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Ultimate Lip Intense Stay Auto Lipliner Enduring Mauve dupes and alternatives L.A. Girl

Mauve · Cool · Deep / dark

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.

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31 matches

Closest shade match: Tarte Maracuja Juicy Lip Liner Rose in Bloom

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
L.A. Girl
Enduring MauveChange shade
Colour family, undertone and depth: Mauve · Cool · Deep / dark
Finish and opacity: Matte
The match
Tarte
Rose in Bloom
Colour family, undertone and depth: Rose · Neutral · Deep / dark
Finish and opacity: —
Shade match
91out of 100
Colour
98
Depth
98
Undertone (Undertone and colour family)
60
Medium confidence· Digital matchWhy it matches
Match price
$23Ulta BeautyUlta Beauty
Costs $17 more

Your shade $6 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: NYX Professional Makeup Retractable Long-Lasting Mechanical Lip Liner Dark Red

The most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.

Your shade
L.A. Girl
Enduring MauveChange shade
Colour family, undertone and depth: Mauve · Cool · Deep / dark
Finish and opacity: Matte
The match
NYX Professional Makeup
Dark Red
Colour family, undertone and depth: Plum · Cool · Deep / dark
Finish and opacity: —
Overall match
83out of 100
Shade (Shade match)
85
Finish (Finish & visual result)
50
Wear (Wear & performance)
100
Comfort (Comfort & suitability)
40
Medium confidence· Digital matchWhy it matches
Match price
$6Ulta BeautyUlta Beauty
Same price

Your shade $6 at Ulta Beauty · product price; shade not separately priced · lowest price $5.99 at Walgreens

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · NYX Professional Makeup

    Retractable Long-Lasting Mechanical Lip Liner

    Cocoa
    Shade match 84
    $6Ulta BeautyUlta Beauty(product price)Same price

    Matches: Very close colourSame cool undertoneSame longevity: long-wearing

    Differences: Brown rather than mauve

    Score details
    Shade match
    84
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    40

    Very close colour

    Ingredients (not scored): 5% ingredient overlap

    Differences: Brown rather than mauve

    Retailer shade note: for dark skin with peach undertones

    Medium confidence· Digital match

    View match
  2. #4 · Urban Decay

    24/7 Glide-On Waterproof Lip Liner

    Rush
    Shade match 85
    $25SephoraSephoraCosts $19 more

    Matches: Same cool undertoneSame finish: matteBoth claim smudge and transfer

    Differences: 16-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    85
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): 3% ingredient overlap

    Differences: 16-hour wear rather than long-wearing (longevity)

    Retailer shade note: pink-mauve w/soft pearl

    Medium confidence· Digital match

    View match
  3. #5 · NARS

    Powermatte High Intensity Lip Pencil

    Endless Love - 182
    Shade match 77
    $32SephoraSephoraCosts $26 more

    Matches: Same cool undertoneSame finish: matteBoth claim smudge and transfer

    Differences: Red rather than mauve12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    77
    Finish & visual result
    100
    Wear & performance
    85
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Red rather than mauve · 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: maple red

    Medium confidence· Digital match

    View match
  4. #6 · Natasha Denona

    I Need A Nude Lip Liner

    Cherry Cola
    Shade match 76
    $25SephoraSephoraCosts $19 more

    Matches: Same cool undertoneSame finish: matteSame longevity: long-wearing

    Differences: Brown rather than mauve

    Score details
    Shade match
    76
    Finish & visual result
    100
    Wear & performance
    85
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): 8% ingredient overlap

    Differences: Brown rather than mauve

    Retailer shade note: dark burgundy brown

    Medium confidence· Digital match

    View match
  5. #7 · NARS

    Long Lasting Matte Lip Liner

    Let's Go Crazy
    Shade match 70
    $26SephoraSephoraCosts $20 more

    Matches: Same finish: matteSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Neutral rather than cool undertoneBerry rather than mauve

    Score details
    Shade match
    70
    Finish & visual result
    100
    Wear & performance
    96
    Comfort & suitability
    50

    Close colour · Matte · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than cool undertone · Berry rather than mauve

