Deep · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Avoid an ingredient
32 matches
32 matches
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $18.20 at Ulta Beauty
MAC Cosmetics Studio Fix Fluid SPF 15 Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at Sephora
Ulta Beautyfrom $39 · product priceView at Ulta Beauty
Macy's$39View at Macy'sThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
Ulta BeautyYour shade $18.20 at Ulta Beauty
Chanel LES BEIGES Water-Fresh Complexion Touch
Every store that sells this shade · prices as last checked
Ulta Beauty$70View at Ulta BeautyRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta BeautyCosts $51.80 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Medium rather than light coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Medium rather than light coverage
Medium confidence· Digital match
Chanel LES BEIGES Water-Fresh Complexion Touch
Every store that sells this shade · prices as last checked
Ulta Beauty$70View at Ulta BeautyUlta BeautyCosts $51.80 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Medium rather than light coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Medium rather than light coverage
Medium confidence· Digital match
Chanel LES BEIGES Water-Fresh Complexion Touch
Every store that sells this shade · prices as last checked
Ulta Beauty$70View at Ulta BeautyUlta BeautyCosts $53.80 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Medium rather than light coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Medium rather than light coverage
Medium confidence· Digital match
Chanel LES BEIGES Water-Fresh Complexion Touch
Every store that sells this shade · prices as last checked
Ulta Beauty$72View at Ulta BeautyUlta BeautyCosts $53.80 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Medium rather than light coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Medium rather than light coverage
Medium confidence· Digital match
Chanel LES BEIGES Water-Fresh Complexion Touch
Every store that sells this shade · prices as last checked
Ulta Beauty$72View at Ulta BeautyUlta Beauty$3.25 less (18%)Matches: Near-identical swatch colourSame natural finishSame light coverage
Differences: Slightly warmer undertone
Looks identical · Natural · Light coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly warmer undertone
Retailer shade note: medium dark with warm undertones
Medium confidence· Digital match
BLK/OPL TRUE COLOR Pore Perfecting Liquid Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$3.25 less (18%)Matches: Very close colourSame natural finishSame light coverage
Differences: Slightly warmer undertone
Very close colour · Natural · Light coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly warmer undertone
Retailer shade note: light medium with warm undertones
Medium confidence· Digital match
BLK/OPL TRUE COLOR Pore Perfecting Liquid Foundation
Every store that sells this shade · prices as last checked
Ulta BeautyCosts $30.80 moreMatches: Near-identical swatch colourSame neutral undertoneSame natural finish
Differences: Buildable rather than light coverage
Looks identical · Natural · Buildable coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Buildable rather than light coverage
Medium confidence· Digital match
Clinique Daily Calm Makeup Balm Foundation
Every store that sells this shade · prices as last checked
Macy's$49View at Macy'sUlta Beauty$49View at Ulta BeautyUlta Beauty(product price)Costs $23.80 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Buildable rather than light coverage
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Buildable rather than light coverage
Medium confidence· Digital match
Tarte Timeless Hydrating Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyUlta Beauty(product price)$10.20 less (56%)Matches: Very close colourSame neutral undertoneSame natural finish
Differences: Medium rather than light coverageNot marketed for sensitive skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Medium rather than light coverage · Not marketed for sensitive skin
Retailer shade note: deep with neutral undertones
Medium confidence· Digital match
e.l.f. Cosmetics Soft Glam Satin Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta Beauty
Target$8View at Target
Walmart$8View at Walmart
AmazonSee price at AmazonView at AmazonUlta Beauty(product price)Costs $22.80 moreMatches: Near-identical swatch colourSame natural finishSame light coverage
Differences: Slightly warmer undertone
Looks identical · Natural · Light coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Slightly warmer undertone
Retailer shade note: deep with warm undertones
Medium confidence· Digital match
Fenty Beauty Eaze Drop Lightweight Blurring Skin Tint
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $41 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $21.30 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Medium rather than light coverageNot marketed for oily skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Medium rather than light coverage · Not marketed for oily skin
Retailer shade note: very deep neutral skin with peach undertones
Medium confidence· Digital match
bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $39.50 · product priceView at Ulta BeautySephoraCosts $50.80 moreMatches: Very close colourSame neutral undertoneClaims a blurring effect
Differences: Radiant rather than natural finishMedium rather than light coverageNot marketed for oily/sensitive skin
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Radiant rather than natural finish · Medium rather than light coverage · Not marketed for oily/sensitive skin · Contains drying alcohol
Retailer shade note: deep with neutral red undertones
Medium confidence· Digital match
