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Where to buy Memoir (1 store)
Similar to ILIA Balmy Tint Hydrating Lip Balm Memoir
The closest shade matches and closest overall alternatives in other lip glosses. Price is never part of the score.
Complete my lip look
Shades from the other lip categories to wear with ILIA Balmy Tint Hydrating Lip Balm Memoir, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing. Price never changes the order.
Lipstick or lip liner shades close to this lip gloss's colour, family and depth.
Lipstick
Dolly
Lip liner

Honey Rose
Lawless Forget The Filler Definer Lip Liner, shade Honey Rose
- Close match
- Colour match · Rose · Medium · Neutral
$21

Smokey Pink
Makeup By Mario Ultra Suede Sculpting Lip Pencil, shade Smokey Pink
- Close match
- Colour match · Pink · Light · Cool
$26
Lip liners slightly deeper than this lip gloss, in the same or a neighbouring colour family, to define the edge.
Lip liner

Chori Chori
Kulfi Lassi Lips Staining Lip Liner, shade Chori Chori
- Slightly deeper for definition
- Combination · Mauve · Medium · Cool
$24

Subconscious
MERIT Signature Lip Sheer Lip Liner, shade Subconscious
- Slightly deeper for definition
- Combination · Mauve · Deep / dark · Cool
$24
A noticeably different depth or a neighbouring colour family, on purpose, with a compatible undertone.
Lipstick

Divine Rose
Pat McGrath Labs LiquiLUST: Legendary Wear Matte Lipstick, shade Divine Rose
- Contrast: rose with mauve
- Combination · Rose · Medium · Cool
$34

69 Hippy Pink
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick, shade 69 Hippy Pink
- Contrast: pink with mauve
- Combination · Pink · Light · Warm
$16
Lip liner

Deep Rose
Huda Beauty Lip Contour 2.0 Automatic Matte Lip Pencil, shade Deep Rose
- Contrast: rose with mauve
- Combination · Rose · Medium · Cool
$23

Dusty Rose
Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner, shade Dusty Rose
- Contrast: purple with mauve
- Combination · Purple · Medium · Cool
$22
Memoir is a buildable gloss: one layer changes the colour underneath a little, more layers change it more.
Lipstick
Dolly
Buxom Full-On Plumping Lip Cream, shade Dolly
- Close colour to wear under it
- Colour match · Mauve · Medium · Cool
$26
Hush Rose
Anastasia Beverly Hills Lip Velvet Full-Pigment Lip Mousse, shade Hush Rose
- Complementary colour to wear under it
- Combination · Pink · Medium · Warm
$28
Lip liner

Honey Rose
Lawless Forget The Filler Definer Lip Liner, shade Honey Rose
- Complementary colour to wear under it
- Combination · Rose · Medium · Neutral
$21

Smokey Pink
Makeup By Mario Ultra Suede Sculpting Lip Pencil, shade Smokey Pink
- Complementary colour to wear under it
- Combination · Pink · Light · Cool
$26
What this can and cannot tell you: each pairing compares two shades' colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks on lips. It does not predict the colour you get when you layer them. A sheer gloss lets more of the colour underneath show than an opaque one, and your natural lip colour shows through sheer products.
Shade details
- Swatch colour
- #a57578
- L* 54.1 a* 19.3 b* 5.9
- Colour family
- Mauve
- from the description (“mauve”)
- Colour depth
- Medium
- from the swatch colour
- Undertone
- Neutral
- from the description (“neutral”)
- Colour description
- Not listed
- not stated
- Finish
- Not listed
- not stated
- Transparency
- Not listed
- not stated
- Shimmer
- Not listed
- not stated
Description from Sephora, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.