    Retailer shade note: rich mulberry

    Medium confidence· Digital match

    View match
  6. #8 · NARS

    Powermatte High Intensity Lip Pencil

    Cruella - 185
    Shade match 75
    $32SephoraSephoraCosts $26 more

    Matches: Same cool undertoneSame finish: matteBoth claim smudge and transfer

    Differences: Red rather than mauve12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    75
    Finish & visual result
    100
    Wear & performance
    85
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Red rather than mauve · 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: passionate scarlet red

    Medium confidence· Digital match

    View match
  7. #9 · Make Up For Ever

    Artist Color Pencil Long-Lasting Lip Liner

    450 Dramatic Plum
    Shade match 71
    $26SephoraSephoraCosts $20 more

    Matches: Same cool undertoneSame finish: matteSame longevity: long-wearing

    Differences: Plum rather than mauve

    Score details
    Shade match
    71
    Finish & visual result
    100
    Wear & performance
    96
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Plum rather than mauve

    Retailer shade note: Deep Burgundy (Not suitable for use on eyes)

    Medium confidence· Digital match

    View match
  8. #10 · Huda Beauty

    Lip Contour 2.0 Automatic Matte Lip Pencil

    Very Berry
    Shade match 77
    $23SephoraSephoraCosts $17 more

    Matches: Same cool undertoneSame finish: matteBoth claim smudge and transfer

    Differences: Berry rather than mauve9-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    77
    Finish & visual result
    100
    Wear & performance
    79
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Berry rather than mauve · 9-hour wear rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  9. #11 · Kosas

    Hotliner Hyaluronic Acid Contouring Lip Liner

    Extra
    Shade match 71
    $24SephoraSephoraCosts $18 more

    Matches: Same longevity: long-wearingBoth claim smudge and transferSame format and precision: retractable

    Differences: Neutral rather than cool undertoneRed rather than mauve

    Score details
    Shade match
    71
    Finish & visual result
    78
    Wear & performance
    100
    Comfort & suitability
    40

    Close colour · Satin

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than cool undertone · Red rather than mauve

    Retailer shade note: vibrant cherry red

    Medium confidence· Digital match

    View match
  10. #12 · Charlotte Tilbury

    Lip Cheat Long-Lasting Waterproof Lip Liner

    Savage Rose
    Shade match 78
    $28SephoraSephoraCosts $22 more

    Matches: Very close colourSame finish: matteBoth claim smudge and transfer

    Differences: Warm rather than cool undertoneRed rather than mauve6-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    78
    Finish & visual result
    100
    Wear & performance
    74
    Comfort & suitability
    40

    Very close colour · Matte

    Ingredients (not scored): 9% ingredient overlap

    Differences: Warm rather than cool undertone · Red rather than mauve · 6-hour wear rather than long-wearing (longevity)

    Retailer shade note: warm rosy red

    Medium confidence· Digital match

    View match
  11. #13 · NARS

    Powermatte High Intensity Lip Pencil

    Midnight Rider - 195
    Shade match 73
    $32SephoraSephoraCosts $26 more

    Matches: Same cool undertoneSame finish: matteBoth claim smudge and transfer

    Differences: Red rather than mauve12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    73
    Finish & visual result
    100
    Wear & performance
    85
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Red rather than mauve · 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: bright classic red

    Medium confidence· Digital match

    View match
  12. #14 · Charlotte Tilbury

    Lip Cheat Long-Lasting Waterproof Lip Liner

    Walk of No Shame
    Shade match 77
    $28SephoraSephoraCosts $22 more

    Matches: Same cool undertoneSame finish: matteBoth claim smudge and transfer

    Differences: Rose rather than mauve6-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    77
    Finish & visual result
    100
    Wear & performance
    74
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): 9% ingredient overlap

    Differences: Rose rather than mauve · 6-hour wear rather than long-wearing (longevity)

    Retailer shade note: berry rose

    Medium confidence· Digital match

    View match
  13. #15 · Rare Beauty

    Kind Words Matte Lip Liner

    Lovely
    Shade match 71
    $18SephoraSephoraCosts $12 more

    Matches: Same finish: matteSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Warm rather than cool undertone

    Score details
    Shade match
    71
    Finish & visual result
    100
    Wear & performance
    88
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): 5% ingredient overlap

