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Lip Toy Staining Brush Lip Liner Sass dupes and alternatives Urban Decay

Pink · Cool · Light

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.

Closest shade matchClosest overall alternative: Sacheu Peel Off Lip Liner STAY-N First Bloom

The equivalent shade and the most similar lip liner overall.

Your shade
Urban Decay
SassChange shade
Colour family, undertone and depth: Pink · Cool · Light
Finish and opacity: —
The match
Sacheu
First Bloom
Colour family, undertone and depth: Pink · Cool · Light
Finish and opacity: —
Overall match
78out of 100
Shade (Shade match)
90
Finish (Finish & visual result)
50
Wear (Wear & performance)
70
Comfort (Comfort & suitability)
40
Shade match
90out of 100
Colour
84
Depth
97
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Match price
$14Ulta BeautyUlta Beauty
$11 less (44%)

Your shade $25 at Sephora · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · NYX Professional Makeup

    Slim Lip Pencil Lip Liner

    Sand Pink
    Shade match 89
    $6Ulta BeautyUlta Beauty(product price)$19 less (76%)

    Matches: Same cool undertoneSame longevity: long-wearingClaims hydration

    Differences: Does not claim smudge and transfer

    Score details
    Shade match
    89
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    40

    Close colour · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Does not claim smudge and transfer

    Retailer shade note: fuchsia pink

    Medium confidence· Digital match

    View match
  2. #3 · NARS

    Lip Liner

    BABYLON PINK
    Shade match 82
    $26Ulta BeautyUlta BeautyCosts $1 more

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    No material differences in the data we have.

    Score details
    Shade match
    82
    Finish & visual result
    50
    Wear & performance
    85
    Comfort & suitability
    40

    Close colour · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Retailer shade note: cool light pink

    Medium confidence· Digital match

    View match
  3. #4 · NYX Professional Makeup

    Slim Lip Pencil Lip Liner

    Citrine
    Shade match 84
    $6Ulta BeautyUlta Beauty(product price)$19 less (76%)

    Matches: Same cool undertoneSame longevity: long-wearingClaims hydration

    Differences: Does not claim smudge and transfer

    Score details
    Shade match
    84
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    40

    Close colour · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Does not claim smudge and transfer

    Retailer shade note: pearly mauve-pink

    Medium confidence· Digital match

    View match
  4. #5 · Make Up For Ever

    Artist Color Pencil Long-Lasting Lip Liner

    250 Daring Candy
    Shade match 71
    $26SephoraSephoraCosts $1 more

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourDeeper

    Score details
    Shade match
    71
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper

    Retailer shade note: Intense Fuchsia (Not suitable for use on eyes)

    Medium confidence· Digital match

    View match
  5. #6 · Palladio Beauty

    Lip Liner Classic Pencil

    Tickle Me Pink
    Shade match 82
    $9.99Ulta BeautyUlta Beauty(product price)$15.01 less (60%)

    Matches: Same cool undertoneSame longevity: long-wearing

    Differences: Does not claim smudge and transfer

    Score details
    Shade match
    82
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    50

    Close colour

    Ingredients (not scored): 0% ingredient overlap

    Differences: Does not claim smudge and transfer

    Medium confidence· Digital match

    View match
  6. #7 · Ulta Beauty Collection

    Automatic Retractable Lip Liner

    Shimmering Mauve
    Shade match 83
    $9.50Ulta BeautyUlta Beauty(product price)$15.50 less (62%)

    Matches: Same cool undertoneBoth claim smudge and transferClaims waterproof

    Differences: Mauve rather than pinkNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    63
    Comfort & suitability
    50

    Close colour · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Mauve rather than pink · Not listed rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  7. #8 · Charlotte Tilbury

    Lip Cheat Long-Lasting Waterproof Lip Liner

    M.I.KISS
    Shade match 79
    $28SephoraSephoraCosts $3 more

    Matches: Same cool undertoneBoth claim smudge and transferClaims waterproof

    Differences: Red rather than pink6-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    79
    Finish & visual result
    50
    Wear & performance
    74
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): 0% ingredient overlap

    Differences: Red rather than pink · 6-hour wear rather than long-wearing (longevity)

