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Smashbox Always On Longwear Matte Liquid Lipstick in Gula Bae, product photo from Ulta Beauty
1 of 6 · Product · Ulta Beauty
Smashbox Always On Longwear Matte Liquid Lipstick in Gula Bae, texture swatch from Ulta Beauty
2 of 6 · Texture · Ulta Beauty
Smashbox Always On Longwear Matte Liquid Lipstick in Gula Bae, colour swatch from Ulta Beauty
3 of 6 · Swatch · Ulta Beauty
Smashbox Always On Longwear Matte Liquid Lipstick, range image 4 from Ulta Beauty
4 of 6 · Whole range · Ulta Beauty
Smashbox Always On Longwear Matte Liquid Lipstick, range image 5 from Ulta Beauty
5 of 6 · Whole range · Ulta Beauty
Smashbox Always On Longwear Matte Liquid Lipstick, range image 6 from Ulta Beauty
6 of 6 · Whole range · Ulta Beauty

Official description

cool rose

Standardised colour

Rose · Medium · Cool undertone Details

Matte finish

Price
$27Ulta BeautyUlta Beauty

Where to buy Gula Bae (1 store)

Ulta BeautyUlta Beauty$27
Ulta BeautyView at Ulta Beauty

Similar to Smashbox Always On Longwear Matte Liquid Lipstick Gula Bae

The closest shade matches and closest overall alternatives in other lipsticks. Price is never part of the score.

Complete my lip look

Shades from the other lip categories to wear with Smashbox Always On Longwear Matte Liquid Lipstick Gula Bae, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing. Price never changes the order.

Lip gloss or lip liner shades close to this lipstick's colour, family and depth.

Lip gloss

  1. Lawless Forget the Filler Lip-Plumping Line-Smoothing Tinted Lip Balm

    Posey

    Lawless Forget the Filler Lip-Plumping Line-Smoothing Tinted Lip Balm, shade Posey

    • Very close match
    • Colour match · Mauve · Medium · Cool

    $26

  2. Kaja Juicy Glass Instant Hydrating & Plumping Lip Gloss

    Passionfruit Breeze

    Kaja Juicy Glass Instant Hydrating & Plumping Lip Gloss, shade Passionfruit Breeze

    • Very close match
    • Colour match · Rose · Medium · Neutral

    $18

Lip liner

  1. Too Faced Lip Injection Extreme Lip Shaper Plumping Lip Liner

    I Do

    Too Faced Lip Injection Extreme Lip Shaper Plumping Lip Liner, shade I Do

    • Very close match
    • Colour match · Rose · Medium · Cool

    $25

  2. Urban Decay 24/7 Glide-On Waterproof Lip Liner

    OG Backtalk

    Urban Decay 24/7 Glide-On Waterproof Lip Liner, shade OG Backtalk

    • Very close match
    • Colour match · Pink · Medium · Cool

    $25

Lip liners slightly deeper than this lipstick, in the same or a neighbouring colour family, to define the edge.

Lip liner

  1. R.E.M. Beauty At The Borderline Lip Liner Pencil

    lyrics

    R.E.M. Beauty At The Borderline Lip Liner Pencil, shade lyrics

    • Slightly deeper for definition
    • Combination · Rose · Medium · Neutral

    $20

  2. L'Oréal Paris Colour Riche Lip Liner

    Forever Rose

    L'Oréal Paris Colour Riche Lip Liner, shade Forever Rose

    • Slightly deeper for definition
    • Combination · Rose · Deep / dark · Cool

    $9.49

A noticeably different depth or a neighbouring colour family, on purpose, with a compatible undertone.

Lip gloss

  1. Tarte Maracuja Juicy Shift

    Rosy Mauve

    Tarte Maracuja Juicy Shift, shade Rosy Mauve

    • Contrast: mauve with rose
    • Combination · Mauve · Medium · Cool

    $27

  2. Patrick Ta Major Volume Plumping Lip Gloss

    Obviously

    Patrick Ta Major Volume Plumping Lip Gloss, shade Obviously

    • Contrast: brown with rose
    • Combination · Brown · Deep / dark · Neutral

    $26

Lip liner

  1. NYX Professional Makeup Retractable Long-Lasting Mechanical Lip Liner

    Cocoa

    NYX Professional Makeup Retractable Long-Lasting Mechanical Lip Liner, shade Cocoa

    • Contrast: brown with rose
    • Combination · Brown · Deep / dark · Cool

    $6

  2. NYX Professional Makeup Slim Lip Pencil Lip Liner

    Fuschia

    NYX Professional Makeup Slim Lip Pencil Lip Liner, shade Fuschia

    • Contrast: pink with rose
    • Combination · Pink · Medium · Cool

    $6

Glosses to wear over this lipstick. A sheer gloss changes the colour less than an opaque one; a clear gloss adds shine only.

Lip gloss

  1. Lawless Forget the Filler Lip-Plumping Line-Smoothing Tinted Lip Balm

    Posey

    Lawless Forget the Filler Lip-Plumping Line-Smoothing Tinted Lip Balm, shade Posey

    • Gloss: opacity not listed
    • Combination · Mauve · Medium · Cool

    $26

  2. Kylie Cosmetics High Gloss

    001 Crystal

    Kylie Cosmetics High Gloss, shade 001 Crystal

    • Clear gloss: adds shine, no colour of its own
    • Combination · Clear

    $21

What this can and cannot tell you: each pairing compares two shades' colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks on lips. It does not predict the colour you get when you layer them. A sheer gloss lets more of the colour underneath show than an opaque one, and your natural lip colour shows through sheer products.

Shade details

Swatch colour
#a85060
L* 45.5 a* 37.8 b* 8.0
Colour family
Rose
from the description (“rose”)
Colour depth
Medium
from the swatch colour
Undertone
Cool
from the description (“cool”)
Colour description
Not listed
not stated
Finish
Matte
the product's attributes
Opacity
Not listed
not stated
Shimmer
Not listed
not stated

Description from Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.