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Supernatural Complexion Stick 30 Medium Tan Warm dupes and alternatives Well People

Medium tan · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free1No drying alcohol2Vegan0Cruelty-free0Oil-free0With SPF0Mineral, applied. Remove

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Only showing matches mineral-based.

Closest shade matchClosest overall alternative: Well People Skinforia Serum Foundation 30 Medium Tan Warm

The equivalent shade and the most similar foundation overall.

Your shade
Well People
30 Medium Tan WarmChange shade
Depth and undertone: Medium tan · Warm
Finish and coverage: Natural · Light coverage
The match
Well People
30 Medium Tan Warm
Depth and undertone: Medium · Warm
Finish and coverage: Natural · Buildable coverage
Overall match
85out of 100
Shade (Shade match)
94
Finish (Finish & visual result)
79
Wear (Wear & performance)
60
Skin (Skin suitability)
80
Shade match
94out of 100
Colour
91
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$21Ulta BeautyUlta Beauty
Costs $2.80 more

Your shade $18.20 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · L'Oréal Paris

    True Match Hyaluron Tinted Balm Foundation

    Medium Tan
    Shade match 90
    $17.99Ulta BeautyUlta Beauty$0.21 less (1%)

    Matches: Very close colourSimilar undertone (neutral vs warm)Same light coverage

    Differences: Radiant rather than natural finishContains listed fragrance

    Score details
    Shade match
    90
    Finish & visual result
    76
    Wear & performance
    66
    Skin suitability
    100

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Radiant rather than natural finish · Contains listed fragrance

    Retailer shade note: 6 medium tan

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Well People Supernatural Complexion Stick 30 Medium Tan Warm (Medium tan · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Brittle 6.5 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Brittle 6.5 Golden

    • Looks identical
    • Medium · Warm · golden undertone

    $31

    SephoraView at Sephora
  2. Milk Makeup Future Fluid Longwear Hydrating Concealer

    17W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 17W

    • Looks identical
    • Medium tan · Warm undertone

    $30

    Ulta BeautyView at Ulta Beauty
  3. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 3

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 3

    • Looks identical
    • Medium tan · Warm · golden undertone

    $22

    SephoraView at Sephora
  4. NARS Soft Matte Complete Concealer

    Caramel

    NARS Soft Matte Complete Concealer, shade Caramel

    • Very close colour
    • Medium · Warm undertone

    $36

    SephoraView at Sephora
  5. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Maple 8.5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Maple 8.5

    • Very close colour
    • Medium · Warm · peach undertone

    $39

    SephoraView at Sephora
  6. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    400

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 400

    • Very close colour
    • Medium · Warm undertone

    $30

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Well People Skinforia Serum Foundation in 30 Medium Tan Warm, against Well People Supernatural Complexion Stick in 30 Medium Tan Warm. Every attribute compared, with its share of the score.

ComparedYour shade30 Medium Tan WarmClosest match30 Medium Tan WarmScore
Shade match55% of overall94
Colour91#c98a55#c78f60Very close colourColour difference 2.1 (0 is identical)
Depth97Medium tanMediumCloseDepth difference: 1.7
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared79
Finish100NaturalNaturalSameSame natural finish
Coverage80LightBuildableCloseBuildable coverage rather than light (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared60
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall80
Skin type80Combination, dry, normal, oily, sensitiveCombination, dry, normal, oilyBoth marketed for combination/​dry/​normal/​oily skin
Overall match 85/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Well People Skinforia Serum Foundation in 30 Medium Tan Warm.

Same or better

  • Very close colour
  • Same warm undertone
  • Same natural finish
  • Buildable rather than light coverage
  • Claims a skin-like finish
  • Claims long-wearing
  • Both claim a lightweight feel

Different

  • Not marketed for sensitive skin

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseOil-based, no siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs unknown-based; silicone none vs none
View full match

Where to buy 30 Medium Tan Warm

Best price
$21Ulta BeautyUlta Beauty
Costs $2.80 more

Your shade $18.20 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.