    Retailer shade note: berry red

    Medium confidence· Digital match

    View match
  8. #9 · Palladio Beauty

    Lip Liner Classic Pencil

    Nude Pink
    Shade match 78
    $9.99Ulta BeautyUlta Beauty(product price)$15.01 less (60%)

    Matches: Same longevity: long-wearing

    Differences: Neutral rather than cool undertoneDoes not claim smudge and transfer

    Score details
    Shade match
    78
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    50

    Close colour

    Ingredients (not scored): 0% ingredient overlap

    Differences: Neutral rather than cool undertone · Does not claim smudge and transfer

    Medium confidence· Digital match

    View match
  9. Shade match 73
    $25SephoraSephoraSame price

    Matches: Same longevity: long-wearingBoth claim smudge and transferClaims waterproof

    Differences: Neutral rather than cool undertone

    Score details
    Shade match
    73
    Finish & visual result
    50
    Wear & performance
    85
    Comfort & suitability
    40

    Slight colour difference · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Neutral rather than cool undertone

    Retailer shade note: nude pink

    Medium confidence· Digital match

    View match
  10. #11 · Hourglass

    Shape and Sculpt Lip Liner

    Tease 1.5
    Shade match 66
    $29SephoraSephoraCosts $4 more

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colour

    Score details
    Shade match
    66
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    40

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour

    Retailer shade note: Cool Nude Pink

    Medium confidence· Digital match

    View match
  11. #12 · Maybelline

    Color Sensational Shaping Lip Liner

    Pink Coral
    Shade match 63
    $9.59CVSCVS$15.41 less (62%)

    Matches: Same longevity: long-wearingBoth claim smudge and transfer

    Differences: Warm rather than cool undertoneCoral rather than pink

    Score details
    Shade match
    63
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    50

    Slight colour difference

    Ingredients (not scored): 0% ingredient overlap

    Differences: Warm rather than cool undertone · Coral rather than pink

    Medium confidence· Digital match

    View match
  12. #13 · Sacheu

    Peel Off Lip Liner STAY-N

    Power Move
    Shade match 75
    $14Ulta BeautyUlta Beauty(product price)$11 less (44%)

    Matches: Same cool undertoneSame longevity: long-wearingClaims hydration

    Differences: DeeperDoes not claim smudge and transfer

    Score details
    Shade match
    75
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    40

    Slight colour difference

    Ingredients (not scored): 15% ingredient overlap

    Differences: Deeper · Does not claim smudge and transfer

    Retailer shade note: hot pink

    Medium confidence· Digital match

    View match
  13. #14 · NARS

    Long Lasting Matte Lip Liner

    Babylon Pink
    Shade match 62
    $26SephoraSephoraCosts $1 more

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourLighter

    Score details
    Shade match
    62
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    50

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter

    Retailer shade note: cool light pink

    Medium confidence· Digital match

    View match
  14. #15 · Revlon

    PhotoReady Blur Lip Liner

    005 Misty
    Shade match 87
    $12.99Ulta BeautyUlta Beauty$12.01 less (48%)

    Matches: Same cool undertoneClaims comfortClaims hydration

    Differences: Not listed rather than long-wearing (longevity)Does not claim smudge and transfer

    Score details
    Shade match
    87
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): 0% ingredient overlap

    Differences: Not listed rather than long-wearing (longevity) · Does not claim smudge and transfer

    Medium confidence· Digital match

    View match
  15. #16 · Make Up For Ever

    Artist Color Pencil Long-Lasting Lip Liner

    206 Dreamy Pink
    Shade match 61
    $26SephoraSephoraCosts $1 more

    Matches: Same longevity: long-wearingBoth claim smudge and transferClaims comfort

    Differences: Noticeably different swatch colourDeeperWarm rather than cool undertone

    Score details
    Shade match
    61
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Warm rather than cool undertone

    Retailer shade note: Warm Medium Pink

    Medium confidence· Digital match

    View match
  16. #17 · Ulta Beauty Collection

    Automatic Retractable Lip Liner

    Raspberry
    Shade match 75
    $9.50Ulta BeautyUlta Beauty$15.50 less (62%)

    Matches: Same cool undertoneBoth claim smudge and transferClaims waterproof

    Differences: Berry rather than pinkNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    75
    Finish & visual result
    50
    Wear & performance
    63
    Comfort & suitability
    50

