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Benefit Cosmetics Gimme Brow+ Tinted Volumizing Eyebrow Gel in Shade Grey, product photo from Ulta Beauty
1 of 10 · Product · Ulta Beauty
Benefit Cosmetics Gimme Brow+ Tinted Volumizing Eyebrow Gel in Shade Grey, texture swatch from Ulta Beauty
2 of 10 · Texture · Ulta Beauty
Benefit Cosmetics Gimme Brow+ Tinted Volumizing Eyebrow Gel in Shade Grey, colour swatch from Ulta Beauty
3 of 10 · Swatch · Ulta Beauty
Benefit Cosmetics Gimme Brow+ Tinted Volumizing Eyebrow Gel, range image 4 from Sephora
4 of 10 · Whole range · Sephora
Benefit Cosmetics Gimme Brow+ Tinted Volumizing Eyebrow Gel, range image 5 from Sephora
5 of 10 · Whole range · Sephora
Benefit Cosmetics Gimme Brow+ Tinted Volumizing Eyebrow Gel, range image 6 from Ulta Beauty
6 of 10 · Whole range · Ulta Beauty
Benefit Cosmetics Gimme Brow+ Tinted Volumizing Eyebrow Gel, range image 7 from Ulta Beauty
7 of 10 · Whole range · Ulta Beauty
Benefit Cosmetics Gimme Brow+ Tinted Volumizing Eyebrow Gel, range image 8 from Ulta Beauty
8 of 10 · Whole range · Ulta Beauty
Benefit Cosmetics Gimme Brow+ Tinted Volumizing Eyebrow Gel, range image 9 from Ulta Beauty
9 of 10 · Whole range · Ulta Beauty
Benefit Cosmetics Gimme Brow+ Tinted Volumizing Eyebrow Gel, range image 10 from Ulta Beauty
10 of 10 · Whole range · Ulta Beauty
All 10 images

Official description

cool grey

Standardised colour

Grey · Deep / dark · Cool undertone Details

Gel

Price
$28Ulta BeautyUlta Beauty

Where to buy Shade Grey (1 store)

Ulta BeautyUlta Beauty$28
Ulta BeautyView at Ulta Beauty

Similar to Benefit Cosmetics Gimme Brow+ Tinted Volumizing Eyebrow Gel Shade Grey

The closest shade matches in other brow gels. Price is never part of the score.

Shade details

Swatch colour
#383232
L* 21.4 a* 2.7 b* 1.0
Colour family
Grey
stored classification
Colour depth
Deep / dark
from the swatch colour
Undertone
Cool
from the description (“cool”)
Colour description
Not listed
not stated
Finish
Not listed
not stated
Clear or tinted
Tinted
brand or retailer claim
Hair colour
Grey / silver
brand or retailer claim
Hair undertone
Cool / ashy
brand or retailer claim
Shimmer
Not listed
not stated
Formula
Gel
brand claim, the product name or description (Sephora)
Applicator
Brush
brand claim, the product name or description (Sephora)
Water-resistant
Brand claim
brand claim, retailer attributes (Sephora)
Data confidence
High
Swatch colour measured and backed by the shade's words
Source
Sephora, Ulta Beauty
checked 5 Nov 2026

Description from Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.