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Benefit Cosmetics Hoola Wave Bronzing Balm in Light, product photo from Sephora
1 of 20 · Product · Sephora
Benefit Cosmetics Hoola Wave Bronzing Balm in Light, texture swatch from Ulta Beauty
2 of 20 · Texture · Ulta Beauty
Benefit Cosmetics Hoola Wave Bronzing Balm in Light, colour swatch from Ulta Beauty
3 of 20 · Swatch · Ulta Beauty
Benefit Cosmetics Hoola Wave Bronzing Balm in Light, image 4 from Sephora
4 of 20 · Shown for Light · Sephora
Benefit Cosmetics Hoola Wave Bronzing Balm in Light, image 5 from Sephora
5 of 20 · Shown for Light · Sephora
Benefit Cosmetics Hoola Wave Bronzing Balm in Light, image 6 from Sephora
6 of 20 · Shown for Light · Sephora
Benefit Cosmetics Hoola Wave Bronzing Balm in Light, image 7 from Sephora
7 of 20 · Shown for Light · Sephora
Benefit Cosmetics Hoola Wave Bronzing Balm in Light, image 8 from Sephora
8 of 20 · Shown for Light · Sephora
Benefit Cosmetics Hoola Wave Bronzing Balm in Light, image 9 from Sephora
9 of 20 · Shown for Light · Sephora
Benefit Cosmetics Hoola Wave Bronzing Balm in Light, image 10 from Sephora
10 of 20 · Shown for Light · Sephora
Benefit Cosmetics Hoola Wave Bronzing Balm in Light, image 11 from Sephora
11 of 20 · Shown for Light · Sephora
Benefit Cosmetics Hoola Wave Bronzing Balm in Light, image 12 from Sephora
12 of 20 · Shown for Light · Sephora
Benefit Cosmetics Hoola Wave Bronzing Balm in Light, image 13 from Ulta Beauty
13 of 20 · Shown for Light · Ulta Beauty
Benefit Cosmetics Hoola Wave Bronzing Balm in Light, image 14 from Ulta Beauty
14 of 20 · Shown for Light · Ulta Beauty
Benefit Cosmetics Hoola Wave Bronzing Balm in Light, product photo from Ulta Beauty
15 of 20 · Product · Ulta Beauty
Benefit Cosmetics Hoola Wave Bronzing Balm, range image 16 from Ulta Beauty
16 of 20 · Whole range · Ulta Beauty
Benefit Cosmetics Hoola Wave Bronzing Balm, range image 17 from Ulta Beauty
17 of 20 · Whole range · Ulta Beauty
Benefit Cosmetics Hoola Wave Bronzing Balm, range image 18 from Ulta Beauty
18 of 20 · Whole range · Ulta Beauty
Benefit Cosmetics Hoola Wave Bronzing Balm, range image 19 from Ulta Beauty
19 of 20 · Whole range · Ulta Beauty
Benefit Cosmetics Hoola Wave Bronzing Balm, range image 20 from Ulta Beauty
20 of 20 · Whole range · Ulta Beauty
All 20 images

Official description

neutral undertones

Standardised colour

Golden · Light · Neutral undertone Details

Natural finish · Buildable pigmentation · Cream

Suited for bronzing, possible for contour: light for a shadow shade

Best price
$36SephoraSephora

Where to buy Light (2 stores)

SephoraSephoraBest price$36
SephoraView at Sephora
Ulta BeautyUlta BeautyBest price$36
Ulta BeautyView at Ulta Beauty

Similar to Benefit Cosmetics Hoola Wave Bronzing Balm Light

The closest shade matches and closest overall alternatives in other bronzers. Price is never part of the score.

What this shade is suited to

Rated for each use separately, from the shade's colour, finish and description. This is suitability, not a score for how similar it is to anything.

Shade details

Swatch colour
#d9a689
L* 72.1 a* 14.9 b* 22.3
Colour family
Golden
from the swatch colour
Colour depth
Light
from the swatch colour
Primary undertone
Neutral
from the description (“neutral”)
Secondary undertone
Not listed
not stated
Colour description
Not listed
not stated
Finish
Natural
the product's attributes
Pigmentation
Buildable
the product's attributes
Shimmer
Not listed
not stated
Format
Cream
the product's attributes
Wear claims
Up to 12 hours, claimed, Transfer-resistant, Waterproof
the product's attributes or description
Skin suitability claims
Hydrating, Comfortable, Fragrance-free
the product's attributes or description
Data confidence
High
Swatch colour measured and backed by the shade's words
Source
Ulta Beauty, Sephora
checked 4 Nov 2026

Description from Sephora and Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.