Radiant rather than natural finish · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Contains listed fragrance

    Medium confidence· Digital match

    View match
  3. #5 · NYX Professional Makeup

    Bare With Me Blur Tint Foundation

    09: Light Medium
    Shade match 89
    $14Ulta BeautyUlta Beauty(product price)$35 less (71%)

    Matches: Near-identical swatch colourSame medium coverageClaims a blurring effect

    Differences: Slightly warmer undertoneMatte rather than natural finishNo skin-like finish claimed

    Score details
    Shade match
    89
    Finish & visual result
    64
    Wear & performance
    73
    Skin suitability
    40

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 23% ingredient overlap

    Differences: Slightly warmer undertone · Matte rather than natural finish · No skin-like finish claimed · Does not claim colour stability · Not marketed for dry skin

    Retailer shade note: true beige with a warm undertone

    Medium confidence· Digital match

    View match
  4. #6 · Ulta Beauty Collection

    Moisturizing Complexion Stick

    Tan Cool
    Shade match 88
    $16Ulta BeautyUlta Beauty$33 less (67%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertoneNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    88
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    76

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly cooler undertone · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability

    Medium confidence· Digital match

    View match
  5. #7 · Clinique

    Acne Solutions Liquid Makeup Foundation

    WN 76 Toasted Wheat
    Shade match 91
    $39Ulta BeautyUlta Beauty$10 less (20%)

    Matches: Very close colourSame neutral undertoneSame medium coverage

    Differences: Matte rather than natural finishNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    91
    Finish & visual result
    64
    Wear & performance
    40
    Skin suitability
    40

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Matte rather than natural finish · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Not marketed for normal skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  6. Shade match 40
    $48SephoraSephora$1 less (2%)

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Described as medium, yours as very fairNot marketed for dry skin

    Score details
    Shade match
    40
    Finish & visual result
    100
    Wear & performance
    91
    Skin suitability
    40

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Described as medium, yours as very fair · Not marketed for dry skin

    Retailer shade note: for medium skintones with neutral golden undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as very fair

    View match
  7. #9 · m.ph by Mary Phillips

    Le Skin Weightless Serum Foundation

    Medium 160 C
    Shade match 40
    $49SephoraSephoraSame price

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Described as medium, yours as very fairSlightly cooler undertoneDoes not claim transfer resistance

    Score details
    Shade match
    40
    Finish & visual result
    100
    Wear & performance
    70
    Skin suitability
    87

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Described as medium, yours as very fair · Slightly cooler undertone · Does not claim transfer resistance · Does not claim colour stability · Contains drying alcohol

    Retailer shade note: medium with cool undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as very fair

    View match
  8. #10 · m.ph by Mary Phillips

    Le Skin Weightless Serum Foundation

    Light 100 W
    Shade match 40
    $49SephoraSephoraSame price

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Described as light, yours as very fairSlightly warmer undertoneDoes not claim transfer resistance

    Score details
    Shade match
    40
    Finish & visual result
    100
    Wear & performance
    70
    Skin suitability
    87

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Described as light, yours as very fair · Slightly warmer undertone · Does not claim transfer resistance · Does not claim colour stability · Contains drying alcohol

    Retailer shade note: light with warm undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as light, yours as very fair

    View match
  9. #11 · ILIA

    True Skin Serum Foundation

    Bonaire SF9.5
    Shade match 40
    $56SephoraSephoraCosts $7 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Described as deep, yours as very fairSlightly warmer undertoneDoes not claim transfer resistance

    Score details
    Shade match
    40
    Finish & visual result
    100
    Wear & performance
    58
    Skin suitability
    87

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Described as deep, yours as very fair · Slightly warmer undertone · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability

    Retailer shade note: deep with warm undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as deep, yours as very fair

    View match

Looking for a concealer in your shade?

The closest shade to Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation Warm Nude (Medium · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Porcelain

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Porcelain

    • Nearest in this range
    • Very fair · Neutral undertone

    $36

Closest concealers

  1. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    400 Caramel

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 400 Caramel

    • Very close colour
    • Medium

    $15.99

  2. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Light Tan

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Light Tan

    • Close colour
    • Medium · Neutral undertone

    $12

  3. L'Oréal Paris True Match Radiant Serum Concealer

    N8

    L'Oréal Paris True Match Radiant Serum Concealer, shade N8

    • Close colour
    • Medium · Neutral undertone

    $16.99

  4. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    32 Tan Bronze

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 32 Tan Bronze

    • Very close colour
    • Medium · Cool undertone

    $30

  5. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    144

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 144

    • Close colour
    • Medium · Neutral · neutral golden undertone

    $12.99

  6. CoverGirl TruBlend Undercover Concealer

    Golden Amber

    CoverGirl TruBlend Undercover Concealer, shade Golden Amber

    • Very close colour
    • Medium · Warm · golden undertone

    $12.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Clinique Acne Solutions Liquid Makeup Foundation in CN 78 Nutty, against Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation in Warm Nude. Every attribute compared, with its share of the score.

ComparedYour shadeWarm NudeClosest shade matchCN 78 NuttyScore
Shade match55% of overall97
Colour95#cc8d62#cb8d67Looks identicalColour difference 1.4 (0 is identical)
Depth100MediumMediumSameDepth difference: 0.0
Retailer descriptionVery fairNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamecandidate undertone inferred
Finish & visual result25% of overall64
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall40
Skin type40Normal, dryCombination, dry, oilyBoth marketed for dry skin
Overall match 77/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Clinique Acne Solutions Liquid Makeup Foundation in CN 78 Nutty.

Same or better

  • $10 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Same medium coverage
  • Claims a blurring effect
  • Claims a lightweight feel

Different

  • Matte finish instead of natural
  • No skin-like finish claimed
  • No long-wear claim
  • Does not claim transfer resistance
  • Does not claim not settling into lines
  • Does not claim colour stability
  • Not marketed for normal skin
  • Contains alcohol denat.

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 14%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Why the closest overall alternative works

L'Oréal Paris True Match Super-Blendable Foundation in W7 Warm Medium Deep, against Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation in Warm Nude. Every attribute compared, with its share of the score.

ComparedYour shadeWarm NudeClosest overall alternativeW7 Warm Medium DeepScore
Shade match55% of overall88
Colour95#cc8d62#ca8e60Looks identicalColour difference 1.4 (0 is identical)
Depth100MediumMediumSameDepth difference: 0.0
Retailer descriptionVery fairNot statedNo depth word in one descriptionNot compared
Undertone65NeutralWarmSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall76
Skin type76Normal, dryCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry skin
Overall match 83/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris True Match Super-Blendable Foundation in W7 Warm Medium Deep.

Same or better

  • $35.01 less
  • Near-identical swatch colour
  • Same natural finish
  • Same medium coverage
  • Both claim a skin-like finish

Different

  • Slightly warmer undertone
  • No long-wear claim
  • Does not claim transfer resistance
  • Does not claim not settling into lines
  • Does not claim colour stability

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 22%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy

Closest shade match

Clinique Acne Solutions Liquid Makeup Foundation CN 78 Nutty

Match price
$39Ulta BeautyUlta Beauty
$10 less (20%)

Your shade $49 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

L'Oréal Paris True Match Super-Blendable Foundation W7 Warm Medium Deep

Match price
$13.99Ulta BeautyUlta Beauty
$35.01 less (71%)

Your shade $49 at Sephora · lowest price $9.97 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.