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MAC Cosmetics Squirt Plumping Lip Gloss Stick in Violet Beta, product photo from Ulta Beauty
1 of 3 · Product · Ulta Beauty
MAC Cosmetics Squirt Plumping Lip Gloss Stick in Violet Beta, texture swatch from Ulta Beauty
2 of 3 · Texture · Ulta Beauty
MAC Cosmetics Squirt Plumping Lip Gloss Stick in Violet Beta, colour swatch from Ulta Beauty
3 of 3 · Swatch · Ulta Beauty

Official description

purple

Standardised colour

Purple · Medium · Cool undertone Details

Sheer

Price
$26Ulta BeautyUlta Beauty

Where to buy Violet Beta (1 store)

Ulta BeautyUlta Beauty$26
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Similar to MAC Cosmetics Squirt Plumping Lip Gloss Stick Violet Beta

The closest shade matches and closest overall alternatives in other lipsticks. Price is never part of the score.

Complete my lip look

Shades from the other lip categories to wear with MAC Cosmetics Squirt Plumping Lip Gloss Stick Violet Beta, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing. Price never changes the order.

Lip gloss or lip liner shades close to this lipstick's colour, family and depth.

Lip gloss

No lip gloss in the catalogue is close enough in measured colour, colour family and depth.

Lip liner

No lip liner in the catalogue is close enough in measured colour, colour family and depth.

Lip liners slightly deeper than this lipstick, in the same or a neighbouring colour family, to define the edge.

Lip liner

No lip liner in the catalogue is slightly deeper than this shade in a matching colour family and undertone.

A noticeably different depth or a neighbouring colour family, on purpose, with a compatible undertone.

Lip gloss

  1. Too Faced Lip Injection Extreme Plumping Clicks

    Sweet Lavender

    Too Faced Lip Injection Extreme Plumping Clicks, shade Sweet Lavender

    • Contrast: lighter
    • Combination · Purple · Light · Cool

    $29

  2. Fenty Beauty Gloss Bomb Oil Luminizing Lip Oil 'N Gloss

    Miss Jellyfish

    Fenty Beauty Gloss Bomb Oil Luminizing Lip Oil 'N Gloss, shade Miss Jellyfish

    • Contrast: lighter
    • Combination · Purple · Light · Cool

    $26

Lip liner

  1. Pat McGrath Labs Dramatique Mega Lip Pencil

    Mauvemoiselle

    Pat McGrath Labs Dramatique Mega Lip Pencil, shade Mauvemoiselle

    • Contrast: plum with purple
    • Combination · Plum · Medium · Cool

    $29

  2. Buxom Power Line Plumping Lip Liner

    Dolly Light

    Buxom Power Line Plumping Lip Liner, shade Dolly Light

    • Contrast: mauve with purple
    • Combination · Mauve · Light · Cool

    $24

Glosses to wear over this lipstick. A sheer gloss changes the colour less than an opaque one; a clear gloss adds shine only.

Lip gloss

  1. Kaja Juicy Glass Instant Hydrating & Plumping Lip Gloss

    Grape Glowtini

    Kaja Juicy Glass Instant Hydrating & Plumping Lip Gloss, shade Grape Glowtini

    • Sheer gloss: adds shine, small colour change
    • Combination · Purple · Medium · Cool

    $18

  2. MAC Cosmetics Lipglass Air Non-Sticky Lipgloss

    Zephyr

    MAC Cosmetics Lipglass Air Non-Sticky Lipgloss, shade Zephyr

    • Clear gloss: adds shine, no colour of its own
    • Combination · Clear

    $25

What this can and cannot tell you: each pairing compares two shades' colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks on lips. It does not predict the colour you get when you layer them. A sheer gloss lets more of the colour underneath show than an opaque one, and your natural lip colour shows through sheer products.

Shade details

Swatch colour
#a66eb7
L* 54.7 a* 34.9 b* -29.8
Colour family
Purple
from the description (“purple”)
Colour depth
Medium
from the swatch colour
Undertone
Cool
from the description (“purple”)
Colour description
Not listed
not stated
Finish
Not listed
not stated
Opacity
Sheer
the product's attributes
Shimmer
Not listed
not stated

Description from Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.