Beautler.Your beauty butler
point of view. Contour it Long-lasting Lip Liner in 90% Dark, product photo from Sephora
1 of 7 · Product · Sephora
point of view. Contour it Long-lasting Lip Liner in 90% Dark, image 2 from Sephora
2 of 7 · Shown for 90% Dark · Sephora
point of view. Contour it Long-lasting Lip Liner in 90% Dark, image 3 from Sephora
3 of 7 · Shown for 90% Dark · Sephora
point of view. Contour it Long-lasting Lip Liner in 90% Dark, image 4 from Sephora
4 of 7 · Shown for 90% Dark · Sephora
point of view. Contour it Long-lasting Lip Liner in 90% Dark, image 5 from Sephora
5 of 7 · Shown for 90% Dark · Sephora
point of view. Contour it Long-lasting Lip Liner in 90% Dark, image 6 from Sephora
6 of 7 · Shown for 90% Dark · Sephora
point of view. Contour it Long-lasting Lip Liner in 90% Dark, image 7 from Sephora
7 of 7 · Shown for 90% Dark · Sephora
All 7 images

Official description

rich chocolate brown nude

Standardised colour

Nude · Deep / dark · Cool undertone · chocolate Details

Matte finish

Price
$20SephoraSephora

Where to buy 90% Dark (1 store)

SephoraSephora$20
SephoraView at Sephora

Similar to point of view. Contour it Long-lasting Lip Liner 90% Dark

The closest shade matches and closest overall alternatives in other lip liners. Price is never part of the score.

Complete my lip look

Shades from the other lip categories to wear with point of view. Contour it Long-lasting Lip Liner 90% Dark, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing. Price never changes the order.

Lipstick or lip gloss shades close to this lip liner's colour, family and depth.

Lipstick

  1. MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse

    It's Personal

    MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse, shade It's Personal

    • Very close match
    • Colour match · Nude · Medium · Cool

    $27

  2. Anastasia Beverly Hills Full-Pigment Matte & Satin Velvet Lipstick

    Soft Haze

    Anastasia Beverly Hills Full-Pigment Matte & Satin Velvet Lipstick, shade Soft Haze

    • Very close match
    • Colour match · Nude · Light · Neutral

    $26

Lip gloss

  1. e.l.f. Cosmetics Pout Clout Lip Plumping Pen

    Figgy With It

    e.l.f. Cosmetics Pout Clout Lip Plumping Pen, shade Figgy With It

    • Close match
    • Colour match · Nude · Light · Cool

    $9

  2. Tower 28 Beauty LipSoftie Hydrating Tinted Lip Treatment Balm

    Dulce De Leche

    Tower 28 Beauty LipSoftie Hydrating Tinted Lip Treatment Balm, shade Dulce De Leche

    • Close match
    • Colour match · Nude · Medium · Cool

    $16

Lipsticks and glosses slightly lighter than this liner, so the liner shows as a defined edge.

Lipstick

  1. Clinique Dramatically Different Lipstick Shaping Lip Colour

    Sugared Maple

    Clinique Dramatically Different Lipstick Shaping Lip Colour, shade Sugared Maple

    • Slightly lighter, so the liner defines it
    • Combination · Nude · Light · Cool

    $29

  2. Maybelline SuperStay Matte Ink Liquid Lipstick

    Poet

    Maybelline SuperStay Matte Ink Liquid Lipstick, shade Poet

    • Slightly lighter, so the liner defines it
    • Combination · Nude · Light · Cool

    $12.99

Lip gloss

  1. Givenchy Rose Perfecto Lip Balm 24H Hydration

    117 Chilling Brown

    Givenchy Rose Perfecto Lip Balm 24H Hydration, shade 117 Chilling Brown

    • Slightly lighter, so the liner defines it
    • Combination · Nude · Light · Cool

    $43

  2. CoverGirl Clean Fresh Yummy Lip Gloss

    760 Snow Place Like Home

    CoverGirl Clean Fresh Yummy Lip Gloss, shade 760 Snow Place Like Home

    • Slightly lighter, so the liner defines it
    • Combination · Nude · Light · Neutral

    $9.98

A noticeably different depth or a neighbouring colour family, on purpose, with a compatible undertone.

Lipstick

  1. Maybelline SuperStay Matte Ink Liquid Lipstick

    Lover

    Maybelline SuperStay Matte Ink Liquid Lipstick, shade Lover

    • Contrast: rose with nude
    • Combination · Rose · Medium · Cool

    $12.99

  2. Dior Addict Shine Lipstick

    329 Tie & Dior

    Dior Addict Shine Lipstick, shade 329 Tie & Dior

    • Contrast: rose with nude
    • Combination · Rose · Light · Neutral

    $48

Lip gloss

  1. Dior Addict Lip Maximizer Plumping Gloss

    013 Beige

    Dior Addict Lip Maximizer Plumping Gloss, shade 013 Beige

    • Contrast: lighter
    • Combination · Nude · Light · Cool

    $42

  2. Yves Saint Laurent Loveshine Plumping Lip Oil Gloss with Hyaluronic Acid

    04 Honey Pure Love

    Yves Saint Laurent Loveshine Plumping Lip Oil Gloss with Hyaluronic Acid, shade 04 Honey Pure Love

    • Contrast: brown with nude
    • Combination · Brown · Medium · Neutral

    $40

Glosses to wear over this lip liner. A sheer gloss changes the colour less than an opaque one; a clear gloss adds shine only.

Lip gloss

  1. e.l.f. Cosmetics Pout Clout Lip Plumping Pen

    Figgy With It

    e.l.f. Cosmetics Pout Clout Lip Plumping Pen, shade Figgy With It

    • Sheer gloss: adds shine, small colour change
    • Colour match · Nude · Light · Cool

    $9

  2. Kylie Cosmetics High Gloss

    001 Crystal

    Kylie Cosmetics High Gloss, shade 001 Crystal

    • Clear gloss: adds shine, no colour of its own
    • Combination · Clear

    $21

What this can and cannot tell you: each pairing compares two shades' colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks on lips. It does not predict the colour you get when you layer them. A sheer gloss lets more of the colour underneath show than an opaque one, and your natural lip colour shows through sheer products.

Shade details

Swatch colour
#ab7673
L* 54.9 a* 20.4 b* 10.1
Colour family
Nude
from the description (“nude”)
Colour depth
Deep / dark
from the description (“rich”)
Undertone
Cool
from the swatch colour
Colour description
Chocolate
from the description (“rich chocolate brown nude”)
Texture
Matte
the product's attributes
Opacity
Not listed
not stated
Shimmer
Not listed
not stated

Description from Sephora, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.