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Supernatural Complexion Stick 40 Deep Neutral dupes and alternatives Well People

Deep · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: Chanel LES BEIGES Water-Fresh Complexion Touch B130

The equivalent shade and the most similar foundation overall.

Your shade
Well People
40 Deep NeutralChange shade
Depth and undertone: Deep · Neutral
Finish and coverage: Natural · Light coverage
The match
Chanel
B130
Depth and undertone: Deep · Neutral
Finish and coverage: Natural · Medium coverage
Overall match
96out of 100
Shade (Shade match)
97
Finish (Finish & visual result)
91
Wear (Wear & performance)
100
Skin (Skin suitability)
100
Shade match
97out of 100
Colour
96
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$70Ulta BeautyUlta Beauty
Costs $51.80 more

Your shade $18.20 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 95
    $70Ulta BeautyUlta BeautyCosts $51.80 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Medium rather than light coverage

    Score details
    Shade match
    95
    Finish & visual result
    91
    Wear & performance
    100
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Medium rather than light coverage

    Medium confidence· Digital match

    View match
  2. Shade match 95
    $70Ulta BeautyUlta BeautyCosts $51.80 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Medium rather than light coverage

    Score details
    Shade match
    95
    Finish & visual result
    91
    Wear & performance
    100
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Medium rather than light coverage

    Medium confidence· Digital match

    View match
  3. Shade match 94
    $72Ulta BeautyUlta BeautyCosts $53.80 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Medium rather than light coverage

    Score details
    Shade match
    94
    Finish & visual result
    91
    Wear & performance
    100
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Medium rather than light coverage

    Medium confidence· Digital match

    View match
  4. Shade match 93
    $72Ulta BeautyUlta BeautyCosts $53.80 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Medium rather than light coverage

    Score details
    Shade match
    93
    Finish & visual result
    91
    Wear & performance
    100
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Medium rather than light coverage

    Medium confidence· Digital match

    View match
  5. #6 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    53 Deep Neutral
    Shade match 95
    $8Ulta BeautyUlta Beauty(product price)$10.20 less (56%)

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Medium rather than light coverageNot marketed for sensitive skin

    Score details
    Shade match
    95
    Finish & visual result
    91
    Wear & performance
    54
    Skin suitability
    80

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Medium rather than light coverage · Not marketed for sensitive skin

    Retailer shade note: deep with neutral undertones

    Medium confidence· Digital match

    View match
  6. Shade match 94
    $39.50Ulta BeautyUlta Beauty(product price)Costs $21.30 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Medium rather than light coverageNot marketed for oily skin

    Score details
    Shade match
    94
    Finish & visual result
    81
    Wear & performance
    66
    Skin suitability
    80

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Medium rather than light coverage · Not marketed for oily skin

    Retailer shade note: very deep neutral skin with peach undertones

    Medium confidence· Digital match

    View match
  7. #8 · Pat McGrath Labs

    Skin Fetish: Sublime Perfection Foundation

    Deep 31
    Shade match 94
    $69SephoraSephoraCosts $50.80 more

    Matches: Very close colourSame neutral undertoneClaims a blurring effect

    Differences: Radiant rather than natural finishMedium rather than light coverageNot marketed for oily/sensitive skin

    Score details
    Shade match
    94
    Finish & visual result
    62
    Wear & performance
    100
    Skin suitability
    60

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Radiant rather than natural finish · Medium rather than light coverage · Not marketed for oily/sensitive skin · Contains drying alcohol

    Retailer shade note: deep with neutral red undertones

    Medium confidence· Digital match

    View match
  8. #9 · Pat McGrath Labs

    Skin Fetish: Sublime Perfection Foundation

    Deep 30
    Shade match 91
    $69SephoraSephoraCosts $50.80 more

    Matches: Near-identical swatch colourClaims a blurring effectBoth claim a lightweight feel

    Differences: Olive rather than neutral undertoneRadiant rather than natural finishMedium rather than light coverage

    Score details
    Shade match
    91
    Finish & visual result
    62
    Wear & performance
    100
    Skin suitability
    60

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Olive rather than neutral undertone · Radiant rather than natural finish · Medium rather than light coverage · Not marketed for oily/sensitive skin · Contains drying alcohol

    Retailer shade note: deep with neutral olive undertones

    Medium confidence· Digital match

    View match
  9. Shade match 97
    $48SephoraSephoraCosts $29.80 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Medium rather than light coverageNot marketed for dry/sensitive skin

    Score details
    Shade match
    97
    Finish & visual result
    79
    Wear & performance
    49
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Medium rather than light coverage · Not marketed for dry/sensitive skin

    Retailer shade note: for medium deep skintones with neutral undertones

    Medium confidence· Digital match

    View match
  10. Shade match 90
    $38SephoraSephoraCosts $19.80 more

    Matches: Near-identical swatch colourSame natural finishClaims long-wearing

    Differences: Slightly warmer undertoneMedium rather than light coverageNot marketed for dry/sensitive skin

