Beautler.Your beauty butler
e.l.f. Cosmetics Halo Glow Blush Beauty Wand in Magic Hour, product photo from Ulta Beauty
1 of 10 · Product · Ulta Beauty
e.l.f. Cosmetics Halo Glow Blush Beauty Wand in Magic Hour, texture swatch from Ulta Beauty
2 of 10 · Texture · Ulta Beauty
e.l.f. Cosmetics Halo Glow Blush Beauty Wand in Magic Hour, colour swatch from Ulta Beauty
3 of 10 · Swatch · Ulta Beauty
e.l.f. Cosmetics Halo Glow Blush Beauty Wand, range image 4 from Ulta Beauty
4 of 10 · Whole range · Ulta Beauty
e.l.f. Cosmetics Halo Glow Blush Beauty Wand, range image 5 from Ulta Beauty
5 of 10 · Whole range · Ulta Beauty
e.l.f. Cosmetics Halo Glow Blush Beauty Wand, range image 6 from Ulta Beauty
6 of 10 · Whole range · Ulta Beauty
e.l.f. Cosmetics Halo Glow Blush Beauty Wand, range image 7 from Ulta Beauty
7 of 10 · Whole range · Ulta Beauty
e.l.f. Cosmetics Halo Glow Blush Beauty Wand, range image 8 from Ulta Beauty
8 of 10 · Whole range · Ulta Beauty
e.l.f. Cosmetics Halo Glow Blush Beauty Wand, range image 9 from Ulta Beauty
9 of 10 · Whole range · Ulta Beauty
e.l.f. Cosmetics Halo Glow Blush Beauty Wand, range image 10 from Ulta Beauty
10 of 10 · Whole range · Ulta Beauty
All 10 images

Official description

bronze gold

Standardised colour

Other · Deep / dark · Warm undertone Details

Natural finish · Buildable pigmentation · Liquid

Possible for blush: no blush colour family fits this shade

Description and swatch disagree; check the retailer photos. Similar shades found from this one carry lower confidence.

Price
$10Ulta BeautyUlta Beauty

Lowest price $8.99 at Walmart

Where to buy Magic Hour (4 stores)

AmazonAmazonSee price at Amazon
AmazonView at Amazon
WalmartWalmartBest price$8.99
WalmartView at Walmart
Ulta BeautyUlta Beauty$10
Ulta BeautyView at Ulta Beauty
TargetTarget$10 · out of stock
TargetView at Target

Similar to e.l.f. Cosmetics Halo Glow Blush Beauty Wand Magic Hour

The closest shade matches and closest overall alternatives in other blushes. Price is never part of the score.

Lip colours to wear with Magic Hour

Open Complete My Look

Five ways to coordinate with e.l.f. Cosmetics Halo Glow Blush Beauty Wand Magic Hour, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing.

Neighbouring colours with a compatible undertone.

Lip liner

  1. Clinique Quickliner For Lips Lip Liner

    Black Honey

    Clinique Quickliner For Lips Lip Liner, shade Black Honey

    • Neighbouring colour: other with other
    • Combination · Other · Deep / dark · Warm

    $25

Lipstick

No lipstick in the catalogue is in a neighbouring colour family with a compatible undertone.

Lip gloss

No lip gloss in the catalogue is in a neighbouring colour family with a compatible undertone.

See this look in Complete My Look

The same colour family across lips and cheeks.

Lipstick

  1. MAC Cosmetics Squirt Plumping Lip Gloss Stick

    Jet

    MAC Cosmetics Squirt Plumping Lip Gloss Stick, shade Jet

    • Nearest colour family: other
    • Combination · Other · Deep / dark

    $26

  2. MAC Cosmetics Retro Matte Liquid Lipstick

    Caviar

    MAC Cosmetics Retro Matte Liquid Lipstick, shade Caviar

    • Nearest colour family: other
    • Combination · Other · Deep / dark

    $27

Lip gloss

  1. Laneige Glaze Craze Tinted Polypeptide Lip Serum Treatment

    Black Plum Glaze

    Laneige Glaze Craze Tinted Polypeptide Lip Serum Treatment, shade Black Plum Glaze

    • Nearest colour family: other
    • Combination · Other · Deep / dark

    $22

  2. NYX Professional Makeup Butter Gloss Non-Sticky Lip Gloss

    Black Licorice

    NYX Professional Makeup Butter Gloss Non-Sticky Lip Gloss, shade Black Licorice

    • Nearest colour family: other
    • Combination · Other · Light

    $6

Lip liner

  1. Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner

    Sepia

    Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner, shade Sepia

    • Nearest colour family: other
    • Combination · Other · Medium

    $22

  2. Half Magic Sculptitude 2-in-1 Lip Liner

    Ur My Taupe/Badassery

    Half Magic Sculptitude 2-in-1 Lip Liner, shade Ur My Taupe/Badassery

    • Nearest colour family: other
    • Combination · Other · Deep / dark

    $20

See this look in Complete My Look

A clear difference in colour or depth, on purpose.