    Differences: Warm rather than cool undertone

    Retailer shade note: warm mauve

    High confidence· Digital match

    View match
  14. #16 · NYX Professional Makeup

    Duck Plump Retractable Plumping Lip Liner

    Flirty Flip
    Shade match 87
    $10Ulta BeautyUlta BeautyCosts $4 more

    Matches: Very close colourSame format and precision: retractable

    Differences: Neutral rather than cool undertonePink rather than mauve10-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    87
    Finish & visual result
    50
    Wear & performance
    66
    Comfort & suitability
    50

    Very close colour · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than cool undertone · Pink rather than mauve · 10-hour wear rather than long-wearing (longevity) · Does not claim smudge and transfer

    Retailer shade note: neutral nude pink

    Medium confidence· Digital match

    View match
  15. #17 · NYX Professional Makeup

    Retractable Long-Lasting Mechanical Lip Liner

    Plum
    Shade match 74
    $6Ulta BeautyUlta BeautySame price

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: DeeperPurple rather than mauve

    Score details
    Shade match
    74
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    40

    Close colour

    Ingredients (not scored): 5% ingredient overlap

    Differences: Deeper · Purple rather than mauve

    Retailer shade note: purple

    Medium confidence· Digital match

    View match
  16. #18 · Essence

    8H Matte Comfort Lipliner

    19 Burgundy Bestie
    Shade match 81
    $3.99Ulta BeautyUlta Beauty(product price)$2.01 less (34%)

    Matches: Same cool undertoneSame finish: matteClaims waterproof

    Differences: Plum rather than mauve8-hour wear rather than long-wearing (longevity)Does not claim smudge and transfer

    Score details
    Shade match
    81
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Plum rather than mauve · 8-hour wear rather than long-wearing (longevity) · Does not claim smudge and transfer

    Medium confidence· Digital match

    View match
  17. #19 · Charlotte Tilbury

    Lip Cheat Long-Lasting Waterproof Lip Liner

    Love Trap
    Shade match 74
    $28SephoraSephoraCosts $22 more

    Matches: Same finish: matteBoth claim smudge and transferClaims waterproof

    Differences: Warm rather than cool undertoneBrown rather than mauve6-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    74
    Finish & visual result
    100
    Wear & performance
    74
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): 9% ingredient overlap

    Differences: Warm rather than cool undertone · Brown rather than mauve · 6-hour wear rather than long-wearing (longevity)

    Retailer shade note: peachy brown

    Medium confidence· Digital match

    View match
  18. #20 · L.A. Girl

    Long-Lasting Shockwave Lip Liner

    Karma
    Shade match 72
    $5Ulta BeautyUlta Beauty$1 less (17%)

    Matches: Same longevity: long-wearingBoth claim smudge and transfer

    Differences: Warm rather than cool undertonePink rather than mauve

    Score details
    Shade match
    72
    Finish & visual result
    50
    Wear & performance
    96
    Comfort & suitability
    50

    Close colour · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Warm rather than cool undertone · Pink rather than mauve

    Medium confidence· Digital match

    View match
  19. #21 · NYX Professional Makeup

    Retractable Long-Lasting Mechanical Lip Liner

    Sienna
    Shade match 71
    $6Ulta BeautyUlta Beauty(product price)Same price

    Matches: Same longevity: long-wearingBoth claim smudge and transferSame format and precision: retractable

    Differences: Warm rather than cool undertoneBrown rather than mauve

    Score details
    Shade match
    71
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    40

    Close colour

    Ingredients (not scored): 5% ingredient overlap

    Differences: Warm rather than cool undertone · Brown rather than mauve

    Retailer shade note: medium skin tone with warm undertone

    Medium confidence· Digital match

    View match
  20. #22 · Sacheu

    Peel Off Lip Liner STAY-N

    Sweet Talk
    Shade match 83
    $14Ulta BeautyUlta Beauty(product price)Costs $8 more

    Matches: Same cool undertoneSame longevity: long-wearingClaims hydration

    Differences: Pink rather than mauveDoes not claim smudge and transfer

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    40

    Close colour

    Ingredients (not scored): 2% ingredient overlap

    Differences: Pink rather than mauve · Does not claim smudge and transfer

    Retailer shade note: raspberry pink

    Medium confidence· Digital match

    View match
  21. #23 · NYX Professional Makeup

    Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil

    Vintage
    Shade match 72
    $6Ulta BeautyUlta Beauty(product price)Same price

    Matches: Same cool undertoneSame finish: matteSame longevity: long-wearing

    Differences: Plum rather than mauveDoes not claim smudge and transfer

    Score details
    Shade match
    72
    Finish & visual result
    100
    Wear & performance
    74
    Comfort & suitability
    50

