Deep tan · Neutral · neutral golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
6 of 30 matches
Only showing matches vegan, without talc.
The equivalent shade: scored on colour, depth and undertone only.
CVSYour shade $35 at Sephora
CoverGirl Clean Fresh Skin Milk Foundation
Every store that sells this shade · prices as last checked
CVS$11.99View at CVSThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
Ulta BeautyYour shade $35 at Sephora · product price; shade not separately priced · lowest price $16.97 at Walmart
Milani Conceal + Perfect Blur Out Skin Tint Stick
Every store that sells this shade · prices as last checked
Walmart$16.97View at Walmart
Walgreens$17.99View at WalgreensUlta Beautyfrom $18.49 · product priceView at Ulta BeautyRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
SephoraCosts $7 moreMatches: Same neutral undertoneSame natural finishSame medium coverage
Differences: Slightly deeperNo skin-like finish claimed
Slight colour difference · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly deeper · No skin-like finish claimed
Medium confidence· Digital match
Tarte CC color-correcting tinted serum
Every store that sells this shade · prices as last checked
Sephora$42View at Sephora
Target$24.51 less (70%)Matches: Similar undertone (warm vs neutral)Claims not settling into linesBoth claim a lightweight feel
Differences: Slightly lighterRadiant rather than natural finishLight rather than medium coverage
Slight colour difference · Radiant · Light coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Slightly lighter · Radiant rather than natural finish · Light rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · No long-wear claim · Contains listed fragrance · Contains drying alcohol
Medium confidence· Digital match
CoverGirl Clean Fresh Skin Milk Foundation
Every store that sells this shade · prices as last checked
Target$10.49View at TargetCVS$11.99View at CVSUlta Beauty(product price)$28.01 less (80%)Matches: Similar undertone (warm vs neutral)Same medium coverage
Differences: Matte rather than natural finishNo skin-like finish claimedNo blurring effect claimed
Slight colour difference · Matte · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Matte rather than natural finish · No skin-like finish claimed · No blurring effect claimed · No long-wear claim · Does not claim a lightweight feel
Retailer shade note: medium tan with golden undertones
Medium confidence· Digital match
Essence Foundation Stick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $6.99 · product priceView at Ulta BeautySephoraCosts $25 moreMatches: Same neutral undertoneSame medium coverageClaims transfer resistance
Differences: Radiant rather than natural finishNo skin-like finish claimedNo blurring effect claimed
Slight colour difference · Radiant · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Radiant rather than natural finish · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel
Retailer shade note: medium deep, neutral
Medium confidence· Digital match
Hourglass Illusion Luminous Glow Foundation SPF 30
Every store that sells this shade · prices as last checked
Sephora$60View at SephoraUlta Beautyfrom $60 · product priceView at Ulta BeautyThe closest shade to Urban Decay Hydromaniac Hydrating Dewy Foundation 55 (Deep tan · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Golden Caramel
$12.99
34 Medium Golden
$32
480W
$24
Medium Deep 1
$22
43.0 Deep Honey
$30
495 Suede W
$32
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
CoverGirl Clean Fresh Skin Milk Foundation in Deep/Dark, against Urban Decay Hydromaniac Hydrating Dewy Foundation in 55. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To CoverGirl Clean Fresh Skin Milk Foundation in Deep/Dark.
8 shared ingredients; weighted similarity 12%. Ingredients only affect results through the filters.
Milani Conceal + Perfect Blur Out Skin Tint Stick in 014, against Urban Decay Hydromaniac Hydrating Dewy Foundation in 55. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Milani Conceal + Perfect Blur Out Skin Tint Stick in 014.
3 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.
CoverGirl Clean Fresh Skin Milk Foundation Deep/Dark
CVSYour shade $35 at Sephora
Milani Conceal + Perfect Blur Out Skin Tint Stick 014
Ulta BeautyYour shade $35 at Sephora · product price; shade not separately priced · lowest price $16.97 at Walmart
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
