Adjustable Coverage Powder Foundation Deep Neutral dupes and alternatives Ulta Beauty Collection
4.2 (561)·Deep tan · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same matte finish· Both claim a blurring effect
Differences: Slightly warmer undertone· Full rather than medium coverage· No skin-like finish claimed
Score details
Shade match
83
Finish & visual result
82
Wear & performance
59
Skin suitability
60
Very close colour · Matte · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly warmer undertone · Full rather than medium coverage · No skin-like finish claimed · Not marketed for dry/sensitive skin · Contains listed fragrance
Retailer shade note: very deep skin with warm, peach undertones
Matches: Very close colour· Same neutral undertone· Claims 16-hour wear
Differences: Natural rather than matte finish· Full rather than medium coverage· No skin-like finish claimed
Score details
Shade match
91
Finish & visual result
58
Wear & performance
40
Skin suitability
100
Very close colour · Natural · Full coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Natural rather than matte finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim not settling into lines
Retailer shade note: deeper tan skin with neutral undertones
Matches: Same matte finish· Both claim a blurring effect· Claims 16-hour wear
Differences: Slightly deeper· Slightly cooler undertone· Full rather than medium coverage
Score details
Shade match
77
Finish & visual result
82
Wear & performance
59
Skin suitability
60
Close colour · Matte · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly deeper · Slightly cooler undertone · Full rather than medium coverage · No skin-like finish claimed · Not marketed for dry/sensitive skin · Contains listed fragrance
Retailer shade note: very deep skin with a balance of warm & cool undertones
Differences: Noticeably different swatch colour · Slightly lighter · Slightly cooler undertone · Buildable rather than medium coverage · No skin-like finish claimed · Not marketed for dry/normal/oily/sensitive skin
Retailer shade note: deep with cool red undertones
Differences: Natural rather than matte finish · Buildable rather than medium coverage · No skin-like finish claimed · Does not claim not settling into lines
Matches: Same matte finish· Both claim a blurring effect· Claims 16-hour wear
Differences: Slightly warmer undertone· Full rather than medium coverage· No skin-like finish claimed
Score details
Shade match
75
Finish & visual result
82
Wear & performance
59
Skin suitability
60
Close colour · Matte · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly warmer undertone · Full rather than medium coverage · No skin-like finish claimed · Not marketed for dry/sensitive skin · Contains listed fragrance
Retailer shade note: very deep skin with warm, peach undertones
Matches: Same neutral undertone· Same medium coverage· Claims long-wearing
Differences: Natural rather than matte finish· No skin-like finish claimed· No blurring effect claimed
Score details
Shade match
89
Finish & visual result
64
Wear & performance
40
Skin suitability
20
Close colour · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Natural rather than matte finish · No skin-like finish claimed · No blurring effect claimed · Does not claim not settling into lines · Not marketed for combination/normal/oily/sensitive skin · Contains listed fragrance
Matches: Same medium coverage· Both claim a skin-like finish· Both claim a blurring effect
Differences: Slightly deeper· Slightly cooler undertone· Natural rather than matte finish
Score details
Shade match
75
Finish & visual result
85
Wear & performance
40
Skin suitability
60
Close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Slightly deeper · Slightly cooler undertone · Natural rather than matte finish · Does not claim not settling into lines · Not marketed for oily/sensitive skin
Differences: Slightly deeper · Natural matte rather than matte finish · Buildable rather than medium coverage · No blurring effect claimed · Does not claim not settling into lines
Retailer shade note: tan shade with neutral undertones
Matches: Same neutral undertone· Same medium coverage· Both claim a skin-like finish
Differences: Noticeably different swatch colour· Slightly lighter· Natural rather than matte finish
Score details
Shade match
74
Finish & visual result
85
Wear & performance
40
Skin suitability
60
Slight colour difference · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Slightly lighter · Natural rather than matte finish · Does not claim not settling into lines · Not marketed for oily/sensitive skin
Retailer shade note: Rich Deep with neutral red undertones
The closest shade to Ulta Beauty Collection Adjustable Coverage Powder Foundation Deep Neutral (Deep tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Tarte CC color-correcting tinted serum in Espresso, against Ulta Beauty Collection Adjustable Coverage Powder Foundation in Deep Neutral. Every attribute compared, with its share of the score.
ComparedYour shadeDeep NeutralClosest shade matchEspressoHow they compareScore
Shade match55% of overall95
Colour60%92#8b6758#876553Very close colourColour difference 2.0 (0 is identical)
Depth15%98Deep tanDeepCloseDepth difference: 1.5
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Overall match 79/100Shade match 95/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Kylie Cosmetics Natural Blur Powder Foundation in 10.5N, against Ulta Beauty Collection Adjustable Coverage Powder Foundation in Deep Neutral. Every attribute compared, with its share of the score.
ComparedYour shadeDeep NeutralClosest overall alternative10.5NHow they compareScore
Shade match55% of overall84
Colour60%74#8b6758#94614eClose colourColour difference 4.4 (0 is identical)
Overall match 81/100Shade match 84/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.