Face Bond Self Setting Waterproof Foundation 37 dupes and alternatives Urban Decay
4.3 (4,659)·Rich deep · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same neutral undertone· Both claim a blurring effect
Differences: Radiant rather than matte finish· Light rather than medium coverage· Does not claim transfer resistance
Score details
Shade match
95
Finish & visual result
54
Wear & performance
82
Skin suitability
60
Very close colour · Radiant · Light coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Radiant rather than matte finish · Light rather than medium coverage · Does not claim transfer resistance · Not marketed for combination skin
Matches: Very close colour· Same neutral undertone· Claims a skin-like finish
Differences: Natural rather than matte finish· Light rather than medium coverage· No blurring effect claimed
Score details
Shade match
92
Finish & visual result
58
Wear & performance
82
Skin suitability
60
Very close colour · Natural · Light coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Natural rather than matte finish · Light rather than medium coverage · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin
Matches: Very close colour· Same neutral undertone· Same medium coverage
Differences: Radiant rather than matte finish· Does not claim transfer resistance· Does not claim a lightweight feel
Score details
Shade match
94
Finish & visual result
62
Wear & performance
68
Skin suitability
60
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Radiant rather than matte finish · Does not claim transfer resistance · Does not claim a lightweight feel · Not marketed for oily skin · Contains listed fragrance
Retailer shade note: for very deep skin with neutral undertones
Matches: Very close colour· Same neutral undertone· Same matte finish
Differences: Slightly deeper· Full rather than medium coverage· No blurring effect claimed
Score details
Shade match
89
Finish & visual result
81
Wear & performance
40
Skin suitability
84
Very close colour · Matte · Full coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Slightly deeper · Full rather than medium coverage · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Does not claim a lightweight feel
Retailer shade note: dark or deep skin tones with a neutral cool undertone
$6.99Ulta Beauty(product price)$33.01 less (83%)3.8 (142)
Matches: Very close colour· Same matte finish· Same medium coverage
Differences: Slightly cooler undertone· No blurring effect claimed· No long-wear claim
Score details
Shade match
86
Finish & visual result
89
Wear & performance
40
Skin suitability
84
Very close colour · Matte · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly cooler undertone · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Does not claim a lightweight feel
Retailer shade note: very deep with red undertones
$39Ulta Beauty(product price)$1 less (3%)4.3 (6,833)
Matches: Same neutral undertone· Same medium coverage· Both claim a blurring effect
Differences: Slightly lighter· Natural rather than matte finish· Does not claim transfer resistance
Score details
Shade match
85
Finish & visual result
81
Wear & performance
63
Skin suitability
60
Close colour · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Slightly lighter · Natural rather than matte finish · Does not claim transfer resistance · Does not claim a lightweight feel · Not marketed for oily skin
Matches: Very close colour· Same medium coverage· Both claim a blurring effect
Differences: Slightly deeper· Slightly warmer undertone· Natural rather than matte finish
Score details
Shade match
82
Finish & visual result
81
Wear & performance
68
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly deeper · Slightly warmer undertone · Natural rather than matte finish · Does not claim transfer resistance · Not marketed for oily skin
Retailer shade note: Extra deep with warm undertones
Matches: Very close colour· Same neutral undertone· Both claim a lightweight feel
Differences: Radiant rather than matte finish· Light rather than medium coverage· No blurring effect claimed
Score details
Shade match
94
Finish & visual result
43
Wear & performance
54
Skin suitability
60
Very close colour · Radiant · Light coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Radiant rather than matte finish · Light rather than medium coverage · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Not marketed for oily skin · Contains listed fragrance
Retailer shade note: for very deep skin with neutral undertones
The closest shade to Urban Decay Face Bond Self Setting Waterproof Foundation 37 (Rich deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
ILIA Super Serum Skin Tint SPF 40 in Lovina ST19, against Urban Decay Face Bond Self Setting Waterproof Foundation in 37. Every attribute compared, with its share of the score.
ComparedYour shade37Closest shade matchLovina ST19How they compareScore
Shade match55% of overall97
Colour60%95#56362a#53362cLooks identicalColour difference 1.3 (0 is identical)
Finish & visual result25% of overall · 3 of 4 compared54
Finish35%12MatteRadiantDifferentRadiant finish rather than matte
Coverage30%80MediumLightCloseLight coverage rather than medium (buildable: one step of tolerance)
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared40
Longevity30%40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance20%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall28
Skin type100%28Normal, combination, oilyNormal, dry, sensitiveBoth marketed for normal skin
Overall match 74/100Shade match 97/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation in 570N, against Urban Decay Face Bond Self Setting Waterproof Foundation in 37. Every attribute compared, with its share of the score.
ComparedYour shade37Closest overall alternative570NHow they compareScore
Shade match55% of overall96
Colour60%93#56362a#543228Very close colourColour difference 1.7 (0 is identical)
Finish & visual result25% of overall · 3 of 4 compared81
Finish35%100MatteMatteSameSame matte finish
Coverage30%80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared86
Longevity30%70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance20%100ClaimedClaimedSameBoth products claim transfer resistance
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100%100Normal, combination, oilyNormal, combination, oilyBoth marketed for normal/combination/oily skin
Overall match 91/100Shade match 96/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora
Ulta Beauty(product price)$6 less (15%)
