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Description and swatch disagree; check the retailer photos. Similar shades found from this one carry lower confidence.
Where to buy Lady (1 store)
Similar to ILIA Balmy Tint Hydrating Lip Balm Lady
The closest shade matches and closest overall alternatives in other lip glosses. Price is never part of the score.
Complete my lip look
Shades from the other lip categories to wear with ILIA Balmy Tint Hydrating Lip Balm Lady, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing. Price never changes the order.
Lipstick or lip liner shades close to this lip gloss's colour, family and depth.
Lipstick

Berry Brown
Huda Beauty Liquid Matte Mousse Soft Blur Lip Cream, shade Berry Brown
- Close match
- Colour match · Plum · Deep / dark · Cool
$25
Hot Rush
Lip liner
No lip liner in the catalogue is close enough in measured colour, colour family and depth.
Lip liners slightly deeper than this lip gloss, in the same or a neighbouring colour family, to define the edge.
Lip liner

808 Boundless Berry
Make Up For Ever Artist Color Pencil Long-Lasting Lip Liner, shade 808 Boundless Berry
- Slightly deeper for definition
- Combination · Berry · Medium · Cool
$26

Prime Fish
ONE/SIZE Lip Snatcher Waterproof Precision Lip Liner, shade Prime Fish
- Slightly deeper for definition
- Combination · Berry · Deep / dark · Cool
$16
A noticeably different depth or a neighbouring colour family, on purpose, with a compatible undertone.
Lipstick
126 VENISE
Chanel ROUGE COCO Longwear Satin Lipstick Hydrating and Smoothing Lip Care, shade 126 VENISE
- Contrast: pink with berry
- Combination · Pink · Medium · Warm
$53
264 Peut-Être
Lancôme L'Absolu Rouge Cream Lipstick, shade 264 Peut-Être
- Contrast: pink with berry
- Combination · Pink · Medium · Warm
$35
Lip liner
Keep it Pink
Sacheu DoubleDown Lip Definer 2-in-1 Liner and Balm, shade Keep it Pink
- Contrast: pink with berry
- Combination · Pink · Medium · Warm
$16
19 Burgundy Bestie
Essence 8H Matte Comfort Lipliner, shade 19 Burgundy Bestie
- Contrast: plum with berry
- Combination · Plum · Deep / dark · Cool
$3.99
Lady is a buildable gloss: one layer changes the colour underneath a little, more layers change it more.
Lipstick

Berry Brown
Huda Beauty Liquid Matte Mousse Soft Blur Lip Cream, shade Berry Brown
- Complementary colour to wear under it
- Combination · Plum · Deep / dark · Cool
$25
Hot Rush
NARS Afterglow Lipstick, shade Hot Rush
- Complementary colour to wear under it
- Combination · Plum · Medium · Cool
$36
Lip liner
Muse
Milk Makeup Line + Fill Lip Liner and Allover Lip Color, shade Muse
- Complementary colour to wear under it
- Combination · Plum · Deep / dark · Cool
$22

Fling
Saie Lip Liner 101: Creamy & Nourishing Lip Pencil, shade Fling
- Complementary colour to wear under it
- Combination · Plum · Deep / dark · Cool
$20
What this can and cannot tell you: each pairing compares two shades' colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks on lips. It does not predict the colour you get when you layer them. A sheer gloss lets more of the colour underneath show than an opaque one, and your natural lip colour shows through sheer products.
Shade details
- Swatch colour
- #925d5e
- L* 45.3 a* 21.8 b* 8.5
- Colour family
- Berry
- from the description (“cranberry”)
- Colour depth
- Medium
- from the swatch colour
- Undertone
- Neutral
- from the description (“neutral”)
- Colour description
- Not listed
- not stated
- Finish
- Not listed
- not stated
- Transparency
- Not listed
- not stated
- Shimmer
- Not listed
- not stated
Description from Sephora, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.