All 9 imagesFewer images
Official description
matte deep mauve nude
Standardised colour
Nude · Deep / dark · Cool undertone Details
Matte finish · Opaque
SephoraWhere to buy 72 Alter Ego (1 store)
Sephora$16View at SephoraSimilar to Sephora Collection Cream Lip Stain 10HR Liquid Lipstick 72 Alter Ego
The closest shade matches and closest overall alternatives in other lipsticks. Price is never part of the score.
Complete my lip look
Shades from the other lip categories to wear with Sephora Collection Cream Lip Stain 10HR Liquid Lipstick 72 Alter Ego, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing. Price never changes the order.
Lip gloss or lip liner shades close to this lipstick's colour, family and depth.
Lip gloss
Butterscotch
NYX Professional Makeup Butter Gloss Non-Sticky Lip Gloss, shade Butterscotch
- Close match
- Colour match · Brown · Light · Neutral
$6
Obviously
Patrick Ta Major Volume Plumping Lip Gloss, shade Obviously
- Close match
- Colour match · Brown · Deep / dark · Neutral
$26
View at Ulta BeautyLip liner
Natural
NYX Professional Makeup Slim Lip Pencil Lip Liner, shade Natural
- Very close match
- Colour match · Nude · Light · Neutral
$6
Rich Brown
Huda Beauty Lip Contour Lip Stain for 12-Hour Wear, shade Rich Brown
- Close match
- Colour match · Brown · Deep / dark · Cool
$25
Lip liners slightly deeper than this lipstick, in the same or a neighbouring colour family, to define the edge.
Lip liner
Makeup Talk
Morphe Signature Lip Pencil, shade Makeup Talk
- Slightly deeper for definition
- Combination · Nude · Medium · Cool
$7
Beige-turner
MAC Cosmetics Lip Liner Pencil, shade Beige-turner
- Slightly deeper for definition
- Combination · Nude · Medium · Cool
$25
A noticeably different depth or a neighbouring colour family, on purpose, with a compatible undertone.
Lip gloss
Bare Cocoa
Bobbi Brown Extra Plump Hydrating Lip Oil, shade Bare Cocoa
- Contrast: deeper
- Combination · Brown · Deep / dark · Cool
$39
Smooth Talk
NARS Afterglow Lip Shine Gloss, shade Smooth Talk
- Contrast: brown with nude
- Combination · Brown · Deep / dark · Cool
$32
Lip liner
Brooklyn Thorn
NYX Professional Makeup Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil, shade Brooklyn Thorn
- Contrast: deeper
- Combination · Brown · Deep / dark · Cool
$6
Kola
Juvia's Place Luxe Lip Liners, shade Kola
- Contrast: brown with nude
- Combination · Brown · Medium · Cool
$13
Glosses to wear over this lipstick. A sheer gloss changes the colour less than an opaque one; a clear gloss adds shine only.
Lip gloss
Butterscotch
NYX Professional Makeup Butter Gloss Non-Sticky Lip Gloss, shade Butterscotch
- Sheer gloss: adds shine, small colour change
- Combination · Brown · Light · Neutral
$6
01 Universal Volume
Sephora Collection Outrageous Plump Hydrating Lip Gloss, shade 01 Universal Volume
- Clear gloss: adds shine, no colour of its own
- Combination · Clear
$15
What this can and cannot tell you: each pairing compares two shades' colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks on lips. It does not predict the colour you get when you layer them. A sheer gloss lets more of the colour underneath show than an opaque one, and your natural lip colour shows through sheer products.
Shade details
- Swatch colour
- #956055
- L* 46.2 a* 20.2 b* 15.2
- Colour family
- Nude
- from the description (“nude”)
- Colour depth
- Deep / dark
- from the description (“deep”)
- Undertone
- Cool
- from the description (“mauve”)
- Colour description
- Not listed
- not stated
- Finish
- Matte
- this shade's description
- Opacity
- Opaque
- the product's attributes
- Shimmer
- Not listed
- not stated
Description from Sephora, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.
All shades in this range (51)
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick- 01 Always Redmatte classic red
- 02 Classic Beigematte classic nude beige
- 05 Infinite Rosematte peach rose pink
- 06 Pink Soufflematte deep berry pink
- 13 Marvelous Mauvematte classic mauve
- 14 Blackberry Sorbetmatte deep berry red
- 23 Copper Blushmatte blush nude
- 25 Coral Sunsetmatte orange brown
- 28 Night Birdmatte black
- 32 Iced Lattematte pale nude beige
- 41 Vintage Rosewoodmatte rosewood nude
- 66 Skin Deepmatte deep nude
- 69 Hippy Pinkmatte nude baby pink
- 70 First Datematte nude peach
- 71 Pink Cashmerematte nude pink
- 72 Alter Egomatte deep mauve nude(this shade)
- 75 Sweet Hazelmatte warm brown
- 76 Blaze of Glorymatte brown pink
- 78 Chili Peppermatte red orange
- 80 Honeymoonmatte peach tone pink
- 81 Daydreamingmatte soft berry mauve
- 84 Rose Reduxmatte pink red
- 85 Rosewoodmatte mauve pink
- 86 English Rosematte classic strawberry
- 94 Cherry Moonmatte red cherry red
- 95 Electric Rubymatte electric red
- 97 Red Desertmatte burgundy red
- 119 Bubble Bathmatte light rose
- 120 Soft Mochamatte pink nude
- 121 Blush Addictmatte blush pink
- 122 Casual Peachmatte peachy pink
- 123 Browniematte dark brown
- 124 Rose Instinctmatte midtone rose
- 125 Rose Flambematte hot pink red
- 126 Hot Hot Pinkmatte vibrant hot pink
- 127 Frozen Pomegranatematte berry red
- 129 Risky Redmatte cool tone red
- 130 Naughty Burgundymatte bright burgundy
- 131 Spicy Terracottamatte terracotta red
- 132 Acid Coralmatte bright coral
- 133 Purple Popmatte magenta purple
- 134 Plum Madnessmatte deep plum brown
- 135 Mystic Purplematte deep purple
- 137 Neon Marmaladematte neon orange
- 138 Afternoon Teamatte mauve nude
- 139 Soft Claymatte brick berry red
- 140 Honey Glazematte nude brown
- 141 Chocolate Lovermatte chocolate brown
- 142 Funky Peacockmatte deep teal
- 143 Very Bluematte lilac blue
- SKU 3019080No retailer description