    Score details
    Shade match
    90
    Finish & visual result
    91
    Wear & performance
    54
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than light coverage · Not marketed for dry/sensitive skin

    Retailer shade note: deep-rich (warm yellow)

    Medium confidence· Digital match

    View match
  11. #12 · RMS Beauty

    ReEvolve Natural Finish Foundation

    111
    Shade match 93
    $59Ulta BeautyUlta Beauty(product price)Costs $40.80 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Medium rather than light coverageDoes not claim a lightweight feel

    Score details
    Shade match
    93
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Medium rather than light coverage · Does not claim a lightweight feel

    Retailer shade note: deep mahogany

    Medium confidence· Digital match

    View match
  12. #13 · L'Oréal Paris

    True Match Super-Blendable Foundation

    N9 Neutral Medium Deep
    Shade match 94
    $13.99Ulta BeautyUlta Beauty(product price)$4.21 less (23%)

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Medium rather than light coverageDoes not claim a lightweight feel

    Score details
    Shade match
    94
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Medium rather than light coverage · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  13. Shade match 96
    $39.50Ulta BeautyUlta Beauty(product price)Costs $21.30 more

    Matches: Very close colourSame neutral undertoneClaims not settling into lines

    Differences: Matte rather than natural finishMedium rather than light coverageNot marketed for dry/normal/sensitive skin

    Score details
    Shade match
    96
    Finish & visual result
    67
    Wear & performance
    66
    Skin suitability
    40

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Matte rather than natural finish · Medium rather than light coverage · Not marketed for dry/normal/sensitive skin

    Retailer shade note: deepest skin w/ neutral to golden undertones

    Medium confidence· Digital match

    View match
  14. #15 · Sephora Collection

    Best Skin Ever Liquid Foundation

    32Y
    Shade match 85
    $24SephoraSephoraCosts $5.80 more

    Matches: Very close colourSame natural finishClaims long-wearing

    Differences: Slightly warmer undertoneMedium rather than light coverageNot marketed for oily/sensitive skin

    Score details
    Shade match
    85
    Finish & visual result
    91
    Wear & performance
    54
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than light coverage · Not marketed for oily/sensitive skin

    Retailer shade note: very tan with yellow undertones

    Medium confidence· Digital match

    View match
  15. Shade match 94
    $39.50Ulta BeautyUlta Beauty(product price)Costs $21.30 more

    Matches: Very close colourSame neutral undertoneClaims not settling into lines

    Differences: Matte rather than natural finishMedium rather than light coverageNot marketed for dry/normal/sensitive skin

    Score details
    Shade match
    94
    Finish & visual result
    67
    Wear & performance
    66
    Skin suitability
    40

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Matte rather than natural finish · Medium rather than light coverage · Not marketed for dry/normal/sensitive skin

    Retailer shade note: deepest skin w/ neutral undertones

    Medium confidence· Digital match

    View match

Showing 12 of 15 matches

Looking for a concealer in your shade?

The closest shade to Well People Supernatural Complexion Stick 40 Deep Neutral (Deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC58

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC58

    • Very close colour
    • Deep · Neutral undertone

    $30

  2. Dior Forever Skin Correct Full-Coverage Concealer

    8 Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 8 Neutral

    • Very close colour
    • Deep · Neutral undertone

    $42

  3. Rare Beauty Liquid Touch Brightening Concealer

    530N

    Rare Beauty Liquid Touch Brightening Concealer, shade 530N

    • Very close colour
    • Deep · Neutral undertone

    $24

  4. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    4N72

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4N72

    • Very close colour
    • Deep · Neutral undertone

    $35

  5. Milk Makeup Future Fluid Longwear Hydrating Concealer

    22NW

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 22NW

    • Very close colour
    • Deep · Neutral · neutral golden undertone

    $30

  6. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Chestnut

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Chestnut

    • Close colour
    • Deep · Neutral undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Chanel LES BEIGES Water-Fresh Complexion Touch in B130, against Well People Supernatural Complexion Stick in 40 Deep Neutral. Every attribute compared, with its share of the score.

ComparedYour shade40 Deep NeutralClosest matchB130Score
Shade match55% of overall97
Colour96#8a542f#8b512cLooks identicalColour difference 1.3 (0 is identical)
Depth99DeepDeepSameDepth difference: 0.9
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared91
Finish100NaturalNaturalSameSame natural finish
Coverage80LightMediumCloseMedium coverage rather than light (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 1 of 5 compared100
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 96/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Chanel LES BEIGES Water-Fresh Complexion Touch in B130.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Same natural finish
  • Medium rather than light coverage
  • Both claim a lightweight feel

Ingredients (information only, not scored)

0 shared ingredients; weighted similarity 0%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseOil-based, no siliconeWater-based, moderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone none vs moderate

Where to buy B130

Best price
$70Ulta BeautyUlta Beauty
Costs $51.80 more

Your shade $18.20 at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.