    Close colour · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Berry rather than pink · Not listed rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  17. #18 · Fenty Beauty

    Trace'd Out Pencil Lip Liner

    Bubble Tini
    Shade match 71
    $24SephoraSephora$1 less (4%)

    Matches: Both claim smudge and transferClaims waterproof

    Differences: Warm rather than cool undertone8-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    71
    Finish & visual result
    50
    Wear & performance
    74
    Comfort & suitability
    50

    Slight colour difference · Matte

    Ingredients (not scored): 4% ingredient overlap

    Differences: Warm rather than cool undertone · 8-hour wear rather than long-wearing (longevity)

    Retailer shade note: light beige pink

    Medium confidence· Digital match

    View match
  18. Shade match 60
    $47SephoraSephoraCosts $22 more

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourRed rather than pink

    Score details
    Shade match
    60
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    40

    Slight colour difference · Matte

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour · Red rather than pink

    Retailer shade note: Vivid Red

    Medium confidence· Digital match

    View match
  19. #20 · Ulta Beauty Collection

    Automatic Retractable Lip Liner

    Wild Berry
    Shade match 75
    $9.50Ulta BeautyUlta Beauty(product price)$15.50 less (62%)

    Matches: Same cool undertoneBoth claim smudge and transferClaims waterproof

    Differences: Berry rather than pinkNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    75
    Finish & visual result
    50
    Wear & performance
    63
    Comfort & suitability
    50

    Close colour · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Berry rather than pink · Not listed rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  20. #21 · ColourPop

    Long-Lasting Lippie Pencil

    Shot Clock
    Shade match 72
    $7Ulta BeautyUlta Beauty$18 less (72%)

    Matches: Same cool undertoneSame longevity: long-wearing

    Differences: Noticeably different swatch colourDeeperDoes not claim smudge and transfer

    Score details
    Shade match
    72
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    50

    Slight colour difference

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Does not claim smudge and transfer

    Retailer shade note: mid-tone mauve pink

    Medium confidence· Digital match

    View match
  21. #22 · Ulta Beauty Collection

    Automatic Retractable Lip Liner

    Bloom
    Shade match 74
    $9.50Ulta BeautyUlta Beauty(product price)$15.50 less (62%)

    Matches: Both claim smudge and transferClaims waterproof

    Differences: LighterNeutral rather than cool undertoneNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    74
    Finish & visual result
    50
    Wear & performance
    63
    Comfort & suitability
    50

    Slight colour difference · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Lighter · Neutral rather than cool undertone · Not listed rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  22. #23 · Tarte

    Maracuja Juicy Lip Liner

    Blush Pink
    Shade match 71
    $23SephoraSephora$2 less (8%)

    Matches: Both claim smudge and transferClaims hydration

    Differences: Neutral rather than cool undertoneNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    71
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    40

    Slight colour difference

    Ingredients (not scored): 1% ingredient overlap

    Differences: Neutral rather than cool undertone · Not listed rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  23. Shade match 70
    $29Ulta BeautyUlta BeautyCosts $4 more

    Matches: Same longevity: long-wearingClaims hydration

    Differences: Neutral rather than cool undertoneRose rather than pinkDoes not claim smudge and transfer

    Score details
    Shade match
    70
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    40

    Slight colour difference

    Ingredients (not scored): 1% ingredient overlap

    Differences: Neutral rather than cool undertone · Rose rather than pink · Does not claim smudge and transfer

    Retailer shade note: medium neutral rose

    Medium confidence· Digital match

    View match
  24. #25 · NYX Professional Makeup

    Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil

    Tea & Cookies
    Shade match 69
    $6Ulta BeautyUlta Beauty(product price)$19 less (76%)

    Matches: Same longevity: long-wearing

    Differences: Warm rather than cool undertoneDoes not claim smudge and transfer

    Score details
    Shade match
    69
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    50

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 2% ingredient overlap

    Differences: Warm rather than cool undertone · Does not claim smudge and transfer

    Retailer shade note: deep pale pink

    Medium confidence· Digital match

    View match
  25. #26 · L'Oréal Paris

    Blurfiller Blurring Lip Contour

    Worth It
    Shade match 81
    $12.99Ulta BeautyUlta Beauty$12.01 less (48%)

