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Bio Powder Foundation 7W dupes and alternatives Well People

Medium light · Olive undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches cruelty-free, without talc.

  • 26 matches have no cruelty-free claim listed and are not shown.
  • 1 match has no ingredient list listed and is not shown.

Closest shade matchClosest overall alternative: CoverGirl Clean Fresh Skin Milk Foundation Tan 580

The equivalent shade and the most similar foundation overall.

Your shade
Well People
7WChange shade
  • 7Wcurrent shade
  • 9W
Depth and undertone: Medium light · Olive
Finish and coverage: Matte · Light coverage
The match
CoverGirl
Tan 580
Depth and undertone: Medium light
Finish and coverage: Radiant · Light coverage
Overall match
81out of 100
Shade (Shade match)
88
Finish (Finish & visual result)
53
Wear (Wear & performance)
100
Skin (Skin suitability)
80
Shade match
88out of 100
Colour
94
Depth
99
Undertone
70
Medium confidence· Digital matchWhy it matches
Best price
$8.74Ulta BeautyUlta Beauty
$10.86 less (55%)

Your shade $19.60 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Live Tinted

    HUESTICK Complexion Stick

    13 Medium
    Shade match 86
    $42Ulta BeautyUlta Beauty(product price)Costs $22.40 more

    Matches: Very close colourSame matte finishClaims a skin-like finish

    Differences: Slightly warmer undertoneFull rather than light coverageDoes not claim not settling into lines

    Score details
    Shade match
    86
    Finish & visual result
    61
    Wear & performance
    66
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly warmer undertone · Full rather than light coverage · Does not claim not settling into lines

    Retailer shade note: warm undertone

    Medium confidence· Digital match

    View match
  2. #3 · Ulta Beauty Collection

    Moisturizing Complexion Stick

    Light To Medium Warm
    Shade match 87
    $16Ulta BeautyUlta Beauty$3.60 less (18%)

    Matches: Very close colourClaims a blurring effect

    Differences: Slightly warmer undertoneNatural rather than matte finishMedium rather than light coverage

    Score details
    Shade match
    87
    Finish & visual result
    62
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Medium rather than light coverage · Does not claim not settling into lines · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  3. #4 · Revolution Beauty

    Skin Silk Serum Foundation

    F11.5C
    Shade match 81
    $15Ulta BeautyUlta Beauty(product price)$4.60 less (23%)

    Matches: Very close colourSame light coverageClaims a skin-like finish

    Differences: Slightly cooler undertoneRadiant rather than matte finishDoes not claim not settling into lines

    Score details
    Shade match
    81
    Finish & visual result
    50
    Wear & performance
    66
    Skin suitability
    100

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Slightly cooler undertone · Radiant rather than matte finish · Does not claim not settling into lines · Contains listed fragrance

    Retailer shade note: Tan skin tone, cool beige undertone

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Well People Bio Powder Foundation 7W (Medium light · Olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 6.5 O

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 6.5 O

    • Looks identical
    • Medium light · Olive · neutral olive undertone

    $32

  2. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    435 Bisque W

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 435 Bisque W

    • Looks identical
    • Medium · Warm · golden undertone

    $32

  3. Tarte Shape Tape Full Coverage Matte Concealer

    42S tan sand

    Tarte Shape Tape Full Coverage Matte Concealer, shade 42S tan sand

    • Looks identical
    • Medium light · Warm · golden undertone

    $32

  4. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    33.5 Tan Natural

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 33.5 Tan Natural

    • Very close colour
    • Medium · Neutral undertone

    $30

  5. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    2N34

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 2N34

    • Very close colour
    • Medium light · Neutral · neutral golden undertone

    $35

  6. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 2

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 2

    • Very close colour
    • Medium · Neutral undertone

    $22

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

CoverGirl Clean Fresh Skin Milk Foundation in Tan 580, against Well People Bio Powder Foundation in 7W. Every attribute compared, with its share of the score.

ComparedYour shade7WClosest matchTan 580Score
Shade match55% of overall88
Colour94#cda07a#cea180Very close colourColour difference 1.7 (0 is identical)
Depth99Medium lightMedium lightSameDepth difference: 0.6
Retailer descriptionTanNot statedNo depth word in one descriptionNot compared
Undertone70OliveUnknownSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared53
Finish12MatteRadiantDifferentRadiant finish rather than matte
Coverage100LightLightSameSame light coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared100
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall80
Skin type80Combination, dry, normal, oily, sensitiveCombination, dry, normal, oilyBoth marketed for combination/​dry/​normal/​oily skin
Overall match 81/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To CoverGirl Clean Fresh Skin Milk Foundation in Tan 580.

Same or better

  • $10.86 less
  • Very close colour
  • Same light coverage
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Radiant finish instead of matte
  • Not marketed for sensitive skin
  • Fragrance is listed in the formula
  • Contains alcohol denat.

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BasePowder-based, no siliconeWater-based, high silicone
FragranceNot listedListed (limonene)
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapPowder-based vs water-based; silicone none vs high

Where to buy Tan 580

Best price
$8.74Ulta BeautyUlta Beauty
$10.86 less (55%)

Your shade $19.60 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.