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L.A. Girl Ultimate Lip Intense Stay Auto Lipliner in Enduring Mauve, product photo from Ulta Beauty
1 of 5 · Product · Ulta Beauty
L.A. Girl Ultimate Lip Intense Stay Auto Lipliner in Enduring Mauve, texture swatch from Ulta Beauty
2 of 5 · Texture · Ulta Beauty
L.A. Girl Ultimate Lip Intense Stay Auto Lipliner in Enduring Mauve, colour swatch from Ulta Beauty
3 of 5 · Swatch · Ulta Beauty
L.A. Girl Ultimate Lip Intense Stay Auto Lipliner, range image 4 from Ulta Beauty
4 of 5 · Whole range · Ulta Beauty
L.A. Girl Ultimate Lip Intense Stay Auto Lipliner, range image 5 from Ulta Beauty
5 of 5 · Whole range · Ulta Beauty

Official description

No official description

Standardised colour

Mauve · Deep / dark · Cool undertone Details

Matte finish

Best price
$6Ulta BeautyUlta Beauty

Where to buy Enduring Mauve (2 stores)

Ulta BeautyUlta BeautyBest price$6
Ulta BeautyView at Ulta Beauty
WalgreensWalgreens$6.49
WalgreensView at Walgreens

Similar to L.A. Girl Ultimate Lip Intense Stay Auto Lipliner Enduring Mauve

The closest shade matches and closest overall alternatives in other lip liners. Price is never part of the score.

Complete my lip look

Shades from the other lip categories to wear with L.A. Girl Ultimate Lip Intense Stay Auto Lipliner Enduring Mauve, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing. Price never changes the order.

Lipstick or lip gloss shades close to this lip liner's colour, family and depth.

Lipstick

  1. Buxom Full-On Satin Lipstick

    Dolly Doll

    Buxom Full-On Satin Lipstick, shade Dolly Doll

    • Very close match
    • Colour match · Mauve · Deep / dark · Cool

    $27

  2. MAC Cosmetics M·A·Cximal Sleek Satin Lipstick

    Amorous

    MAC Cosmetics M·A·Cximal Sleek Satin Lipstick, shade Amorous

    • Close match
    • Colour match · Pink · Deep / dark · Cool

    $25

Lip gloss

  1. Milk Makeup Odyssey Hydrating Lip Oil Gloss

    Trek

    Milk Makeup Odyssey Hydrating Lip Oil Gloss, shade Trek

    • Very close match
    • Colour match · Rose · Deep / dark · Cool

    $26

  2. Laneige JuicePop Box Hydrating & Lightweight Oil Lip Tint

    Lo-Fi Mauve

    Laneige JuicePop Box Hydrating & Lightweight Oil Lip Tint, shade Lo-Fi Mauve

    • Close match
    • Colour match · Mauve · Deep / dark · Cool

    $23

Lipsticks and glosses slightly lighter than this liner, so the liner shows as a defined edge.

Lipstick

  1. Maybelline Super Stay Vinyl Ink Liquid Lipcolor

    Witty

    Maybelline Super Stay Vinyl Ink Liquid Lipcolor, shade Witty

    • Slightly lighter, so the liner defines it
    • Combination · Mauve · Deep / dark · Cool

    $13.99

  2. Too Faced Cloud Crush Whipped Lip & Cheek Color

    Bed Of Roses

    Too Faced Cloud Crush Whipped Lip & Cheek Color, shade Bed Of Roses

    • Slightly lighter, so the liner defines it
    • Combination · Mauve · Medium · Cool

    $29

Lip gloss

  1. Tom Ford Gloss Luxe Lip Gloss with Hydrating Jojoba Oil & High-Shine

    04 Exquise

    Tom Ford Gloss Luxe Lip Gloss with Hydrating Jojoba Oil & High-Shine, shade 04 Exquise

    • Slightly lighter, so the liner defines it
    • Combination · Mauve · Deep / dark · Neutral

    $64

  2. Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm

    Charm

    Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm, shade Charm

    • Slightly lighter, so the liner defines it
    • Combination · Mauve · Medium · Cool

    $18

A noticeably different depth or a neighbouring colour family, on purpose, with a compatible undertone.

Lipstick

  1. Westman Atelier HydroBalm Sheer Tinted Lipstick with Peptides and Hyaluronic Acid

    Onyx

    Westman Atelier HydroBalm Sheer Tinted Lipstick with Peptides and Hyaluronic Acid, shade Onyx

    • Contrast: plum with mauve
    • Combination · Plum · Deep / dark · Cool

    $50

  2. Dior Addict Shine Lipstick

    521 Diorelita

    Dior Addict Shine Lipstick, shade 521 Diorelita

    • Contrast: pink with mauve
    • Combination · Pink · Medium · Neutral

    $48

Lip gloss

  1. NARS Afterglow Lip Shine Gloss

    Smooth Talk

    NARS Afterglow Lip Shine Gloss, shade Smooth Talk

    • Contrast: brown with mauve
    • Combination · Brown · Deep / dark · Cool

    $32

  2. Summer Fridays Dream Lip Oil for Moisturizing Sheer Coverage

    Rosewood Nights

    Summer Fridays Dream Lip Oil for Moisturizing Sheer Coverage, shade Rosewood Nights

    • Contrast: brown with mauve
    • Combination · Brown · Deep / dark · Cool

    $26

Glosses to wear over this lip liner. A sheer gloss changes the colour less than an opaque one; a clear gloss adds shine only.

Lip gloss

  1. Milk Makeup Odyssey Hydrating Lip Oil Gloss

    Trek

    Milk Makeup Odyssey Hydrating Lip Oil Gloss, shade Trek

    • Sheer gloss: adds shine, small colour change
    • Combination · Rose · Deep / dark · Cool

    $26

  2. L.A. Girl Lumilicious Luminous Lip Gloss

    Glow Up

    L.A. Girl Lumilicious Luminous Lip Gloss, shade Glow Up

    • Clear gloss: adds shine, no colour of its own
    • Combination · Clear

    $7

What this can and cannot tell you: each pairing compares two shades' colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks on lips. It does not predict the colour you get when you layer them. A sheer gloss lets more of the colour underneath show than an opaque one, and your natural lip colour shows through sheer products.

Shade details

Swatch colour
#90303f
L* 34.8 a* 41.6 b* 13.2
Colour family
Mauve
from the shade name (“mauve”)
Colour depth
Deep / dark
from the swatch colour
Undertone
Cool
from the shade name (“mauve”)
Colour description
Not listed
not stated
Texture
Matte
the product's attributes
Opacity
Not listed
not stated
Shimmer
Not listed
not stated

Description not published, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.