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Plum rather than mauve · Does not claim smudge and transfer

    Retailer shade note: plum with mauve undertone

    Medium confidence· Digital match

    View match
  22. #24 · Pat McGrath Labs

    Dramatique Mega Lip Pencil

    Flesh 3
    Shade match 71
    $29SephoraSephoraCosts $23 more

    Matches: Same finish: matteSame longevity: long-wearingClaims comfort

    Differences: Warm rather than cool undertoneBrown rather than mauveDoes not claim smudge and transfer

    Score details
    Shade match
    71
    Finish & visual result
    100
    Wear & performance
    74
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): 5% ingredient overlap

    Differences: Warm rather than cool undertone · Brown rather than mauve · Does not claim smudge and transfer

    Retailer shade note: warm mahogany

    Medium confidence· Digital match

    View match
  23. #25 · Charlotte Tilbury

    Lip Cheat Long-Lasting Waterproof Lip Liner

    Supersize Me
    Shade match 71
    $28SephoraSephoraCosts $22 more

    Matches: Same finish: matteBoth claim smudge and transferClaims waterproof

    Differences: Neutral rather than cool undertonePink rather than mauve6-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    71
    Finish & visual result
    100
    Wear & performance
    74
    Comfort & suitability
    40

    Slight colour difference · Matte

    Ingredients (not scored): 9% ingredient overlap

    Differences: Neutral rather than cool undertone · Pink rather than mauve · 6-hour wear rather than long-wearing (longevity)

    Retailer shade note: neutral nude pink

    Medium confidence· Digital match

    View match
  24. #26 · Urban Decay

    24/7 Glide-On Waterproof Lip Liner

    Manic
    Shade match 70
    $25SephoraSephoraCosts $19 more

    Matches: Same cool undertoneSame finish: matteBoth claim smudge and transfer

    Differences: Berry rather than mauve16-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    70
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): 3% ingredient overlap

    Differences: Berry rather than mauve · 16-hour wear rather than long-wearing (longevity)

    Retailer shade note: rosy wine

    Medium confidence· Digital match

    View match
  25. #27 · NARS

    Lip Liner

    LET'S GO CRAZY
    Shade match 73
    $26Ulta BeautyUlta BeautyCosts $20 more

    Matches: Same longevity: long-wearingBoth claim smudge and transferClaims waterproof

    Differences: Warm rather than cool undertonePink rather than mauve

    Score details
    Shade match
    73
    Finish & visual result
    50
    Wear & performance
    85
    Comfort & suitability
    40

    Close colour · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Warm rather than cool undertone · Pink rather than mauve

    Retailer shade note: deep mulberry

    Medium confidence· Digital match

    View match
  26. #28 · Make Up For Ever

    Artist Color Pencil Extreme Smudge-Proof Lip Liner

    450 Dramatic Plum
    Shade match 65
    $27SephoraSephoraCosts $21 more

    Matches: Same cool undertoneSame finish: matteSame longevity: long-wearing

    Differences: Noticeably different swatch colourPlum rather than mauve

    Score details
    Shade match
    65
    Finish & visual result
    100
    Wear & performance
    85
    Comfort & suitability
    40

    Slight colour difference · Matte

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Plum rather than mauve

    Retailer shade note: deep burgundy

    Medium confidence· Digital match

    View match
  27. #29 · Make Up For Ever

    Artist Color Pencil Long-Lasting Lip Liner

    808 Boundless Berry
    Shade match 60
    $26SephoraSephoraCosts $20 more

    Matches: Same cool undertoneSame finish: matteSame longevity: long-wearing

    Differences: Noticeably different swatch colourLighterBerry rather than mauve

    Score details
    Shade match
    60
    Finish & visual result
    100
    Wear & performance
    96
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Berry rather than mauve

    Retailer shade note: Medium Berry

    Medium confidence· Digital match

    View match
  28. #30 · Tarte

    Maracuja Juicy Lip Liner

    Rose Full Bloom
    Shade match 77
    $23Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Same cool undertoneBoth claim smudge and transferClaims hydration

    Differences: Rose rather than mauveNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    77
    Finish & visual result
    50
    Wear & performance
    74
    Comfort & suitability
    40

