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e.l.f. Cosmetics Cream Glide Lip Liner in Plum & Get It, product photo from Ulta Beauty
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e.l.f. Cosmetics Cream Glide Lip Liner in Plum & Get It, texture swatch from Ulta Beauty
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e.l.f. Cosmetics Cream Glide Lip Liner in Plum & Get It, colour swatch from Ulta Beauty
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e.l.f. Cosmetics Cream Glide Lip Liner, range image 4 from Ulta Beauty
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e.l.f. Cosmetics Cream Glide Lip Liner, range image 8 from Ulta Beauty
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e.l.f. Cosmetics Cream Glide Lip Liner, range image 9 from Ulta Beauty
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Official description

blackened plum

Standardised colour

Plum · Deep / dark · Cool undertone Details

Opaque

Price
$2Ulta BeautyUlta Beauty

Product price; this shade is not separately priced

Where to buy Plum & Get It (3 stores)

Ulta BeautyUlta Beautyfrom $2 · product price
Ulta BeautyView at Ulta Beauty
WalgreensWalgreensBest price$2
WalgreensView at Walgreens
WalmartWalmartBest price$2
WalmartView at Walmart

Similar to e.l.f. Cosmetics Cream Glide Lip Liner Plum & Get It

The closest shade matches and closest overall alternatives in other lip liners. Price is never part of the score.

Complete my lip look

Shades from the other lip categories to wear with e.l.f. Cosmetics Cream Glide Lip Liner Plum & Get It, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing. Price never changes the order.

Lipstick or lip gloss shades close to this lip liner's colour, family and depth.

Lipstick

  1. Westman Atelier HydroBalm Sheer Tinted Lipstick with Peptides and Hyaluronic Acid

    Onyx

    Westman Atelier HydroBalm Sheer Tinted Lipstick with Peptides and Hyaluronic Acid, shade Onyx

    • Very close match
    • Colour match · Plum · Deep / dark · Cool

    $50

  2. Ulta Beauty Collection Luxe Satin Lipstick

    Raisin 318

    Ulta Beauty Collection Luxe Satin Lipstick, shade Raisin 318

    • Close match
    • Colour match · Berry · Medium · Cool

    $12

Lip gloss

  1. Valentino Puffer Complex Lip Plumper Gloss

    520R Moonlight Crush

    Valentino Puffer Complex Lip Plumper Gloss, shade 520R Moonlight Crush

    • Very close match
    • Colour match · Berry · Deep / dark · Cool

    $38

  2. L'Oréal Paris Glow Paradise Lip Balm-in-Gloss

    110 Fete De Fleurs

    L'Oréal Paris Glow Paradise Lip Balm-in-Gloss, shade 110 Fete De Fleurs

    • Close match
    • Colour match · Plum · Deep / dark · Cool

    $9.75

Lipsticks and glosses slightly lighter than this liner, so the liner shows as a defined edge.

Lipstick

  1. Sephora Collection About That Shine Sheer Shine Lipstick

    15 Galactic Plum

    Sephora Collection About That Shine Sheer Shine Lipstick, shade 15 Galactic Plum

    • Slightly lighter, so the liner defines it
    • Combination · Plum · Deep / dark · Cool

    $16

  2. Dior Rouge Dior Lipstick

    976 Daisy Plum

    Dior Rouge Dior Lipstick, shade 976 Daisy Plum

    • Slightly lighter, so the liner defines it
    • Combination · Plum · Deep / dark · Cool

    $50

Lip gloss

  1. Buxom Full-On Plumping Lip Polish

    Brandi

    Buxom Full-On Plumping Lip Polish, shade Brandi

    • Slightly lighter, so the liner defines it
    • Combination · Plum · Deep / dark · Cool

    $26

  2. Givenchy Perfecto Hydrating & Smoothing High-Shine Lip Oil Gloss

    N10- Vinyl Berry

    Givenchy Perfecto Hydrating & Smoothing High-Shine Lip Oil Gloss, shade N10- Vinyl Berry

    • Slightly lighter, so the liner defines it
    • Combination · Plum · Deep / dark · Cool

    $43

A noticeably different depth or a neighbouring colour family, on purpose, with a compatible undertone.

Lipstick

  1. Maybelline Super Stay Vinyl Ink Liquid Lipcolor

    Witty

    Maybelline Super Stay Vinyl Ink Liquid Lipcolor, shade Witty

    • Contrast: mauve with plum
    • Combination · Mauve · Deep / dark · Cool

    $13.99

  2. Buxom Full-On Satin Lipstick

    Dolly Doll

    Buxom Full-On Satin Lipstick, shade Dolly Doll

    • Contrast: mauve with plum
    • Combination · Mauve · Deep / dark · Cool

    $27

Lip gloss

  1. Laneige JuicePop Box Hydrating & Lightweight Oil Lip Tint

    Jazzy Jam

    Laneige JuicePop Box Hydrating & Lightweight Oil Lip Tint, shade Jazzy Jam

    • Contrast: brown with plum
    • Combination · Brown · Light · Cool

    $23

  2. Fenty Beauty Gloss Bomb Universal Lip Luminizer

    Rose Amber

    Fenty Beauty Gloss Bomb Universal Lip Luminizer, shade Rose Amber

    • Contrast: brown with plum
    • Combination · Brown · Deep / dark · Cool

    $23

Glosses to wear over this lip liner. A sheer gloss changes the colour less than an opaque one; a clear gloss adds shine only.

Lip gloss

  1. Valentino Puffer Complex Lip Plumper Gloss

    520R Moonlight Crush

    Valentino Puffer Complex Lip Plumper Gloss, shade 520R Moonlight Crush

    • Gloss: opacity not listed
    • Combination · Berry · Deep / dark · Cool

    $38

  2. e.l.f. Cosmetics Lip Lacquer

    Clear

    e.l.f. Cosmetics Lip Lacquer, shade Clear

    • Clear gloss: adds shine, no colour of its own
    • Combination · Clear

    $4

What this can and cannot tell you: each pairing compares two shades' colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks on lips. It does not predict the colour you get when you layer them. A sheer gloss lets more of the colour underneath show than an opaque one, and your natural lip colour shows through sheer products.

Shade details

Swatch colour
#7a3754
L* 32.9 a* 32.6 b* -3.6
Colour family
Plum
from the description (“plum”)
Colour depth
Deep / dark
from the description (“blackened”)
Undertone
Cool
from the description (“plum”)
Colour description
Not listed
not stated
Texture
Not listed
not stated
Opacity
Opaque
the product's attributes
Shimmer
Not listed
not stated

Description from Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.

All shades in this range (14)

e.l.f. Cosmetics Cream Glide Lip Liner