Born This Way Soft Matte Foundation
Retailer claims: 24-hour wear · Crease-resistant · Oxidation-resistant · Water-resistant · Lightweight · Skin-like
What it is: A new-and-improved weightless, buildable, medium-to-full coverage soft matte foundation for advanced oil control and 24-hour undetectable coverage. Coverage: Medium Finish: Matte Formulation: Liquid Ingredient Callouts: Free of parabens and mineral oil. It is also gluten-free and cruelty-free. What Else You Need to Know: This foundation controls oil and delivers moisture for up to 12 hours and is waterproof and sweat- and humidity-resistant for long wear. It also provides up to 24 hours of non-fading, color true, non-settling/creasing, non-caking, non-poring, and non-streaking wear.
Macy's$48View at Macy's
Sephora$48 · 4.4★ (1813)View at Sephora
Ulta Beauty$48 · 4.3★ (1795)View at Ulta BeautyFind your shade in Born This Way Soft Matte Foundation
Do you already use a foundation that perfectly matches your skin tone?
Shade range (30)
- Warm Nudevery light with neutral undertones
- Swanvery fair with neutral undertones
- Snowvery fair with neutral to rosy undertones
- Ivoryvery fair with golden undertones
- Almondfair with golden undertones
- Seashellfair with rosy undertones
- Pearlfair with neutral to rosy undertones
- Porcelainfair with neutral undertones
- Vanillavery light with neutral undertones
- Nudevery light with rosy undertones
- Golden Beigelight with golden undertones
- Light Beigelight with neutral undertones
- Natural Beigemedium tan
- Warm Beigemedium with neutral undertones
- Sandmedium with golden undertones
- Pralinemedium tan with golden undertones
- Honeytan with neutral undertones
- Caramelrich tan with neutral undertones
- Mocharich tan with rosy undertones
- Butter Pecanrichest tan with golden undertones
- Mapledeep with neutral undertones
- Chestnutdeep with neutral to golden undertones
- Chaideep with golden undertones
- Spiced Rumvery deep with rosy undertones
- Hazelnutdeepest with rosy undertones
- Tiramisudeepest with golden undertones
- Cocoadeepest with neutral undertones
- Sablerich with rosy undertones
- Trufflerich with golden undertones
- Ganacherichest with neutral undertones
Formula at a glance
- Base
- Water-based
- Silicone
- High
- Oils / esters
- None
- Powder / mineral
- Low
- Humectants
- butylene glycol, sodium hyaluronate, glycerin, dipropylene glycol
- Emollients
- dimethicone, lecithin
- Fragrance
- None listed
- Drying alcohol
- None listed
- UV filters
- None listed
Ingredients (34)
Show full list (as published by Sephora)
- 1Water
- 2Trimethylsiloxysilicate
- 3Isododecane
- 4Methyl Trimethicone
- 5Neopentyl Glycol Diheptanoate
- 6Lauryl PEG-9 Polydimethylsiloxyethyl Dimethicone
- 7Dimethicone
- 8Butylene Glycol
- 9Phenyl Trimethicone
- 10Magnesium Sulfate
- 11Vinyl Dimethicone
- 12Tocopherol
- 13Sodium Hyaluronate
- 14Laminaria Saccharina Extract
- 15Panax Ginseng Root Extract
- 16Rhododendron Ferrugineum Extract
- 17Cocos Nucifera (Coconut) Fruit Juice
- 18Cocos Nucifera (Coconut) Liquid Endosperm
- 19Glycerin
- 20Triethyl Citrate
- 21Methoxy Amodimethicone
- 22Cetyl Peg/ppg-10/1 Dimethicone
- 23Lecithin
- 24Dipropylene Glycol
- 25Xanthan Gum
- 26Dimethicone/peg-10/15 Crosspolymer
- 27Disteardimonium Hectorite
- 28Silica
- 29Laureth-7
- 30Sodium Citrate
- 31Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate
- 32Phenoxyethanol
- 33Chlorphenesin
- 34Sorbic Acid
May contain: Mica, Titanium Dioxide, Iron Oxides, Iron Oxides (Ci 77499). Please Be Aware That Ingredient Lists May Change Or Vary From Time To Time. Please Refer To The Ingredient List On The Product Package You Receive For The Most Up To Date List Of Ingredients