Lipstick

  1. Dior Addict Shine Lipstick

    521 Diorelita

    Dior Addict Shine Lipstick, shade 521 Diorelita

    • Contrast: pink with other
    • Combination · Pink · Medium · Neutral

    $48

  2. Pat McGrath Labs MatteTrance Lipstick

    Elson 2

    Pat McGrath Labs MatteTrance Lipstick, shade Elson 2

    • Contrast: red with other
    • Combination · Red · Medium · Warm

    $39

Lip gloss

  1. Tom Ford Gloss Luxe Lip Gloss with Hydrating Jojoba Oil & High-Shine

    01 Disclosure

    Tom Ford Gloss Luxe Lip Gloss with Hydrating Jojoba Oil & High-Shine, shade 01 Disclosure

    • Contrast: red with other
    • Combination · Red · Deep / dark · Warm

    $64

  2. Kosas Wet Lip Oil Plumping Peptide Lip Treatment Gloss

    Slushy

    Kosas Wet Lip Oil Plumping Peptide Lip Treatment Gloss, shade Slushy

    • Contrast: red with other
    • Combination · Red · Medium · Warm

    $25

Lip liner

  1. NYX Professional Makeup Lingerie Lip Liner Stain

    Send Nudes

    NYX Professional Makeup Lingerie Lip Liner Stain, shade Send Nudes

    • Contrast: red with other
    • Combination · Red · Medium · Neutral

    $12

  2. IT Cosmetics Do It All Lip Transformer Hydrating Lip Balm + Lip Liner

    CONFIDENCE RED-Y

    IT Cosmetics Do It All Lip Transformer Hydrating Lip Balm + Lip Liner, shade CONFIDENCE RED-Y

    • Contrast: red with other
    • Combination · Red · Deep / dark · Neutral

    $29

See this look in Complete My Look

Soft colours close to a natural flush.

Lipstick

  1. NYX Professional Makeup Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Hot Carmelo

    NYX Professional Makeup Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick, shade Hot Carmelo

    • Soft colour, close to a natural flush
    • Combination · Nude · Medium · Warm

    $11

  2. Smashbox Always On Longwear Matte Liquid Lipstick

    Fair Game

    Smashbox Always On Longwear Matte Liquid Lipstick, shade Fair Game

    • Soft colour, close to a natural flush
    • Combination · Nude · Light · Warm

    $27

Lip gloss

  1. Grande Cosmetics GrandeLIPS Hydrating Lip Plumper, Gloss Finish

    Barely There

    Grande Cosmetics GrandeLIPS Hydrating Lip Plumper, Gloss Finish, shade Barely There

    • Soft colour, close to a natural flush
    • Combination · Nude · Light · Warm

    $27

  2. OLEHENRIKSEN Pout Preserve Hydrating Peptide Lip Treatment

    Crème Brûlée - beige tint + vanilla brown sugar scent

    OLEHENRIKSEN Pout Preserve Hydrating Peptide Lip Treatment, shade Crème Brûlée - beige tint + vanilla brown sugar scent

    • Soft colour, close to a natural flush
    • Combination · Nude · Medium · Warm

    $24

Lip liner

  1. Morphe Signature Lip Pencil

    Honey

    Morphe Signature Lip Pencil, shade Honey

    • Soft colour, close to a natural flush
    • Combination · Nude · Medium · Warm

    $7

  2. Clinique Quickliner For Lips Lip Liner

    Neutrally

    Clinique Quickliner For Lips Lip Liner, shade Neutrally

    • Soft colour, close to a natural flush
    • Combination · Nude · Medium · Warm

    $25

See this look in Complete My Look

Saturated or deep colours that stand out.

Lipstick

  1. Smashbox Always On Longwear Matte Liquid Lipstick

    Out Loud

    Smashbox Always On Longwear Matte Liquid Lipstick, shade Out Loud

    • Deep colour that stands out
    • Combination · Orange · Deep / dark · Warm

    $27

  2. Revlon ColorStay Overtime Lipcolor

    Bare Maximum

    Revlon ColorStay Overtime Lipcolor, shade Bare Maximum

    • Saturated colour that stands out
    • Combination · Red · Medium · Warm

    $13.99

Lip gloss

  1. MERIT Shade Slick Hydrating Tinted Lip Oil

    Marrakech

    MERIT Shade Slick Hydrating Tinted Lip Oil, shade Marrakech

    • Saturated colour that stands out
    • Combination · Peach · Medium · Warm

    $24

  2. NYX Professional Makeup Butter Gloss Non-Sticky Lip Gloss

    Apple Crisp

    NYX Professional Makeup Butter Gloss Non-Sticky Lip Gloss, shade Apple Crisp

    • Saturated colour that stands out
    • Combination · Red · Deep / dark · Warm

    $6

Lip liner

  1. Sacheu Peel Off Lip Liner STAY-N

    SINamon

    Sacheu Peel Off Lip Liner STAY-N, shade SINamon

    • Saturated colour that stands out
    • Combination · Red · Medium · Warm

    $14

  2. NARS Powermatte High Intensity Lip Pencil

    Kiss Me Deadly - 183

    NARS Powermatte High Intensity Lip Pencil, shade Kiss Me Deadly - 183

    • Saturated colour that stands out
    • Combination · Red · Medium · Warm

    $32

See this look in Complete My Look

Each pairing compares two shades’ colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks worn. It does not predict how the colours look together on you. Price never changes the order.

Shade details

Swatch colour
#915230
L* 41.6 a* 23.1 b* 30.9
Colour family
Other
from the description (“gold”)
Colour depth
Deep / dark
from the swatch colour
Primary undertone
Warm
from the description (“bronze”)
Secondary undertone
Not listed
not stated
Colour description
Not listed
not stated
Finish
Natural
the product's attributes
Pigmentation
Buildable
the product's attributes
Shimmer
Not listed
not stated
Format
Liquid
the product's attributes
Wear claims
Not listed
not stated
Skin suitability claims
Hydrating, Comfortable, For combination, dry, normal, oily, sensitive skin
the product's attributes or description
Data confidence
Low
The description and the swatch disagree
Source
Walmart, Walgreens, Amazon, Ulta Beauty, Target
checked 4 Nov 2026

Description from Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.