    Matches: Very close colourSame cool undertone

    Differences: Nude rather than pinkNot listed rather than long-wearing (longevity)Does not claim smudge and transfer

    Score details
    Shade match
    81
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    50

    Very close colour

    Ingredients (not scored): 0% ingredient overlap

    Differences: Nude rather than pink · Not listed rather than long-wearing (longevity) · Does not claim smudge and transfer

    Retailer shade note: pinky nude

    Medium confidence· Digital match

    View match
  26. Shade match 69
    $22SephoraSephora$3 less (12%)

    Matches: Same longevity: long-wearingClaims hydration

    Differences: DeeperNeutral rather than cool undertoneRed rather than pink

    Score details
    Shade match
    69
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Deeper · Neutral rather than cool undertone · Red rather than pink · Does not claim smudge and transfer

    Retailer shade note: true red

    Medium confidence· Digital match

    View match
  27. #28 · NYX Professional Makeup

    Retractable Long-Lasting Mechanical Lip Liner

    Nectar
    Shade match 56
    $6Ulta BeautyUlta Beauty(product price)$19 less (76%)

    Matches: Same longevity: long-wearingBoth claim smudge and transferClaims hydration

    Differences: Noticeably different swatch colourDeeperNeutral rather than cool undertone

    Score details
    Shade match
    56
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    40

    Visibly different colour

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Neutral rather than cool undertone

    Retailer shade note: deep pink

    Medium confidence· Digital match

    View match
  28. #29 · L'Oréal Paris

    Blurfiller Blurring Lip Contour

    Worth It Medium
    Shade match 80
    $12.99Ulta BeautyUlta Beauty$12.01 less (48%)

    Matches: Same cool undertone

    Differences: Berry rather than pinkNot listed rather than long-wearing (longevity)Does not claim smudge and transfer

    Score details
    Shade match
    80
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    50

    Close colour

    Ingredients (not scored): 0% ingredient overlap

    Differences: Berry rather than pink · Not listed rather than long-wearing (longevity) · Does not claim smudge and transfer

    Retailer shade note: medium berry

    Medium confidence· Digital match

    View match
  29. #30 · Huda Beauty

    Lip Contour 2.0 Automatic Matte Lip Pencil

    Vivid Pink
    Shade match 66
    $23SephoraSephora$2 less (8%)

    Matches: Both claim smudge and transferClaims waterproofClaims comfort

    Differences: Warm rather than cool undertone9-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    66
    Finish & visual result
    50
    Wear & performance
    74
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Warm rather than cool undertone · 9-hour wear rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Why the closest match works

Sacheu Peel Off Lip Liner STAY-N in First Bloom, against Urban Decay Lip Toy Staining Brush Lip Liner in Sass. Every attribute compared, with its share of the score.

ComparedYour shadeSassClosest matchFirst BloomScore
Shade match60% of overall90
Colour84#e86680#d86c7cClose colourColour difference 3.1 (0 is identical)
Depth97LightLightSameDepth difference 1.9 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family100PinkPinkSameSame colour family
Finish & visual result10% of overall · none of 1 comparable50
Finishnot comparableNot listedNot listedNot listed for eitherNeither product lists a finish
Wear & performance25% of overall · 2 of 4 compared70
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Smudge and transfer40ClaimedNot listedSome differenceOnly your product claims smudge or transfer resistance; the match does not list it
Waterproofnot comparableNot listedNot listedNot listed for eitherNeither product lists waterproof wear
Format and precisionnot comparableNot listedNot listedNot listed for eitherNeither product lists a format
Comfort & suitability5% of overall · 1 of 2 compared40
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydration40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Overall match 78/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Sacheu Peel Off Lip Liner STAY-N in First Bloom.

Same or better

  • $11 less
  • Same cool undertone
  • Same longevity: long-wearing
  • Claims hydration

Different

  • Small colour difference on the swatch
  • Does not claim smudge and transfer

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Shade descriptionnude-pinkcool pink
BaseWater-based, moderate siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy First Bloom

Match price
$14Ulta BeautyUlta Beauty
$11 less (44%)

Your shade $25 at Sephora · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.