Rich deep · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Preferences
Avoid an ingredient
13 of 30 matches
Only showing matches cruelty-free.
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $18.20 at Ulta Beauty
Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at Sephora
Ulta Beautyfrom $49 · product priceView at Ulta Beauty
Macy's$49 · low stockView at Macy'sThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
SephoraYour shade $18.20 at Ulta Beauty
Danessa Myricks Beauty Yummy Skin Blurring Balm Powder
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty(product price)$4.20 less (23%)Matches: Same neutral undertoneSame light coverageClaims a skin-like finish
Differences: Radiant rather than natural finish
Close colour · Radiant · Light coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Radiant rather than natural finish
Medium confidence· Digital match
Revolution Beauty Superdewy Cushion Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $14 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $19.80 moreMatches: Same neutral undertoneClaims a skin-like finishBoth claim a lightweight feel
Differences: Light-medium rather than light coverage
Close colour · Light-medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Light-medium rather than light coverage
Retailer shade note: medium deep
Medium confidence· Digital match
Naked Sundays BeautyScreen Peptide Foundation Tint SPF 50
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $38 · product priceView at Ulta BeautySephoraCosts $30.80 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Medium rather than light coverageNot marketed for oily/sensitive skinContains drying alcohol
Very close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Medium rather than light coverage · Not marketed for oily/sensitive skin · Contains drying alcohol
Retailer shade note: deep with neutral undertones
Medium confidence· Digital match
m.ph by Mary Phillips Le Skin Weightless Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraUlta Beauty(product price)$10.20 less (56%)Matches: Same neutral undertoneSame natural finishClaims long-wearing
Differences: Medium rather than light coverageNot marketed for sensitive skin
Close colour · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Medium rather than light coverage · Not marketed for sensitive skin
Retailer shade note: rich with neutral undertones
Medium confidence· Digital match
e.l.f. Cosmetics Soft Glam Satin Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta Beauty
Target$8View at Target
Walmart$8View at Walmart
AmazonSee price at AmazonView at AmazonSephoraCosts $21.80 moreMatches: Same natural finishClaims a skin-like finishBoth claim a lightweight feel
Differences: Slightly cooler undertoneMedium rather than light coverageNot marketed for oily skin
Close colour · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Slightly cooler undertone · Medium rather than light coverage · Not marketed for oily skin
Retailer shade note: rich skin tones with cool undertones
Medium confidence· Digital match
Saie Glowy Super Skin Tint Foundation
Every store that sells this shade · prices as last checked
Sephora$40View at SephoraSephoraCosts $20.80 moreMatches: Very close colourSame light coverageClaims a blurring effect
Differences: Slightly warmer undertoneMatte rather than natural finishNot marketed for dry/sensitive skin
Very close colour · Matte · Light coverage
Ingredients (not scored): no ingredient list for one product
Differences: Slightly warmer undertone · Matte rather than natural finish · Not marketed for dry/sensitive skin
Retailer shade note: DEEP WITH WARM UNDERTONES
Medium confidence· Digital match
Danessa Myricks Beauty Yummy Skin Blurring Balm Powder
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraSephoraCosts $27.80 moreMatches: Same neutral undertoneSame natural finishClaims a blurring effect
Differences: Slightly lighterMedium rather than light coverageNot marketed for oily/sensitive skin
Close colour · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Slightly lighter · Medium rather than light coverage · Not marketed for oily/sensitive skin
Retailer shade note: deep to rich - neutral, slightly warm golden
Medium confidence· Digital match
Hung Vanngo Beauty Red Carpet Skin Luminous Longwear Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$46View at SephoraSephoraCosts $30.80 moreMatches: Near-identical swatch colourSame light coverageClaims long-wearing
Differences: Slightly warmer undertoneRadiant rather than natural finishNot marketed for oily/sensitive skin
Looks identical · Radiant · Light coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly warmer undertone · Radiant rather than natural finish · Not marketed for oily/sensitive skin
Retailer shade note: Deep with warm undertones
Medium confidence· Digital match
Hourglass Veil Hydrating Skin Tint Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraUlta Beautyfrom $49 · product priceView at Ulta BeautySephoraCosts $19.80 moreMatches: Very close colourSame neutral undertoneClaims a skin-like finish
Differences: Matte rather than natural finishMedium rather than light coverageNot marketed for dry skin
Very close colour · Matte · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Matte rather than natural finish · Medium rather than light coverage · Not marketed for dry skin
Retailer shade note: true neutral
High confidence· Digital match
Rare Beauty True to Myself Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$38View at SephoraUlta Beautyfrom $38 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $37.80 moreMatches: Very close colourSame neutral undertoneClaims a skin-like finish
Differences: Radiant rather than natural finishBuildable rather than light coverage
Very close colour · Radiant · Buildable coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Radiant rather than natural finish · Buildable rather than light coverage
Retailer shade note: deeper with neutral undertones
Medium confidence· Digital match
Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $56 · product priceView at Ulta BeautyUlta Beauty(product price)$2.20 less (12%)Matches: Claims a skin-like finishClaims a blurring effectBoth claim a lightweight feel
Differences: Slightly deeperSlightly warmer undertoneMatte rather than natural finish
Close colour · Matte · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly deeper · Slightly warmer undertone · Matte rather than natural finish · Medium rather than light coverage
Medium confidence· Digital match
Ulta Beauty Collection Complexion Crush Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $16 · product priceView at Ulta BeautyThe closest shade to Well People Supernatural Complexion Stick 46 Rich Neutral (Rich deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
8N
$38
NW58
$30
Deep 6N
$31
26N
$30
445 Espresso
$15.99
Brownie 8.5 Red
$31
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation in Cocoa, against Well People Supernatural Complexion Stick in 46 Rich Neutral. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation in Cocoa.
1 shared ingredient; weighted similarity 4%. Ingredients only affect results through the filters.
Danessa Myricks Beauty Yummy Skin Blurring Balm Powder in 9.5, against Well People Supernatural Complexion Stick in 46 Rich Neutral. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Danessa Myricks Beauty Yummy Skin Blurring Balm Powder in 9.5.
No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.
Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation Cocoa
SephoraYour shade $18.20 at Ulta Beauty
Danessa Myricks Beauty Yummy Skin Blurring Balm Powder 9.5
SephoraYour shade $18.20 at Ulta Beauty
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
