Official description
classic blue red
Standardised colour
Red · Medium · Cool undertone · blue-red Details
Matte finish · Opaque
Ulta BeautyWhere to buy Ruby True (1 store)
Ulta Beauty$35View at Ulta BeautySimilar to MAC Cosmetics Locked Kiss Ink Lipstick Ruby True
The closest shade matches and closest overall alternatives in other lipsticks. Price is never part of the score.
Complete my lip look
Shades from the other lip categories to wear with MAC Cosmetics Locked Kiss Ink Lipstick Ruby True, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing. Price never changes the order.
Lip gloss or lip liner shades close to this lipstick's colour, family and depth.
Lip gloss
Full Syringe
Patrick Ta Major Volume Plumping Lip Gloss, shade Full Syringe
- Very close match
- Colour match · Red · Medium · Neutral
$26
Cherry Pie
Too Faced Kissing Jelly Non-Sticky Lip Oil Gloss, shade Cherry Pie
- Very close match
- Colour match · Red · Medium · Neutral
$23
View at SephoraLip liner
Elson 6
Pat McGrath Labs Dramatique Mega Lip Pencil, shade Elson 6
- Very close match
- Colour match · Red · Medium · Cool
$29
Happily Ever After
Too Faced Lip Injection Extreme Lip Shaper Plumping Lip Liner, shade Happily Ever After
- Very close match
- Colour match · Red · Medium · Neutral
$25
Lip liners slightly deeper than this lipstick, in the same or a neighbouring colour family, to define the edge.
Lip liner
Spicy
NYX Professional Makeup Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil, shade Spicy
- Slightly deeper for definition
- Combination · Red · Medium · Neutral
$6
True Red
Milani Color Statement Lip Liner, shade True Red
- Slightly deeper for definition
- Combination · Red · Medium · Neutral
$6.49
A noticeably different depth or a neighbouring colour family, on purpose, with a compatible undertone.
Lip gloss
920 S-mitten With You
CoverGirl Clean Fresh Yummy Lip Gloss, shade 920 S-mitten With You
- Contrast: deeper
- Combination · Red · Deep / dark · Neutral
$9.98
Fall in Love
Kylie Cosmetics Gloss Drip Lip Gloss, shade Fall in Love
- Contrast: berry with red
- Combination · Berry · Deep / dark · Cool
$21
View at Walmart
Lip liner
Real Red
Buxom Power Line Plumping Lip Liner, shade Real Red
- Contrast: deeper
- Combination · Red · Deep / dark · Neutral
$24
Brick-o-la
MAC Cosmetics Lip Liner Pencil, shade Brick-o-la
- Contrast: berry with red
- Combination · Berry · Medium · Cool
$25
Glosses to wear over this lipstick. A sheer gloss changes the colour less than an opaque one; a clear gloss adds shine only.
Lip gloss
Full Syringe
Patrick Ta Major Volume Plumping Lip Gloss, shade Full Syringe
- Sheer gloss: adds shine, small colour change
- Colour match · Red · Medium · Neutral
$26
Zephyr
MAC Cosmetics Lipglass Air Non-Sticky Lipgloss, shade Zephyr
- Clear gloss: adds shine, no colour of its own
- Combination · Clear
$25
What this can and cannot tell you: each pairing compares two shades' colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks on lips. It does not predict the colour you get when you layer them. A sheer gloss lets more of the colour underneath show than an opaque one, and your natural lip colour shows through sheer products.
Shade details
- Swatch colour
- #cf1a2d
- L* 44.5 a* 66.1 b* 38.8
- Colour family
- Red
- from the description (“red”)
- Colour depth
- Medium
- from the swatch colour
- Undertone
- Cool
- from the description (“blue”)
- Colour description
- Blue-red
- from the description (“classic blue red”)
- Finish
- Matte
- the product's attributes
- Opacity
- Opaque
- the product's attributes
- Shimmer
- Not listed
- not stated
Description from Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.