Pat McGrath Labs Skin Fetish: Sublime Perfection Foundation
Every store that sells this shade · prices as last checked
Sephora$69View at SephoraUlta Beautyfrom $69 · product priceView at Ulta BeautyUlta BeautyCosts $16.80 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Medium rather than light coverage
Very close colour · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Medium rather than light coverage
Medium confidence· Digital match
Iconic London Super Smoother Blurring Skin Tint
Every store that sells this shade · prices as last checked
Ulta Beauty$35View at Ulta BeautyUlta Beauty$1.21 less (7%)Matches: Very close colourSame light coverageClaims a skin-like finish
Differences: Slightly warmer undertoneRadiant rather than natural finish
Very close colour · Radiant · Light coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly warmer undertone · Radiant rather than natural finish
Medium confidence· Digital match
L'Oréal Paris Lumi Le Glow Skin Tint
Every store that sells this shade · prices as last checked
Target$13.99View at TargetWalmart$15.12View at WalmartUlta Beauty$16.99View at Ulta Beauty
Walgreens$16.99View at Walgreens
CVS$16.99View at CVSUlta Beauty(product price)Costs $50.80 moreMatches: Near-identical swatch colourSame neutral undertoneSame light coverage
Differences: Radiant rather than natural finishDoes not claim a lightweight feelContains listed fragrance
Looks identical · Radiant · Light coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Radiant rather than natural finish · Does not claim a lightweight feel · Contains listed fragrance
Retailer shade note: dark-deep shade, neutral undertone
Medium confidence· Digital match
Chanel LES BEIGES Healthy Glow Foundation Hydration and Longwear
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $69 · product priceView at Ulta BeautySephoraCosts $50.80 moreMatches: Near-identical swatch colourClaims a blurring effectBoth claim a lightweight feel
Differences: Olive rather than neutral undertoneRadiant rather than natural finishMedium rather than light coverage
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Olive rather than neutral undertone · Radiant rather than natural finish · Medium rather than light coverage · Not marketed for oily/sensitive skin · Contains drying alcohol
Retailer shade note: deep with neutral olive undertones
Medium confidence· Digital match
Pat McGrath Labs Skin Fetish: Sublime Perfection Foundation
Every store that sells this shade · prices as last checked
Sephora$69View at SephoraUlta Beautyfrom $69 · product priceView at Ulta BeautySephoraCosts $29.80 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Medium rather than light coverageNot marketed for dry/sensitive skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Medium rather than light coverage · Not marketed for dry/sensitive skin
Retailer shade note: for medium deep skintones with neutral undertones
Medium confidence· Digital match
Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beautyfrom $48 · product priceView at Ulta BeautySephoraCosts $19.80 moreMatches: Near-identical swatch colourSame natural finishClaims long-wearing
Differences: Slightly warmer undertoneMedium rather than light coverageNot marketed for dry/sensitive skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly warmer undertone · Medium rather than light coverage · Not marketed for dry/sensitive skin
Retailer shade note: deep-rich (warm yellow)
Medium confidence· Digital match
MERIT The Minimalist Perfecting Complexion Foundation and Concealer Stick
Every store that sells this shade · prices as last checked
Sephora$38View at SephoraSephoraCosts $29.80 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Medium rather than light coverageNot marketed for dry/sensitive skinContains drying alcohol
Very close colour · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Medium rather than light coverage · Not marketed for dry/sensitive skin · Contains drying alcohol
Retailer shade note: dark with neutral undertone
Medium confidence· Digital match
Makeup By Mario SurrealSkin Natural Finish Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beauty(product price)Costs $23.80 moreMatches: Very close colourSame neutral undertoneClaims a skin-like finish
Differences: Matte rather than natural finishFull rather than light coverage
Very close colour · Matte · Full coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Matte rather than natural finish · Full rather than light coverage
Retailer shade note: neutral undertone
Medium confidence· Digital match
Live Tinted HUESTICK Complexion Stick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $40.80 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Medium rather than light coverageDoes not claim a lightweight feel
Very close colour · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Medium rather than light coverage · Does not claim a lightweight feel
Retailer shade note: deep mahogany
Medium confidence· Digital match
RMS Beauty ReEvolve Natural Finish Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $59 · product priceView at Ulta BeautyWalmart$3.23 less (18%)Matches: Very close colourSame neutral undertoneSame natural finish
Differences: Medium rather than light coverageNot marketed for combination/dry/normal/oily skinContains drying alcohol
Very close colour · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Medium rather than light coverage · Not marketed for combination/dry/normal/oily skin · Contains drying alcohol
Medium confidence· Digital match
L'Oréal Paris Age Perfect Radiant Serum Foundation
Every store that sells this shade · prices as last checked
Walmart$14.97View at WalmartUlta Beauty(product price)$4.21 less (23%)Matches: Very close colourSame neutral undertoneSame natural finish
