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Hydromaniac Hydrating Dewy Foundation 80 dupes and alternatives Urban Decay

Very deep · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free3No drying alcohol3Vegan1Cruelty-free3Oil-free0With SPF, applied. RemoveMineral0

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3 of 30

Only showing matches with SPF.

  • 27 matches have no SPF listed and are not shown.

Closest shade matchClosest overall alternative: Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation 64 Dark

The equivalent shade and the most similar foundation overall.

Your shade
Urban Decay
80Change shade
Depth and undertone: Very deep · Warm
Finish and coverage: Natural · Medium coverage
The match
Jane Iredale
64 Dark
Depth and undertone: Very deep · Warm
Finish and coverage: Radiant · Buildable coverage
Overall match
84out of 100
Shade (Shade match)
88
Finish (Finish & visual result)
85
Wear (Wear & performance)
70
Skin (Skin suitability)
76
Shade match
88out of 100
Colour
81
Depth
97
Undertone
100
High confidence· Digital matchWhy it matches
Match price
$56Ulta BeautyUlta Beauty
Costs $21 more

Your shade $35 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · PÜR

    4-in-1 Tinted Moisturizer SPF 20

    Dark Almond DG6
    Shade match 85
    $38Ulta BeautyUlta BeautyCosts $3 more

    Matches: Same warm undertoneSame natural finishBoth claim a skin-like finish

    Differences: Full rather than medium coverageNo blurring effect claimedNo long-wear claim

    Score details
    Shade match
    85
    Finish & visual result
    85
    Wear & performance
    60
    Skin suitability
    76

    Close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Full rather than medium coverage · No blurring effect claimed · No long-wear claim

    Retailer shade note: dark brown with golden undertone

    Medium confidence· Digital match

    View match
  2. #3 · Jane Iredale

    Skintuition SPF 30 Radiance-Boosting Liquid Foundation

    60 Dark
    Shade match 73
    $56Ulta BeautyUlta Beauty(product price)Costs $21 more

    Matches: Both claim a skin-like finishBoth claim a blurring effectClaims colour stability

    Differences: Slightly lighterNeutral rather than warm undertoneRadiant rather than natural finish

    Score details
    Shade match
    73
    Finish & visual result
    85
    Wear & performance
    70
    Skin suitability
    76

    Close colour · Radiant · Buildable coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly lighter · Neutral rather than warm undertone · Radiant rather than natural finish · Buildable rather than medium coverage

    Retailer shade note: dark with neutral undertones

    High confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Urban Decay Hydromaniac Hydrating Dewy Foundation 80 (Very deep · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    4Y73

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4Y73

    • Very close colour
    • Deep · Warm · golden undertone

    $35

    SephoraView at Sephora
  2. Glossier Stretch Concealer for Dewy Buildable Coverage

    Very Deep 1

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Very Deep 1

    • Close colour
    • Very deep · Warm · golden undertone

    $22

    SephoraView at Sephora
  3. L'Oréal Paris True Match Radiant Serum Concealer

    C7

    L'Oréal Paris True Match Radiant Serum Concealer, shade C7

    • Slight colour difference
    • Deep · Warm undertone

    $16.99

    Ulta BeautyView at Ulta Beauty
  4. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Chai

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Chai

    • Slight colour difference
    • Very deep · Warm · golden undertone

    $36

    SephoraView at Sephora
  5. Rare Beauty Liquid Touch Brightening Concealer

    520W

    Rare Beauty Liquid Touch Brightening Concealer, shade 520W

    • Slight colour difference
    • Deep · Warm · golden undertone

    $24

    SephoraView at Sephora
  6. Revlon ColorStay Skin Awaken Concealer

    Coffee

    Revlon ColorStay Skin Awaken Concealer, shade Coffee

    • Close colour
    • Very deep

    $14.99

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation in 64 Dark, against Urban Decay Hydromaniac Hydrating Dewy Foundation in 80. Every attribute compared, with its share of the score.

ComparedYour shade80Closest match64 DarkScore
Shade match55% of overall88
Colour81#714b27#724526Close colourColour difference 3.5 (0 is identical)
Depth97Very deepVery deepSameDepth difference: 2.1
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall85
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared70
Longevity7024-hour wearLong-wearingSome differenceYour product claims 24-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall76
Skin type76Normal, dryCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry skin
Overall match 84/100Shade match 88/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation in 64 Dark.

Same or better

  • Same warm undertone
  • Buildable rather than medium coverage
  • Both claim a skin-like finish
  • Both claim a blurring effect
  • Claims colour stability
  • Both claim a lightweight feel
  • Adds SPF 30

Different

  • Small colour difference on the swatch
  • Radiant finish instead of natural

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseOil-based, high siliconePowder-based, moderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 30
OverlapOil-based vs powder-based; silicone high vs moderate
View full match

Where to buy 64 Dark

Match price
$56Ulta BeautyUlta Beauty
Costs $21 more

Your shade $35 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.