    Slight colour difference

    Ingredients (not scored): 4% ingredient overlap

    Differences: Rose rather than mauve · Not listed rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  29. #31 · e.l.f. Cosmetics

    Cream Glide Lip Liner

    That Merlot Tho
    Shade match 87
    $2Ulta BeautyUlta Beauty(product price)$4 less (67%)

    Matches: Very close colourSame cool undertone

    Differences: Plum rather than mauveNot listed rather than long-wearing (longevity)Does not claim smudge and transfer

    Score details
    Shade match
    87
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    50

    Very close colour · Opaque

    Ingredients (not scored): 14% ingredient overlap

    Differences: Plum rather than mauve · Not listed rather than long-wearing (longevity) · Does not claim smudge and transfer

    Retailer shade note: soft burgundy

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Why the closest shade match works

Tarte Maracuja Juicy Lip Liner in Rose in Bloom, against L.A. Girl Ultimate Lip Intense Stay Auto Lipliner in Enduring Mauve. Every attribute compared, with its share of the score.

ComparedYour shadeEnduring MauveClosest shade matchRose in BloomScore
Shade match60% of overall91
Colour98#90303f#923240Looks identicalColour difference 0.6 (0 is identical)
Depth98Deep / darkDeep / darkSameDepth difference 1.0 on the 0–100 scale
Undertone60CoolNeutralSome differenceOne side neutral: partial agreement
Colour family60MauveRoseSome differenceNeighbouring colour families
Finish & visual result10% of overall · none of 1 comparable50
Finishnot comparableMatteNot listedNot listed for eitherA finish not listed for one product
Wear & performance25% of overall · 3 of 4 compared74
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Smudge and transfer100ClaimedClaimedSameBoth products claim smudge or transfer resistance
Waterproofnot comparableNot listedNot listedNot listed for eitherNeither product lists waterproof wear
Format and precision85RetractablePencilClosePencil rather than retractable
Comfort & suitability5% of overall · 1 of 2 compared40
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydration40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Overall match 80/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Maracuja Juicy Lip Liner in Rose in Bloom.

Same or better

  • Near-identical swatch colour
  • Neutral rather than cool undertone
  • Both claim smudge and transfer
  • Claims hydration

Different

  • Not listed longevity instead of long-wearing

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionNot listedNot listed
Basemoderate siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Why the closest overall alternative works

NYX Professional Makeup Retractable Long-Lasting Mechanical Lip Liner in Dark Red, against L.A. Girl Ultimate Lip Intense Stay Auto Lipliner in Enduring Mauve. Every attribute compared, with its share of the score.

ComparedYour shadeEnduring MauveClosest overall alternativeDark RedScore
Shade match60% of overall85
Colour89#90303f#84303dVery close colourColour difference 2.5 (0 is identical)
Depth94Deep / darkDeep / darkSameDepth difference 3.2 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family30MauvePlumSome differenceNeighbouring colour families
Finish & visual result10% of overall · none of 1 comparable50
Finishnot comparableMatteNot listedNot listed for eitherA finish not listed for one product
Wear & performance25% of overall · 3 of 4 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Smudge and transfer100ClaimedClaimedSameBoth products claim smudge or transfer resistance
Waterproofnot comparableNot listedNot listedNot listed for eitherNeither product lists waterproof wear
Format and precision100RetractableRetractableSameBoth retractable
Comfort & suitability5% of overall · 1 of 2 compared40
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydration40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Overall match 83/100Shade match 85/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Retractable Long-Lasting Mechanical Lip Liner in Dark Red.

Same or better

  • Very close colour
  • Same cool undertone
  • Same longevity: long-wearing
  • Both claim smudge and transfer
  • Same format and precision: retractable
  • Claims hydration

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionNot listedburgundy
Basemoderate siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Where to buy

Closest shade match

Tarte Maracuja Juicy Lip Liner Rose in Bloom

Match price
$23Ulta BeautyUlta Beauty
Costs $17 more

Your shade $6 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

NYX Professional Makeup Retractable Long-Lasting Mechanical Lip Liner Dark Red

Match price
$6Ulta BeautyUlta Beauty
Same price

Your shade $6 at Ulta Beauty · product price; shade not separately priced · lowest price $5.99 at Walgreens

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.