Differences: Medium rather than light coverageDoes not claim a lightweight feel
Very close colour · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Medium rather than light coverage · Does not claim a lightweight feel
Medium confidence· Digital match
L'Oréal Paris True Match Super-Blendable Foundation
Every store that sells this shade · prices as last checked
Walmart$9.97View at WalmartTarget$9.99View at TargetUlta Beautyfrom $13.99 · product priceView at Ulta BeautyCVS$14.79View at CVSAmazonSee price at AmazonView at AmazonUlta Beauty(product price)Costs $21.30 moreMatches: Very close colourSame neutral undertoneClaims not settling into lines
Differences: Matte rather than natural finishMedium rather than light coverageNot marketed for dry/normal/sensitive skin
Very close colour · Matte · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Matte rather than natural finish · Medium rather than light coverage · Not marketed for dry/normal/sensitive skin
Retailer shade note: deepest skin w/ neutral to golden undertones
Medium confidence· Digital match
bareMinerals ORIGINAL Loose Matte Talc-Free Mineral Powder Foundation SPF 15
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $39.50 · product priceView at Ulta BeautySephoraCosts $19.80 moreMatches: Very close colourSame neutral undertoneSame light coverage
Differences: Radiant rather than natural finishNot marketed for combination/oily skin
Very close colour · Radiant · Light coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Radiant rather than natural finish · Not marketed for combination/oily skin
Retailer shade note: deep tan, neutral to warm
Medium confidence· Digital match
Milk Makeup Hydro Grip 12-Hour Hydrating Gel Skin Tint
Every store that sells this shade · prices as last checked
Sephora$38View at SephoraUlta Beauty$5.61 less (31%)Matches: Very close colourSame neutral undertoneSame natural finish
Differences: Does not claim a lightweight feel
Very close colour · Natural · Light coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Does not claim a lightweight feel
Medium confidence· Digital match
Revlon PhotoReady Lift & Fill Skin Tint
Every store that sells this shade · prices as last checked
Ulta Beauty$12.59View at Ulta BeautyWalmart$13.97View at WalmartTarget$13.99View at TargetWalgreens$17.99View at WalgreensCVS$17.99View at CVSUlta Beauty(product price)Costs $35.80 moreMatches: Very close colourSame neutral undertoneClaims a blurring effect
Differences: Matte rather than natural finishBuildable rather than light coverage
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Matte rather than natural finish · Buildable rather than light coverage
Retailer shade note: deep with neutral undertones
Medium confidence· Digital match
Laura Mercier Real Flawless Feather Matte Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $54 · product priceView at Ulta BeautyMacy's$54View at Macy'sSephoraCosts $5.80 moreMatches: Very close colourSame natural finishClaims long-wearing
Differences: Slightly warmer undertoneMedium rather than light coverageNot marketed for oily/sensitive skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly warmer undertone · Medium rather than light coverage · Not marketed for oily/sensitive skin
Retailer shade note: very tan with yellow undertones
Medium confidence· Digital match
Sephora Collection Best Skin Ever Liquid Foundation
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraUlta Beauty(product price)Costs $21.30 moreMatches: Very close colourSame neutral undertoneClaims not settling into lines
Differences: Matte rather than natural finishMedium rather than light coverageNot marketed for dry/normal/sensitive skin
Very close colour · Matte · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Matte rather than natural finish · Medium rather than light coverage · Not marketed for dry/normal/sensitive skin
Retailer shade note: deepest skin w/ neutral undertones
Medium confidence· Digital match
bareMinerals ORIGINAL Loose Matte Talc-Free Mineral Powder Foundation SPF 15
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $39.50 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $6.80 moreMatches: Near-identical swatch colourSame neutral undertoneClaims a skin-like finish
Differences: Matte rather than natural finishFull rather than light coverageContains listed fragrance
Looks identical · Matte · Full coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Matte rather than natural finish · Full rather than light coverage · Contains listed fragrance · Contains drying alcohol
Retailer shade note: medium deep with neutral undertone
Medium confidence· Digital match
TIRTIR Mask Fit AI Filter Cushion
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautyShowing 12 of 30 matches
The closest shade to Well People Supernatural Complexion Stick 40 Deep Neutral (Deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
NC58
$30
8 Neutral
$42
530N
$24
4N72
$35
22NW
$30
Chestnut
$36
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in NC60, against Well People Supernatural Complexion Stick in 40 Deep Neutral. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in NC60.
2 shared ingredients; weighted similarity 1%. Ingredients only affect results through the filters.
Chanel LES BEIGES Water-Fresh Complexion Touch in B130, against Well People Supernatural Complexion Stick in 40 Deep Neutral. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Chanel LES BEIGES Water-Fresh Complexion Touch in B130.
0 shared ingredients; weighted similarity 0%. Ingredients only affect results through the filters.
MAC Cosmetics Studio Fix Fluid SPF 15 Foundation NC60
SephoraYour shade $18.20 at Ulta Beauty
Chanel LES BEIGES Water-Fresh Complexion Touch B130
Ulta BeautyYour shade $18.20 at Ulta Beauty
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
