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Velvet Veil Minerals Powder Foundation Medium to Tan Warm dupes and alternatives Ulta Beauty Collection

Light · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free3No drying alcohol4Vegan2Cruelty-free3Oil-free1With SPF2Mineral, applied. Remove

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Only showing matches mineral-based.

Closest shade matchClosest overall alternative: bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 Golden Ivory 07

The equivalent shade and the most similar foundation overall.

Your shade
Ulta Beauty Collection
Medium to Tan WarmChange shade
Depth and undertone: Light · Warm
Finish and coverage: Matte · Medium coverage
The match
bareMinerals
Golden Ivory 07
Depth and undertone: Light · Warm · yellow
Finish and coverage: Matte · Buildable coverage
Overall match
91out of 100
Shade (Shade match)
97
Finish (Finish & visual result)
89
Wear (Wear & performance)
66
Skin (Skin suitability)
100
Shade match
97out of 100
Colour
95
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$39.50Ulta BeautyUlta Beauty
Costs $23.50 more

Your shade $16 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · bareMinerals

    ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15

    Golden Beige 13
    Shade match 96
    $39.50Ulta BeautyUlta Beauty(product price)Costs $23.50 more

    Matches: Very close colourSame warm undertoneSame matte finish

    Differences: Buildable rather than medium coverage

    Score details
    Shade match
    96
    Finish & visual result
    89
    Wear & performance
    66
    Skin suitability
    100

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Buildable rather than medium coverage

    Retailer shade note: for light warm skin with a yellow hue

    Medium confidence· Digital match

    View match
  2. #3 · Dior

    Forever Natural Matte Velvet Compact Foundation

    2.5N
    Shade match 94
    $64SephoraSephoraCosts $48 more

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Same matte finish

    Differences: Not marketed for dry/normal/sensitive skinContains listed fragrance

    Score details
    Shade match
    94
    Finish & visual result
    100
    Wear & performance
    54
    Skin suitability
    40

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Not marketed for dry/normal/sensitive skin · Contains listed fragrance

    Retailer shade note: light

    Medium confidence· Digital match

    View match
  3. #4 · LIXR Beauty

    Multi-Use Cream-to-Powder Concealer & Foundation Stick

    Barley 3.5N
    Shade match 89
    $36SephoraSephoraCosts $20 more

    Matches: Near-identical swatch colourSame medium coverageClaims a skin-like finish

    Differences: Neutral rather than warm undertoneNot marketed for normal/sensitive skin

    Score details
    Shade match
    89
    Finish & visual result
    76
    Wear & performance
    60
    Skin suitability
    60

    Looks identical · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than warm undertone · Not marketed for normal/sensitive skin

    Retailer shade note: light / medium - neutral

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Ulta Beauty Collection Velvet Veil Minerals Powder Foundation Medium to Tan Warm (Light · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Dior Forever Skin Correct Full-Coverage Concealer

    2 Warm Peach

    Dior Forever Skin Correct Full-Coverage Concealer, shade 2 Warm Peach

    • Looks identical
    • Light · Warm · peach undertone

    $42

    SephoraView at Sephora
  2. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    3.9

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 3.9

    • Very close colour
    • Light · Warm · peach undertone

    $42

    SephoraView at Sephora
  3. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    2W1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 2W1

    • Very close colour
    • Light · Warm undertone

    $34

    SephoraView at Sephora
  4. NARS Radiant Creamy Concealer

    Macadamia

    NARS Radiant Creamy Concealer, shade Macadamia

    • Very close colour
    • Light medium · Warm undertone

    $36

    SephoraView at Sephora
  5. Rare Beauty Liquid Touch Brightening Concealer

    180W

    Rare Beauty Liquid Touch Brightening Concealer, shade 180W

    • Very close colour
    • Light · Warm undertone

    $24

    SephoraView at Sephora
  6. Tarte Shape Tape Full Coverage Matte Concealer

    27H light-medium honey

    Tarte Shape Tape Full Coverage Matte Concealer, shade 27H light-medium honey

    • Very close colour
    • Light · Warm · peach undertone

    $32

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 in Golden Ivory 07, against Ulta Beauty Collection Velvet Veil Minerals Powder Foundation in Medium to Tan Warm. Every attribute compared, with its share of the score.

ComparedYour shadeMedium to Tan WarmClosest matchGolden Ivory 07Score
Shade match55% of overall97
Colour95#e2b69c#e5b698Looks identicalColour difference 1.3 (0 is identical)
Depth100LightLightSameDepth difference: 0.3
Retailer descriptionNot statedVery fairNo depth word in one descriptionNot compared
Undertone100WarmWarm · yellowClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared89
Finish100MatteMatteSameSame matte finish
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared66
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 91/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 in Golden Ivory 07.

Same or better

  • Near-identical swatch colour
  • Same warm undertone
  • Same matte finish
  • Buildable rather than medium coverage
  • Claims a blurring effect
  • Claims not settling into lines
  • Both claim a lightweight feel
  • Adds SPF 15

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BasePowder-based, no siliconePowder-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 15
OverlapBoth powder-based; silicone none vs none
View full match

Where to buy Golden Ivory 07

Match price
$39.50Ulta BeautyUlta Beauty
Costs $23.50 more

Your shade $16 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.